PRESS RELEASE

Of interest to editors and journalists covering:
Advertising, Internet Marketing, IT/Tech, Consulting, CA Business News 


Shrimpo LLC Selects Neotrope as Agency of Record for Media Relations
and SEO + PR Keyword Marketing

LOS ANGELES, Calif. - September 2, 2004 /Send2Press Newswire/ -- West Coast
media relations and brand marketing company Neotrope (www.neotrope.com)
today announced that it has been selected by Shrimpo, LLC (www.shrimpo.com)
of Los Angeles as their agency of record.  As part of this agreement,
Neotrope will provide both media relations and Internet marketing services
to promote Shrimpo LLC's information technology (IT) consulting, and human
user interface design (HUI) solutions.

Shrimpo LLC selected Neotrope(R) because of their suite of innovative
public relations and business promotion services, and their history of
representing the technology and entertainment sector over the past 21
years. Neotrope is a marketing, brand development, and media relations
company founded in 1983, and is a member of the BBB and UCC. Neotrope has
previously represented VARs, memory companies, PC manufacturers, and
software developers.

"Neotrope's team has amply demonstrated an expert knowledge of both PR
strategy and SEO solutions," said Christopher Curry, President and founder
of Shrimpo, LLC. "Through brainstorming, problem solving and keeping up on
a business segment I strive to provide a technical solution for my clients.
With Neotrope, we're on the same 'wavelength.'"

"Shrimpo is based on the idea of challenging our clients by challenging
ourselves," says Curry. "Technology is just a tool. Our creativity and
intuition are the foundations to making you (and us) successful in all
business goals."

"We're proud to have been selected to provide Shrimpo's media relations and
SEO services," said Neotrope president Christopher Simmons, a member of the
Public Relations Society of America (PRSA) and ASCAP.

"Shrimpo provides cost-effective solutions for companies who need to
outsource information infrastructure with 'brand savvy' capabilities," adds
Simmons. "Chris comes from a solid background at Price Waterhouse, KPMG
Peat-Marwick and Weyerhauser. He knows both business management consulting
and technology."

In addition to professional PR services, Neotrope offers affordable news
distribution and SEO + PR services through Send2Press(tm)
(www.Send2Press.com). With Send2Press, one of the leading online newswire
services, small businesses that can't afford traditional PR have access to
the talents of professional writers, media coaches, and accredited PR pros.
Neotrope has offered DotComMojo(tm) SEO services since 1996.

Neotrope/Send2Press recently extended an existing partnership with 
PR Newswire(R) to add eWatch(tm) media monitoring to its suite of targeted
news distribution services.

Neotrope(R) is a privately held company located in Torrance, California,
and is the company formerly known as Mindset.

More information: http://www.Neotrope.com




	Media Contact:
	Christopher Laird Simmons
	President and Chief Visionary
	of Neotrope
	+1-310-373-4856
	shrimpo@neotrope.com



/Note to editors:
"Chris Curry" expert profile available through ProfNet(tm)./


	
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[ source of news =  Neotrope and Shrimpo LLC ] 

ref: 
http://www.send2press.com/2archive/2004/pr04-090203-neotrope.txt
  http://www.send2press.com/2archivePDF/pr04-090203-neotrope.pdf
----------------------------------------------------------------- 
*IMPORTANT NOTE TO MEDIA: 
 to reach the organization releasing this news, please contact:
 shrimpo@neotrope.com  (media only)

	If used for publication, please send specimen copy.
	
----------------------------------------------------------------- 
S2PR-N / 0C AG RSTR / CA / Los Angeles, California / USA / English 
Copr. (c) 2004 Send2Press Newswire.

This release was issued on behalf of the above organization, 
who is solely responsible for accuracy of content, 
by Send2Press(TM), a unit of Neotrope(R). http://www.Send2Press.com

[www.CaliforniaNewswire.com]




references
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advertising agency, media relations, public relations, branding, 
record, seo-pr, shrimpo, sem, lnterface design, IT infrastructure