{"id":118482,"date":"2024-05-16T12:30:05","date_gmt":"2024-05-16T16:30:05","guid":{"rendered":"https:\/\/www.send2press.com\/wire\/?p=118482"},"modified":"2024-05-16T12:25:55","modified_gmt":"2024-05-16T16:25:55","slug":"optimal-blue-announces-optimize-your-advantage-to-showcase-how-its-capital-markets-platform-puts-lenders-in-control-of-their-margins","status":"publish","type":"post","link":"https:\/\/www.send2press.com\/wire\/optimal-blue-announces-optimize-your-advantage-to-showcase-how-its-capital-markets-platform-puts-lenders-in-control-of-their-margins\/","title":{"rendered":"Optimal Blue Announces ‘Optimize Your Advantage’ to Showcase How Its Capital Markets Platform Puts Lenders in Control of Their Margins"},"content":{"rendered":"

PLANO, Texas, May 16, 2024 (SEND2PRESS NEWSWIRE) — Optimal Blue<\/a> announced the launch of its Optimize Your Advantage campaign in advance of the MBA Secondary and Capital Markets Conference. This comprehensive brand initiative highlights the value and innovation the company\u00a0delivers to clients. Through Optimal Blue\u2019s position as the housing industry\u2019s only end-to-end capital markets platform, lenders and other market participants have greater control of their profit margins, giving them distinct advantages, regardless of market conditions. In turn, they are better positioned to make housing finance accessible to more American borrowers.<\/p>\n

\"Optimal
Image caption: Optimal Blue Announces “Optimize Your Advantage” campaign.<\/em><\/p>\n

\u201c\u2018Optimize Your Advantage\u2019 illustrates how Optimal Blue helps lenders effectively manage and significantly improve their\u00a0return on investment,\u201d said Sara Holtz, chief marketing officer of Optimal Blue. \u201cThere are benefits to working with a nimble partner like Optimal Blue that can anticipate and quickly deliver the innovations clients need to operate efficiently and profitably. In turn, these lenders can help more borrowers fulfill the dream\u00a0of homeownership \u2013 a momentous purpose that requires a proven partner with the technology, network, data, and expertise necessary to succeed in dynamic markets. We\u2019re\u00a0incredibly proud of the fact that Optimal Blue is the only provider that delivers on these needs from pricing\u00a0accuracy to pipeline risk management, and every step in between.\u201d<\/p>\n

The campaign showcases the interconnectedness of Optimal Blue\u2019s ever-growing network. Through an API-first approach, the company bridges critical connections between the primary and secondary mortgage markets to the benefit of the larger industry. This network brings together hundreds of thousands of individual lenders, investors, brokers, and vendors to yield constant value by way of knowledge-sharing and real-time, competitive benchmarking.<\/p>\n

Further, Optimal Blue\u2019s technology and data offerings form a critical, complete, and scalable capital markets infrastructure \u2013 from the time an American borrower looks into homes they can afford in terms of accurate product and pricing options, to when a lender considers originating a mortgage, through rate locking, counterparty oversight, pipeline hedging, securitization and trading, and on through the valuation of mortgage servicing rights and portfolio monitoring for additional lead generation opportunities.<\/p>\n

The company was acquired by Constellation Software in September 2023, and this new campaign marks Optimal Blue\u2019s continued commitment to the future of mortgage lending and secondary marketing. Through Constellation\u2019s independent ownership model, Optimal Blue operates as a distinct entity with access to resources and best practice sharing from its parent company.<\/p>\n

\u201cOptimal Blue has been setting the pace of innovation and product delivery in the capital markets space for decades, and a key to\u00a0that long-term success is our company\u2019s ability to continuously innovate and evolve for the market\u2019s needs,\u201d\u00a0said Scott Smith, interim CEO of Optimal Blue and president of Andromeda, Constellation Software. \u201cOur clients are the driving motivation behind everything we do, and we\u2019re pleased to shine a light on the unique value Optimal Blue brings to their success.\u201d<\/p>\n

The campaign will include efforts to further enhance Optimal Blue\u2019s existing client advocacy program, through which the company solicits client feedback that is used to directly inform innovation. Enhancements to the advocacy program will include additional value-add forums for clients, as well as new brand initiatives to showcase Optimal Blue\u2019s value in action through client spotlights.<\/p>\n

About Optimal Blue<\/strong><\/p>\n

Optimal Blue effectively bridges the primary and secondary mortgage markets to deliver the industry\u2019s only end-to-end capital markets platform. The company helps lenders of all sizes and scopes operate profitably and efficiently so they can fulfill the momentous role of helping American borrowers achieve the dream of homeownership, regardless of market dynamics. Through innovative technology, a network of interconnectivity, rich data insights, and expertise gathered over more than 20 years, Optimal Blue is an experienced partner that allows lenders to optimize their advantage from pricing accuracy to margin protection, and every step in between.<\/p>\n

To learn more, visit https:\/\/www2.optimalblue.com\/<\/a>.<\/p>\n

Image link for media: https:\/\/www.Send2Press.com\/300dpi\/24-0516-s2p-opblue-300dpi.jpg<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

PLANO, Texas, May 16, 2024 (SEND2PRESS NEWSWIRE) — Optimal Blue announced the launch of its Optimize Your Advantage campaign in advance of the MBA Secondary and Capital Markets Conference. This comprehensive brand initiative highlights the value and innovation the company delivers to clients. Through Optimal Blue’s position as the housing industry’s only end-to-end capital markets platform, lenders and other market participants have greater control of their profit margins, giving them distinct advantages, regardless of market conditions.<\/p>\n","protected":false},"author":9753,"featured_media":118481,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[39,12804,1,38,19333,559,55],"tags":[20025,205,16815],"class_list":["post-118482","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mortgage-news","category-ap","category-business-news","category-finance-news","category-plano-business","category-products-news","category-texas-news","tag-constellation-software","tag-depthpr","tag-mortgage-secondary-market","has-post-title","has-post-date","no-post-category","no-post-tag","no-post-comment","has-post-author"],"acf":[],"views":3556,"_links":{"self":[{"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/posts\/118482","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/users\/9753"}],"replies":[{"embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/comments?post=118482"}],"version-history":[{"count":0,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/posts\/118482\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/media\/118481"}],"wp:attachment":[{"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/media?parent=118482"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/categories?post=118482"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/tags?post=118482"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}