PRESS RELEASE:

Adopt an Olive Tree and Help to Alleviate World Hunger and Strengthen Communities

| From
extra virgin olive oil

EAST LONGMEADOW, Mass., Dec. 5, 2011 (SEND2PRESS NEWSWIRE) -- In the spirit of the holidays, Tre Olive is donating $5.00 for each olive tree adoption order it receives from December 1 through December 25 to the Fruit Tree Planting Foundation (FTPF). The donations will be used to support FTPF's work to plant fruit trees in low-income communities around the world.

"It's just a natural thing for us to do," says Joe Maruca, president and founder of Tre Olive. "The programs at the Fruit Tree Planting Foundation are at the forefront of a global movement towards sustainability. And, we at Tre Olive have a strong foundation in this same philosophy. Our goal is to avoid selling our olive oil to the large companies who often dilute it with lesser-quality oils from around the world."

So, why not consider giving someone a unique holiday gift - an olive tree - this holiday season? The cost is $110 for a one-year adoption. In return, Tre Olive will send the gift recipient three liters of some of the purest, most delicious olive oil produced in Italy. The gift package will also include: an adoption certificate; certificate/photo holder; welcome letter; brochure; and more.

About The Fruit Tree Planting Foundation:

The Fruit Tree Planting Foundation (FTPF) is an award-winning international nonprofit charity dedicated to planting fruitful trees and plants to alleviate world hunger, combat global warming, strengthen communities, and improve the surrounding air, soil, and water.

For more information, visit: http://www.ftpf.org .

About Tre Olive:

Since 1934, Tre Olive has been growing olives and making extra virgin olive oil in southern Italy (Calabria). When a few family members (three cousins) moved to western Massachusetts, they discussed ways to preserve their rich heritage a commitment to fine quality, family, farmers and the land. For more information, visit: http://www.treolive.com .

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REFERENCES: extra virgin olive oil, The Fruit Tree Planting Foundation, Joe Maruca, Tre Olive, The Fruit Tree Planting Foundation, East Longmeadow, Massachusetts, growing olives and making extra virgin olive oil in southern Italy, Calabria, holiday season, news, press release from Tre Olive, Dec 5, 2011, Agriculture and Farming, Food, NonProfit, East Longmeadow, Massachusetts, Adopt an Olive Tree and Help to Alleviate World Hunger and Strengthen Communities