PRESS RELEASE Of interest to editors and journalists covering: Books/Publishing, Libraries, Family/Children, Food, General Interest First Light Publishing Puts Fun Focus on Children's Story Time RICHMOND, VA - August 20, 2004 /Send2Press Newswire/ -- First Light Publishing will enter the dog eat doggie world of children's publishing with the September 1st release of "Don't Play With Your Food!" (ISBN: 0-9754411-0-8). The book, like the publishing company, was created with one goal in mind: to bring joy to the reader. *(Photo: http://www.Send2Press.com/photoSP/firstlight.jpg ) Rather than take the traditional "moral of the story" approach to children's books, First Light Publishing seeks to create stories for story's sake. But this is more than mere child's play for the publisher, which has a very serious purpose for its titles. As company spokesman Robert Black says, "We want to produce fun and engaging books that stimulate a lifelong love of reading." With its laugh out loud story poems, whimsical illustrations, and many surprise endings, Don't Play With Your Food! is designed to meet that goal. Founded by a former public school teacher, First Light Publishing understands the often overlooked educational value of humor in literature. Knowing that many novice readers approach the written page with a great deal of trepidation, this publisher seeks to reward their efforts with a smile at the end of each page. The side benefit of this approach is that much of the humor translates to adults and often provides equal entertainment to parents reading to their children. With the philosophy that "making reading fun is the best way to encourage reading," First Light Publishing is likely to measure its success in smiles as well as sales. About the Book: Don't Play With Your Food! is a "Toy Story" for food. Each page is a self- contained story/poem that lets food get off the plate and dance around a little. It is a playfully picturesque romp through the secret life of food. About the Author: Brian Rock has a master's degree in Children's Literature from Hollins University. His poems have appeared in Highlights and regional publications. He's very fond of Cajun food and peanut M&Ms (though not mixed together). About the Illustrator: John Moerner is an award winning graphic design artist. He has a BFA from the Milwaukee Institute of Art and Design. John likes cheese, cheeseheads, salty snacks, and more recently, kumquats. Book Summary: Title: Don't Play With Your Food! ISBN: 0-9754411-0-8 Hardcover - 32 pages - $14.99 Author: Brian Rock Publisher: First Light Publishing Illustrator: John Moerner Distributor: Baker & Taylor Available now at bn.com (Barnes & Noble online), Amazon.com and select booksellers. Media Contact: Robert Black of First Light Publishing +1-804-639-0659 fax: +1-804-639-3630 FLPublishing@cs.com # # # [ source of news = First Light Publishing ] ref: http://www.send2press.com/2archive/2004/pr04-082002-firstlight.txt http://www.send2press.com/2archivePDF/pr04-082002-firstlight.pdf ----------------------------------------------------------------- *IMPORTANT NOTE TO MEDIA: to reach the organization releasing this news, please contact: FLPublishing@cs.com (media only) If used for publication, please send specimen copy. ----------------------------------------------------------------- S2P-NP / 0C / VA / RICHMOND, Virginia / USA / English Copr. (c) 2004 Send2Press Newswire. This release was issued on behalf of the above organization, who is solely responsible for accuracy of content, by Send2Press(TM), a unit of Neotrope(R). http://www.Send2Press.com [www.PublishersNewswire.com] key-phrases ----------- children books children's poetry children's books kid's books kid's poetry author illustrator fun food