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Press Releases from The Ballantine Corporation :

Ballantine Releases Green Direct Mail Marketing White Paper

The Ballantine Corporation

WAYNE, N.J., Oct. 12, 2011 (SEND2PRESS NEWSWIRE) — The Ballantine Corporation announced this week the release of its latest direct marketing white paper: ‘The Four R’s of Green Direct Mail.’ It details how to reduce, reuse, recycle and respond.

Intelligent Mail Barcode White Paper Released by Ballantine Corporation

The Ballantine Corporation

WAYNE, N.J. (SEND2PRESS NEWSWIRE) — The Ballantine Corporation announced this week the launch of a new white paper – ‘Intelligent Mail Barcode 101.’ It discusses the benefits, requirements and how it works. Until recently, the United States Postal Service (USPS) had planned to make the Intelligent Mail Barcode (IMB) a requirement by May 2011.

Ballantine Announces New Integrated Direct Marketing Service to Boost ROI

The Ballantine Corporation

WAYNE, N.J. (SEND2PRESS NEWSWIRE) — This week Ballantine announced the launch of its new iDirect service, an integrated direct marketing program that combines direct mail, e-mail marketing, personalized URLs and the Intelligent Mail Barcode.

Ballantine Releases Report on Direct Marketing Trends for 2011

The Ballantine Corporation

WAYNE, N.J. (SEND2PRESS NEWSWIRE) — The Ballantine Corporation remains on the cutting-edge of direct marketing trends. Its latest addition to its growing collection of direct marketing reports is, ‘Direct Marketing Trends for 2011 – Marketing with a Technological Upgrade.’

Ballantine Expands Services to Include Tech-Savvy Imprinted Promotional Products

The Ballantine Corporation

WAYNE, N.J. (SEND2PRESS NEWSWIRE) — Ballantine Corporation, a leading, full-service direct marketing production firm, announced this week that they have added a new client service to its roster – imprinted promotional products.

Ballantine to Exhibit at Upcoming DM Days, PIMA Meeting and Bridge Conference

The Ballantine Corporation

WAYNE, N.J. (SEND2PRESS NEWSWIRE) — The Ballantine Corporation has announced that they will be exhibiting at upcoming trade shows including Digital Marketing Days, the Bridge Conference, and the PIMA MidYear Meeting. Ballantine is a direct marketing production company with services including direct mail, copy and design, email marketing and personalized URLs.

Ballantine Provides Tips for Choosing Right Vendor for Direct Mail Campaigns

The Ballantine Corporation

WAYNE, N.J. (SEND2PRESS NEWSWIRE) — Direct mail continues to be one of the most effective ways to reach a targeted audience. In addition, choosing the right vendor can make or break a direct mail campaign. So, this week the Ballantine Corporation announced that they are offering their expertise in a newly-released white paper that focuses on how to make the best vendor choice.

The Ballantine Corporation Releases Direct Marketing Trends for 2010

The Ballantine Corporation

WAYNE, N.J. (SEND2PRESS NEWSWIRE) — Direct marketing continues to be an effective method of reaching potential customers. And, as outside factors such as technology and the economy change, so do direct marketing trends. That’s why the Ballantine Corporation has assembled a direct marketing white paper that reveals what’s likely in 2010. This report is the result of compiled research from reputable industry resources.

Ballantine Corporation Releases Free Direct Marketing White Paper

The Ballantine Corporation

WAYNE, N.J. (SEND2PRESS NEWSWIRE) — The Ballantine Corporation, a family-owned direct mail company, announces the release of a free direct marketing tip sheet, also known as a white paper, that provides clear and insightful direct marketing how-to information that will positively influence any business’s bottom line. The 50 tips offered in this direct marketing white paper are the result of interviewing a trusted network of 20 vendors.

Ballantine Corporation Releases 2008 Direct Mail Control Report

The Ballantine Corporation

WAYNE, N.J., June 17 (SEND2PRESS NEWSWIRE) — The Ballantine Corporation, a full service direct mail production company, announces the release of their 2008 direct mail control report that analyzes what’s working and what’s not for direct mail formats. In January of this year, Ballantine surveyed their clients and marketing contacts and compiled a list of direct mail formats that would be tested during the year. (VIDEO)

Ballantine Corporation Releases Direct Mail Format Report

The Ballantine Corporation

WAYNE, N.J. – Jan. 30 (SEND2PRESS NEWSWIRE) — The Ballantine Corporation, a full-service direct mail production company, announces the release of their 2008 Direct Mail Format Report. With the recent postage increase, deciding on effective direct mail formats is financially important to a company’s well being.

New Printing and Mailing Blog Provides Direct Mail Tips and Information

Good Gets Better Publishing

WAYNE, N.J. – Jan. 7 (SEND2PRESS NEWSWIRE) — The Ballantine Corporation, a full-service direct mail production company, announces the launch of a new printing and mailing blog that contains a variety of direct mail information, tips, news, case studies, and more. The printing and mailing blog, launched in the summer of 2007, has grown in size and content.

Direct Mail Marketing Company Ballantine Celebrates 40th Anniversary


WAYNE, N.J. – Nov. 9 (SEND2PRESS NEWSWIRE) — The Ballantine Corporation, a family-owned direct mail marketing company, is proud to announce their 40th anniversary in the direct marketing industry. Ballantine, based in Wayne, N.J., is a full-service direct mail marketing company that provides creative copy and design, print production, mailing services and one-to-one data-driven solutions to their clients.