The Heat-Wave Towel - New Sports Fan Products Available from True Fan Sports

| From
The Heat-Wave Towel

MIAMI, Fla., Nov. 4, 2011 (SEND2PRESS NEWSWIRE) -- A Heat-Wave during winter! Yes, it's true. True Fan Sports, Inc., a Miami based company, recently began selling several new sports related products, primarily "Sports Rally Towels" and is today announcing The Heat-Wave Towel(R).

"With sporting events and the need for greater fan loyalty growing annually by leaps and bounds, with no ending in sight, I thought now would be the perfect time to get on board with sports related products," says Emory Williams Jr., the company President and CEO.

Williams, an ex-football player and athlete, now an avid fan of all sports gave special thought as to what business area of sports he would venture into. "Making a full assessment of sports as a whole and realizing the role fans play in the equation, rally towels came to mind," explains Williams. "Fans want to be involved; giving them more to work with is the key to an intimidating/noisy stadium or arena. Sports Fans are the 'X-Factor.'"

Williams knows that a products name has a great deal to do with the products success, so Williams got busy on product name development and came up with what he felt was a true winner "The Heat-Wave Towel." The idea was helped by the Motown song from 1963 by Martha Reeves and The Vandellas, "Love Is Like a 'Heat Wave.'"

"The name lends itself well for products of this type, emphatic waving is exactly what the fans will be doing," adds Williams.

Today, the company has already developed a total of five different Rally Towel names (all are registered trademarks) with several more in development. Sports fans locally and nationally have been ordering the products from the company website. "We find that Miami Heat Fans love the Heat-Wave Towels," adds Williams. "They are a very big seller."

Although there is presently no affiliation between The Miami Heat organization and True Fan Sports (the two have already met for discussion) consumers and fans are already linking the two, buying for seasons start.

The Heat-Wave Towels will soon be available through department stores, athletic outlets, even the little corner stores, making sure everyone has access to the products. Says Williams, "We are also putting together a licensing division, allowing manufacturers the opportunity through licensing to produce goods under our trademarked names, this is a convenient way to help us build our brands."

For more information or to order products please visit the company website at: .

News Source:
For more information regarding this press release, please visit:
Like, Share, Save this press release:
  TWEET   SHARE   G+   PIN IT   STUMBLE   LinkedIn   Instapaper   Buffer

The content of the above press release was provided by the “news source” (True Fan Sports, Inc.) or authorized agency, who is solely responsible for its accuracy. Send2Press® is the originating wire service for this story and content is Copr. © 2011 True Fan Sports, Inc. with newswire version Copr. © 2011 Send2Press (a service of Neotrope). All trademarks acknowledged.

Rights granted for reproduction by any legitimate news organization. However, if news is cloned/scraped verbatim, then original attribution must be maintained with link back to this page as “original syndication source.” Resale of this content for commercial purposes is prohibited without a license. Reproduction on any site selling a competitive service is also prohibited. Information is believed accurate, as provided by news source or authorized agency, however is not guaranteed, and you assume all risk for use of any information found herein/hereupon. This work is licensed under a Creative Commons Attribution-NonCommercial 3.0 Unported License.
STORY READS for this single page only, as of Oct 21 2016:
[ count retired 8.4.16 ]

back to top
REFERENCES: The Heat-Wave Towel, Sports Rally Towels, Emory Williams Jr, The Heat-Wave Towel, True Fan Sports Inc, Sports Rally Towels, department stores, athletic outlets, sports licensing, fans, gifts, holiday, Miami Florida, news, press release from True Fan Sports, Inc., Nov 4, 2011, Sports and Activities, Men's Interest, Product Launches, Miami, Florida, The Heat-Wave Towel - New Sports Fan Products Available from True Fan Sports