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AGE WAVE IMPACT WINS 7 AWARDS FOR BEST ADVERTISING TO MATURE ADULTS
SAN FRANCISCO, Calif. - October 9, 2002 /PRnetwire.com/ - Age Wave Impact has been chosen for seven National Mature Media Awards. The awards honor the nation's best advertising, marketing, and educational materials produced for adults age 50 and over.
The National Mature Media Awards is sponsored by the National Association of Area Agencies on Aging; Association of Marketing and Sales Executives in Senior Housing; National Association of Senior Health Professionals; and American Custom Publishing Corporation. A panel of experts in the field of senior communications judged over 1,100 awards in more than 100 categories.
"It is always wonderful to have our work recognized for its effectiveness," said Jim Hallock, Executive Creative Director for Age Wave Impact. "To have it receive national attention in the mature market space is extremely exciting for our team and our clients."
Age Wave's award-winning work was on behalf of The Retired Officers Association (TROA), Service Corporation International (SCI), Stone Street Financial, and myprimetime.com. Winning TROA work included the President's Annual Report and the membership recruitment direct mail campaign, in the Community Organizations category. SCI was rewarded for its affinity marketing program with the Veteran's of Foreign Wars. A magazine ad for the program received an award of merit, while top awards went to the entire recruitment campaign and the fulfillment brochure.
Age Wave's work for Stone Street Financial received top awards an interactive CD ROM direct mail package in the Financial Services category. Highest honors went to a television spot produced for myprimetime.com.
About Age Wave Impact:
Age Wave Impact is the nation's leading integrated marketing firm focused on the mature markets. With more than 15 years of experience in research, strategy and marketing programs, Age Wave serves a variety of healthcare, financial services, travel, packaged goods, home improvement and automotive clients nationwide, providing results-driven strategy and execution. Age Wave is located in Emeryville, California, across the Bay from San Francisco.
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URL: www.agewaveimpact.com
Source of news:
Age Wave Impact
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