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Cleveland Seminar Will Prep Agents for Long Term Care Insurance Bonanza; Following Tax-Friendly Legislation, Flood of LTC Applications Expected
 The methods to be offered by the seminar focus on a shift from one-on-one sales to "multi-life" sales through companies, associations, and other groups. "Agents need to learn how to engage business owners, human resource managers, association directors, and others, to enroll many people at one time," says Truesdell. The seminar will also offer guidelines on alliance marketing: working with accountants, financial advisors, bankers and others to reach large numbers through trusted parties."Some of the nation's top producers will be speaking," says Truesdell. "They'll be sharing their secrets for managing the new business in the new way." Participants will also learn how to leverage the same support infrastructure used by the sales leaders: * Centralized marketing and public relations support, * Automatic production of brochures, direct mail, and web communications, * Statistical support for cost control and profit maximization. Marketing advice will also be offered by leading long term care insurance carriers: John Hancock, Penn Treaty, and Prudential. Agents may apply to attend by calling Kim Galatolo at 866-471-4072 or by submitting an application at -- www.eranova.com/LTCFP/seminar.htm There is no cost for active agents. The event will be held at the Hilton Garden Inn in downtown Cleveland.
NEWS SOURCE: LTC Financial Partners LLC
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REFERENCES: Cleveland Seminar Will Prep Agents for Long Term Care Insurance Bonanza; Following Tax-Friendly Legislation, Flood of LTC Applications Expected, Cleveland, Ohio, Seminar, LTC, long term care, LTCi, insurance, career, The Deficit Reduction Act of 2005, Centralized marketing and public relations support, franchise, Cameron Truesdell, press release, May 25, 2006. |
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