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Java Juice(R) Coffee Geek Technique Produces Portable Perk

Mon, 22 Sep 2008, 13:19:48 EST

Edited by Carly Zander

LOS ANGELES, Calif., Sept. 22 (SEND2PRESS NEWSWIRE) -- Stop the French presses. A new-school brew developed by Java Juice, Inc. fuels the future of coffee and allows coffee lovers to toss their brewers, grinders, filters and energy-sucking coffee machinery aside. Java Juice(R) may eventually render whole beans as old-school fuel.

Java Juice, an organic liquid coffee extract, is not only portable, but fast, easy and delicious. Thanks to the inventor, Los Angeles coffee roaster Richard Karno, caffeine aficionados can now indulge anywhere, anytime.

For seven years, Karno labored to perfect the durable oxygen barrier packet. He wanted to ensure that it would taste as good, if not better, than a fresh-roasted cup of coffee. Karno, also the owner of Los Angeles' Groundwork Coffee Company (www.lacoffee.com) had visions of a lightweight package that could deliver heavy-duty coffee flavor. The result was a half-ounce pouch of extract that made brewing as simple as ABC: Already Brewed Coffee.

Today, the product has been perfected and consumers need only to add water or milk for a ready cup of delicious coffee.

Java Juice is ideal for anyone on the go. It can easily be packed away -- making it machine-less for adventurers, search and rescue teams, EMTs and paramedics. Imagine a portable espresso machine that weighs half an ounce and fits in a pocket.

Adding to the list of its super-power attributes, the packets have a PSI rating of 200 pounds making them virtually unbreakable in travel gear. And, this December, Java Juice will achieve a three-year shelf life via real-time testing. This qualifies the product for military meals ready to eat (MRE) status.

So, while Karno's primary focus was flavor, this coffee phenomenon has meets the packaging requirements of various U.S. municipalities.

"Until Java Juice, premium portable organic extract did not exist," Karno says. "Now, all people need to do is rip it, drip it, add water, and sip it."

Java Juice also offers massive discounts on misprinted products to make it easier for people who may want to send coffee to hurricane victims or deployed personnel.

About the Company

Java Juice(R) is a certified organic coffee extract made in the U.S. from the finest organic Arabica beans. The product contains no chemicals or preservatives; is fairly traded; and kosher certified. It is currently available at travel outfitters such as REI.com; Adventure 16; and Liberty Mountain.

For more information, visit: www.javajuiceextract.com.

All trademarks acknowledged.

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