Alterian Offers Free Operational Marketing Benchmark Tool

CHICAGO, Ill. – July 10 (SEND2PRESS NEWSWIRE) — Alterian, the leading global enterprise marketing platform provider, announced today a new self-evaluation tool to help marketers improve the processes used to manage all parts of their marketing operation. The Alterian Operational Marketing Benchmark provides marketers with a tailor-made report and recommendations on their marketing management processes.