PRESS RELEASE

Of interest to editors and journalists covering:
Fashion/Clothing, Women's Interests, Business/Retail, Fla. News


Chris Jean, a Mother and Daughter Design Team, Announce the Launch 
of 'Impursenations' - a New Concept in Fashion Handbags

ST. PETERSBURG, Fla. - March 29, 2004 /Send2Press Newswire/ -- Chris Jean (www.chrisjean.com),
a company dedicated to the design of unique bags that blend practicality with style, today
announced the launch of Impursenations(tm), a four-in-one bag designed to take the user "from
the beach to the ballroom to the boardroom" in the blink of an eye.

(* Photo: http://www.chrisjean.com/graphics/cj88.jpg )

"We've all had the experience of rushing from the office to a dinner engagement and wishing
we'd had the time to change handbags," says Christina Xenakis, co-founder of Chris Jean.

"How many times have you packed for a trip and struggled with the decision to pack those extra
two or three handbags but lacked the luggage space? How many times have you lost your keys,
sunglasses or cell phone due to a hurried handbag change? Wouldn't it be handy to transform one
bag into many bags? Well, now you can make that happen."

Impursenations by Chris Jean was designed to be a practical and durable handbag that promises
to make a woman's life much easier and at the same time, fashionable. Impursenations combines
both convenience and fashion for today's woman on the go.

"The transformation is a simple process," adds Christina. "All you have to do is simply slide
and secure the clear handbag liner into one of a variety of covers to create an entirely
different look. Women need only spend a few seconds to change the color of their bag to
complement any outfit for any occasion."

The clear liner and interchangeable covers are available in four different styles to
accommodate a variety of accessory needs. The covers are made of microfiber and highly stylish.
Each slipcover comes with a matching strap to complete the transformation. The 4-in-one
Impursenations handbag pricing starts at $78.00 for the mini bag style.

Today, both Jeanie and Christina share a special love for their creation and for each other.
Their dedication and passion for design can be seen in every stitch.

The company recently displayed their products at the FAME tradeshow in New York City.  The
duo's new website ( http://www.chrisjean.com ) will help women around the world become familiar
with - and purchase - their creative and unique multi-faceted fashion purses.


	Media Contact:
	Christina Xenakis
	Of CJB, Inc. (dba Chris Jean)
	+1-727-345-5440 
	info@chrisjean.com 


/Note to editors: high resolution images and logos available on request./

 
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[ source of news = CJB, Inc. (dba Chris Jean) ]
ref: http://www.send2press.com/2archive/2004/pr_04_0329-chrisjean.txt
	 http://www.send2press.com/2archivePDF/pr_04_0329-chrisjean.pdf
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*IMPORTANT NOTE TO MEDIA:
	to reach the organization releasing this news, please contact:
	info@chrisjean.com (media only)
	
	If used for publication, please send specimen copy.
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S2PRN-N/4c/ FL / ST. PETERSBURG, Florida / Copr. (c) 2004 Send2Press.


This release was issued on behalf of the above organization,
who is solely responsible for accuracy of content,
by Send2Press(tm), a unit of Neotrope(R). http://www.Send2Press.com