{"id":118771,"date":"2024-06-03T13:05:15","date_gmt":"2024-06-03T17:05:15","guid":{"rendered":"https:\/\/www.send2press.com\/wire\/?p=118771"},"modified":"2024-05-31T19:11:04","modified_gmt":"2024-05-31T23:11:04","slug":"dark-matter-technologies-vp-of-marketing-wes-horbatuck-honored-as-housingwire-marketing-leader","status":"publish","type":"post","link":"https:\/\/www.send2press.com\/wire\/dark-matter-technologies-vp-of-marketing-wes-horbatuck-honored-as-housingwire-marketing-leader\/","title":{"rendered":"Dark Matter Technologies VP of Marketing Wes Horbatuck honored as HousingWire Marketing Leader"},"content":{"rendered":"

JACKSONVILLE, Fla., June 3, 2024 (SEND2PRESS NEWSWIRE) — Dark Matter Technologies<\/a> (Dark Matter), an innovative leader in mortgage technology backed by time-tested loan origination software and leadership, today announced that its vice president of marketing, Wes Horbatuck, has been honored by HousingWire as one of its 2024 Marketing Leaders. The award celebrates the 50 most creative and influential marketing minds of the housing industry and recognizes leaders who have transformed brands and driven business results for their organizations.<\/p>\n

\"Wes
Image caption: Wes Horbatuck of Dark Matter Technologies.<\/em><\/p>\n

Wes Horbatuck is a 14-year mortgage marketing veteran. In 2023, he played a pivotal role in launching Dark Matter as the driving force behind the company\u2019s marketing and sales teams, directing product positioning and customer relationships. Horbatuck is recognized for masterminding the Dark Matter brand and supporting the company\u2019s position as a product innovator with the Empower\u00ae loan origination system (LOS) and the suite of AIVA\u00ae AI Virtual Assistant solutions.<\/p>\n

In less than a year, Horbatuck and his team have documented success by expanding Dark Matter\u2019s share of voice, growing its market footprint, and hosting its first-ever user conference, Horizon 2024, which attracted a capacity crowd of 250. Additionally, Horbatuck increased Dark Matter\u2019s social media following, launched a new website and debuted the \u201cSpotlight\u201d podcast series.<\/p>\n

\u201cBefore finding my way to the mortgage industry, I co-founded a surf apparel company called Driftline and even appeared on ABC\u2019s \u2018Shark Tank,\u2019\u201d said Horbatuck. \u201cThe entrepreneurial attitude I gained and nurtured through those experiences has been vital to reimagining and executing the new Dark Matter brand. My team has gone above and beyond to establish the company\u2019s brand and messaging, and I\u2019m ecstatic to see the positive impact on our customers\u2019 trust and Dark Matter\u2019s industry presence.\u201d<\/p>\n

\u201cThe 2024 Marketing Leaders are once again setting the bar high, pushing boundaries and redefining excellence in mortgage and real estate,\u201d said HousingWire Editor-in-Chief Sarah Wheeler. \u201cTheir innovative strategies, creative campaigns and data-driven approaches are not only driving remarkable business growth but also inspiring a new standard of excellence. We are immensely proud to honor these visionary leaders who exemplify the transformative power of marketing.\u201d<\/p>\n

About Dark Matter Technologies:<\/strong><\/p>\n

Operating with the nimble nature of a startup and the disciplined maturity of one of the industry\u2019s leading providers, Dark Matter Technologies delivers cutting-edge technology, unparalleled automation and relentless innovation to leading mortgage lenders and companies nationwide. For more information, visit https:\/\/www.dmatter.com<\/a>.<\/p>\n

Tags: #fintech #financialservices #marketing #mortgage<\/p>\n","protected":false},"excerpt":{"rendered":"

JACKSONVILLE, Fla., June 3, 2024 (SEND2PRESS NEWSWIRE) — Dark Matter Technologies (Dark Matter), an innovative leader in mortgage technology backed by time-tested loan origination software and leadership, today announced that its vice president of marketing, Wes Horbatuck, has been honored by HousingWire as one of its 2024 Marketing Leaders.<\/p>\n","protected":false},"author":9684,"featured_media":118765,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[67,11,1,38,14,19632,39],"tags":[205,16420],"class_list":["post-118771","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-awards-and-honors-news","category-advertising-marketing-news","category-business-news","category-finance-news","category-florida-news","category-jacksonville-business","category-mortgage-news","tag-depthpr","tag-marketing-leaders-award","has-post-title","has-post-date","no-post-category","no-post-tag","no-post-comment","has-post-author"],"acf":[],"views":2415,"_links":{"self":[{"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/posts\/118771","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/users\/9684"}],"replies":[{"embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/comments?post=118771"}],"version-history":[{"count":0,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/posts\/118771\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/media\/118765"}],"wp:attachment":[{"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/media?parent=118771"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/categories?post=118771"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/tags?post=118771"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}