Starlight Children’s Foundation Launches New Website as its 3-year Rebranding Process Comes to a Close
LOS ANGELES, Calif. (SEND2PRESS NEWSWIRE) — On the heels of its 25th anniversary, Starlight Children’s Foundation has just unveiled the final piece of its 3-year rebranding initiative with the launch of an overhauled starlight.org and 11 related chapter and office Web sites. The strategic rebranding process also included a name change, logo change, development of a mission statement and tagline, and the creation of a new PSA campaign.