Racing Through Recession: Brand Lessons from The Daytona 500

KANSAS CITY, Mo., Feb. 29 (SEND2PRESS NEWSWIRE) — ‘Every February for the last 50 years, stock car enthusiasts across the country have packed their sunscreen and descended on Daytona,’ said Ethan Whitehill, CEO of Two West, Inc. ‘This year, unfortunately, the economy also decided to head south for vacation.’