Help STOP Senior Hunger During the Holidays

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STOP Senior Hunger

SAN JOSE, Calif., Nov. 22, 2011 (SEND2PRESS NEWSWIRE) -- At least one in nine seniors is at-risk of going hungry due to the inability to obtain sufficient food for their household or having to choose between food and medical care (*note 1). During the Holidays, Comfort Keepers(R) in South Bay and Peninsula is asking the community to make food donations to the "STOP Senior Hunger" food drive to help local seniors and raise awareness for this growing epidemic that impacts millions of older Americans trying to remain healthy and independent.

"Many seniors go hungry all year," said Alina Baktashian, Client Services Director, of the South Bay and Peninsula franchise. "We cannot fight every factor affecting hunger, but we can start here in our community by creating awareness about the issue and helping family members become more aware of the signs of hunger and malnutrition."

Hunger can lead to malnutrition and other serious health problems in seniors. In fact, it is estimated that as many as 85% of seniors in the care of others are at risk for malnutrition or under-nutrition. Malnutrition is the result of the body not absorbing enough nutrients due to inaccessibility. Signs of malnutrition may include sudden weight gain or loss, bruising, or dental difficulties, sudden changes in taste, or a general disinterest in eating.

For seniors, malnutrition means the potential for increased hospital stays, increased health complications, early entry into assisted living facilities and premature death.

In response to a growing need for awareness about senior hunger, the Comfort Keepers system has launched a nationwide campaign called "STOP Senior Hunger" to create awareness for the importance of a healthy diet for those 65 and over. This senior nutrition campaign aims to help seniors preserve their independence by providing diet and nutrition information, encouragement and necessities.

In the local market, Comfort Keepers in South Bay and Peninsula has placed food collection bins at the following locations:

Comfort Keepers South Bay Office
10061 Pasadena Ave.
Suite B
Cupertino, CA 95014
(408) 446-1199.

Comfort Keepers Peninsula Office
161 W 25th Ave
Suite 102B
San Mateo, CA 94403
(650) 312-1300

A Plus Auto Service Center
610 Holloway Rd
Gilroy, CA 95020
(408) 847-4759

Almaden Library
6445 Camden Ave.
San Jose, CA 95120
(408) 808-3040

Lucky Food Center
6109 Meridian Ave
San Jose, CA 95120
(408) 997-3100

Lucky Food Center
715 E El Camino Real
Mountain View, CA 94041
(650) 938-8300

For more information on the local "STOP Senior Hunger" campaign, please contact your local Comfort Keepers office at Cupertino, (408) 446-1199

About Comfort Keepers:

Comfort Keepers(R) is a leading franchise network in the in-home care market for senior and other adults needing care. Since its founding in 1998, the company has grown to more than 600 franchised locations around the world by staying true to the founders' goal of providing in-home care services that allow clients the opportunity to age in place. In August of 2009, the brand was strengthened even further by the purchase of the franchisor, CK Franchising, Inc., by Sodexo, one of the world's leading food and facilities management services companies and the global leader in the health care and seniors markets. For more information, visit .

Sources: (*Note 1) Feeding America, Hunger in America 2011.

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REFERENCES: STOP Senior Hunger, in-home care, Alina Baktashian, Silicon Valley Comfort Keepers, STOP Senior Hunger, leading franchise network in the in-home care market for senior and other adults needing care, news, press release from Comfort Keepers, Nov 22, 2011, Senior Citizen Interests, Health, General Editorial, San Jose, California, Help STOP Senior Hunger During the Holidays