Send2Press.com • Today is Tuesday, February 09, 2010   A Member of the Neotrope News Network Neotrope®
Affordable Newswire Services and Targeted Distribution
Send2Press Newswire - Press Release Writing, Targeted News Distribution and Media Relations since 1983
 |  Daily News Desk  |  Journalist Tools  |  RSS Feeds  |  Send2Press® Home Page  |  Send2Press® Services  |  Press Release Distribution  |  Press Release Writing  |  About Send2Press  | 
Press Release Distribution
 Search Send2Press.com:
Newswire Services
  Translate Page:    
PRESS RELEASE : U.S. and World News : Entertainment : Books and Publishing News
The Dewey Does Story

Mon, 16 Jan 2006, 17:16:00 EST
Edited by Carly Zander
Email this news story Print this news story  Contact Info

STATEN ISLAND, NY (SEND2PRESS NEWSWIRE) -- Thomas Kinslow began Dewey Does (www.deweydoes.com) in 1999 and he started it as a marketing tool to promote a small children's sports apparel line in NY. Kinslow says, "A large retail chain suggested we come up will a gimmick to help promote our clothing line...the gimmick was Dewey Does and as we marketed the Dewey Does character with the logo tees for the children's sports apparel we found the market was more interested in the Dewey Does character."

Dewey Does is based on a 9-year-old boy who loves sports and it seemed to draw more interest then the actual clothing line. Kinslow quickly learned that the character appealed to both children and adults and as a result changed his business plan to develop the Dewey Does character.

"Since we were already in the apparel business we started Dewey Does tee shirts and it started off okay, however we didn't see it having a long life because our market didn't know who Dewey Does was or what he represented. We then voted to switch from clothing to books. As the creator, it was on me to figure out how to get a book done and into the market place and since no one on the team had any experience in the book industry this became a serious challenge for the company," explains Kinslow.

The first book was called "Dewey Does for President" that used the Gore/Bush experience as a storyline for Dewey Does running for school president against his nemesis the Stape Twins.

In 2002 ABC-123 Publishing was born and now controls the licensing rights to all printed material for A Dewey Does Corporation including "Heroes Start as Kids!" book series. Since then ABC-123 Publishing has published reading and math work books and a variety of coloring books.

Dewey Does has also had success with their books in school systems like NYC we decided to work on other areas of the company which lead us in 2003 to create the Dewey

According to Kinslow: I have always said, "successful businesses need great relationships" and in all the struggle to keep and maintain this company in the later years we have been fortunate to develop good relationships who were also interested in the Dewey Does 110% stay health and fitness message.

In 2004, a stage show was added called "What does Dewey Does do? Stage Show," which is now run by a non-for-profit organization, DeNatco, Youth-In-Action Inc. and Aleray Studios. Dewey Does and team visit schools and youth organizations teaching children about better health and fitness through entertainment. The stage show now receives sponsorship from local books, politicians and a health insurance provider.

Kinslow, a veteran entrepreneur says, "Youth will follow a message with greater interest when the message is connected to a recognizable character that inspires and motivates both children and adults to exercise and Get Your Sports On!"

Dewey Does has partnerships with Fidelis NY and is also looking for additional companies who are interested in promotional opportunities.

Kinslow credits faith, perseverance, and having great relationships to his extraordinary success.

To learn more about Dewey Does, please visit www.deweydoes.com



NEWS SOURCE:  Thomas Kinslow
Send2Press® is the originating wire service for this story.  Terms of Use
THE CONTENT OF THE ABOVE PRESS RELEASE WAS PROVIDED BY THE NEWS SOURCE (Thomas Kinslow), WHO IS SOLELY RESPONSIBLE FOR ITS ACCURACY. FOR QUESTIONS ABOUT THIS STORY CONTACT THE NEWS SOURCE AND NOT THIS WEBSITE.



Latest News from Send2Press Newswire:
U.S. and World News
More News This Topic

Additional News on Similar Topics:
Books and Publishing
More News This Topic
  Additional Related News from
  Thomas Kinslow

  Reader Resources
Share or Save Story with Bookmarks
Use one of the link buttons, below, to save, share, or bookmark this page for friends and/or future reference.
  Google  reddit Reddit  diigo Diigo
 delicious Delicious  Yahoo! Yahoo!  digg Digg
 blinklist Blinklist  blogmarks Blogmarks  Mixx! Mixx
Facebook  newsvine Newsvine
Subscribe Using Popular Social Tools
Use these tools to "subscribe" to the Send2Press Newswire feed of daily news content.
Follow Send2Press on Twitter  Follow on Twitter
Add News to Google   Add News to My Yahoo!
Add News to MyMSN   Add to My Wikio
  Choose RSS Feeds by News Topic

news services from Send2Press
  Subscribe to Weekly News Alert
  from Send2Press Newswire
Get a free weekly summary of our top newswire stories at the end of each week. Privacy protected and one-click removal in each summary. This is a "double opt-in" subscription, requiring clicking acceptance link in confirmation email.
 
 I am over the age of 13
Subscribe    Unsubscribe
Privacy Statement    How to Unsubscribe

Free News Feeds for Your Blog or Website!
Add news like this to your website with one click.
Simple Javascript copy-paste, or full RSS 2.0,
or Wordpress plugin.
Best of all, it's totally FREE!


