Passers-by and Web Users Interact with Times Square Digital Screen

BOSTON, Mass. – Feb. 20 (SEND2PRESS NEWSWIRE) — LocaModa Inc., pioneers of mobile and web-based interactive out-of-home media, today announce their platform integration with Clear Channel Spectacolor’s giant 40′ by 40′ digital screen in New York’s premier Times Square location. LocaModa’s platform enables out-of-home signage to be controlled by mobile consumers and visible from the web.