Choose from city, state, or industry topics (over 300!). Most main topics updated weekly including business, entertainment and technology news.
CLICK HERE to LEARN MORE  


 
 U.S. and World News
 Advertising and Marketing
 Aerospace and Aviation
 Agriculture and Farming
 Apple, Mac, iPod and iPhone
 Auction and Online Auctions
 Auto and Motorsports
 Banking and Finance
 Beauty Products
 Boating, Marine and Maritime
 Business
 Communication Arts
 Company Profiles
 Computing
 Construction and Building
 Corporate Social Responsibility - CSR
 Defense and Military
 Drug Rehabilitation
 Education and Schools
 Electronics
 Employment, HR and Outsourcing
 Energy, Oil and Gas
 Entertainment
 Acting and Modeling 
 Books and Publishing 
 Consumer Electronics and Gadgets 
 Fantasy Sports and Trivia 
 Fashion 
 Industry Services 
 Movies and Film Making 
 Music and Recording Industry 
 Offbeat 
 Online Publications and eZines 
 Performers and Celebrity 
 Podcasting 
 Pop Culture and Cool Stuff 
 Radio and Internet Radio 
 Television 
 Theater and Live Events 
 Toys and Games 
 Video and DVD 
 Video Games and Software 
 Environment and Ecology
 Facilities and Building Maintenance
 Family, Parenting and Children
 Food and Beverages
 General Editorial
 Global Aid and Relief
 Government
 Green Business
 Health, Diet and Fitness
 Home and Garden
 HVAC Heating and Cooling
 Insurance
 Internet and Websites
 Jewelry and Diamond
 Legal and Law
 Manufacturing
 Medical
 Mining and Metals
 Mortuary and Cemetery
 NonProfit and Charities
 Plastics and Chemicals
 Police, Fire and Rescue
 Real Estate
 Regional Events
 Religion and Churches
 Restaurant, Hotel and Hospitality
 Safety and Security Solutions
 Sciences
 SEO Experts
 Sports and Activities
 Stamps, Coins and Collectables
 Taxes and Accounting
 Telecommunications and VoIP
 Theme Parks and Attractions
 Trade Shows, Fairs and Expos
 Transportation
 Travel and Tourism
 US and World History
 Veterinary and Pets
 Water and Wastes
 Wood and Glass Products
 
 U.S. State Newswires
 Alabama Business
 Alaska Business
 Arizona Business
 Arkansas Business
 California Business
 Colorado Business
 Connecticut Business
 Delaware Business
 Florida Business
 Georgia Business
 Hawaii Business
 Idaho Business
 Illinois Business
 Indiana Business
 Iowa Business
 Kansas Business
 Kentucky Business
 Louisiana Business
 Maine Business
 Maryland Business
 Massachusetts Business
 Michigan Business
 Minnesota Business
 Mississippi Business
 Missouri Business
 Montana Business
 Nebraska Business
 Nevada Business
 New Hampshire Business
 New Jersey Business
 New Mexico Business
 New York Business
 North Carolina Business
 Ohio Business
 Oklahoma Business
 Oregon Business
 Pennsylvania Business
 Puerto Rico Business
 Rhode Island Business
 South Carolina Business
 South Dakota Business
 Tennessee Business
 Texas Business
 Utah Business
 Vermont Business
 Virginia Business
 Washington D.C. Business
 Washington State Business
 West Virginia Business
 Wisconsin Business
 
 Video News Releases
 
 World Newswires
 Australia Business
 Brazil Business
 Canada Business
 China Business
 Germany Business
 Honduras Business
 Italy Business
 Mexico Business
 Spain Business
 United Kingdom
Terms of Use and License
This "article" version of the issued press release is Copr. © 1983-2010 Neotrope/Send2Press. You may freely link to this article version of the press release or may use the release text as the basis for an original article or news posting. If the content is copied verbatim via a scraping or copy/paste method, the news item must be properly "attributed" to Send2Press® Newswire as the originating wire service for this story.
DISCLAIMER: the above press release content is believed accurate but not guaranteed, and is based on business news supplied by the source. The noted source is solely responsible for its accuracy. Financial/Stock news may contain forward looking statements. Neotrope/Send2Press (this website) makes no claims of accuracy or suitability for any purpose. Any opinions expressed by representatives of company(s) mentioned in news and profiles are solely those of the person indicated, and do not reflect any opinion or policy of Neotrope® or Send2Press. Your use of any information contained herein is done solely at your own risk, and you are fully responsible for using any information herein, or on sites mentioned or linked to in the article. All trademarks acknowledged.

REFERENCES: .
search engine marketing, and search engine optimization since 1995 - powered by ContextEngine(R) press release services, news distribution, press release writing, newswire services
MEDIA READS (by media and public, as of today): 5191 times (1 today, 5 this week, 15 this month, 87 this year)
Site Design and Content is Copr. © 1983 - 2010 Neotrope® - All rights reserved. Send2Press® is a reg. trademark and service mark of NEOTROPE.
Press Release Writing | About Send2Press | Meet Our Staff | Contact Us | Our Services | Help Desk | Legal | Privacy | How-To Articles | RSS Feeds | Headline Feeds | Podcast | PR News Channels | Success Stories | PRTRax™ Reader Tracking | Targeted News Distribution | Internet Marketing Services | Order PR Services | Terms of Service (TOS)