{"id":74699,"date":"2021-08-31T07:00:47","date_gmt":"2021-08-31T11:00:47","guid":{"rendered":"https:\/\/www.send2press.com\/wire\/?p=74699"},"modified":"2021-08-30T16:48:12","modified_gmt":"2021-08-30T20:48:12","slug":"prints-not-over-its-just-getting-a-new-lease-on-life","status":"publish","type":"post","link":"https:\/\/www.send2press.com\/wire\/prints-not-over-its-just-getting-a-new-lease-on-life\/","title":{"rendered":"Print&#8217;s Not Over &#8211; It&#8217;s Just Getting a New Lease on Life"},"content":{"rendered":"<p>CHICAGO, Ill., Aug. 31, 2021 (SEND2PRESS NEWSWIRE) &#8212; Is print cool or old school? According to the Productivity Network LLC, a Chicago-based print production company, it\u2019s a little of both and that\u2019s a good thing. In business for one year, the team at the Productivity Network is positive that print\u2019s not just sexy, it\u2019s downright hot.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.send2press.com\/wire\/images\/21-0831s2p-print-not-over-696x522.jpg\" alt=\"Print&#039;s Not Over\" width=\"696\" height=\"522\" class=\"alignnone size-full wp-image-74685\" srcset=\"https:\/\/www.send2press.com\/wire\/images\/21-0831s2p-print-not-over-696x522.jpg 696w, https:\/\/www.send2press.com\/wire\/images\/21-0831s2p-print-not-over-696x522-300x225.jpg 300w\" sizes=\"auto, (max-width: 696px) 100vw, 696px\" \/><em><\/em><\/p>\n<p>Co-owners, Erika Pflederer and Michael Wade, believe that while digital continues to reign, print is far from over. That\u2019s why they\u2019ve extended their hand to those who want to add or re-introduce print into their mix.<\/p>\n<p>\u201cThe past year has taught us many things,\u201d Pflederer says. \u201cAmong those lessons learned are: anything is possible, people are increasingly growing tech-weary, business models are rapidly changing and more and more consumers crave nostalgia. It\u2019s these factors and more that point to a comeback for print. It\u2019s time for print to shine again.\u201d<\/p>\n<p>In fact, Pflederer and Wade were so confident that they bet their careers on it and launched the Productivity Network in September 2020. To date, it\u2019s landed some impressive accounts including a well-known packaged goods company and multiple financial businesses.<\/p>\n<p>The co-owners intentionally designed their business to be virtual which provides them the flexibility to work with anyone, anywhere. And being veterans of the print ad business, they have a wealth of resources at their fingertips.<\/p>\n<p>Its model is low overhead, killer service, attention to detail, top talent and the ability to scale up and down as needed.<\/p>\n<p>\u201cWe can quickly pivot to meet demand,\u201d she says.<\/p>\n<p>Since launching their business, Pflederer and Wade have worked on a variety of print campaigns ranging from billboards and transit signage to bus wraps and business presentations.<\/p>\n<p>\u201cOf course, we do digital work too. We\u2019re not that crazy,\u201d Pflederer shares. \u201cIt\u2019s just that we believe print has to be accessible to those who want it and we really know how to do it. There are not many in-house print production services out there anymore and we serve to fill that niche. We work directly with brands too.\u201d<\/p>\n<p>Pflederer, who grew up working in her dad\u2019s print shop, makes it a point to ask people to think about print.<\/p>\n<p>\u201cJust look around. Go into a shop. Get on a train. Drive on the interstate. Open your mail. Dig into that swag bag. We\u2019re surrounded by print. Sometimes people don\u2019t even realize they need print until they think about it. \u2018Oh yeah,\u2019 they say. It\u2019s not going away and we\u2019re here to help,\u201d she says.<\/p>\n<p><strong>About Productivity Network\u00a0LLC<\/strong><\/p>\n<p>The Productivity Network LLC provides high-end print production services typically found at large advertising agency studios. It can meet a variety of production needs ranging from print to digital and can efficiently and professionally handle ever-changing production needs. Prior to launching Productivity Network, Pflederer and Wade worked for multiple major advertising agencies and for countless top-name brands. They\u2019ve successfully executed and delivered national and international print campaigns and now they\u2019re excited to pass on that expertise and passion directly to their clients.<\/p>\n<p>For more information, visit: <a href=\"https:\/\/www.productivitynet.com\/\">https:\/\/www.productivitynet.com\/<\/a>.<\/p>\n<p><strong>MULTIMEDIA:<\/strong><\/p>\n<p>Photo link for media: <a href=\"https:\/\/www.Send2Press.com\/300dpi\/21-0831s2p-print-not-over-300dpi.jpg\">https:\/\/www.Send2Press.com\/300dpi\/21-0831s2p-print-not-over-300dpi.jpg<\/a><\/p>\n<p>Photo Caption: \u201cPrint\u2019s Not Over.\u201d<\/p>\n<p><strong>MEDIA ONLY CONTACT:\u00a0<\/strong><\/p>\n<p>Erika Pflederer<\/p>\n<p>of Productivity Network<\/p>\n<p>+1-773-574-0432<\/p>\n<p>Erika.Pflederer@productivitynet.com<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CHICAGO, Ill., Aug. 31, 2021 (SEND2PRESS NEWSWIRE) &#8212; Is print cool or old school? According to the Productivity Network LLC, a Chicago-based print production company, it&#8217;s a little of both and that&#8217;s a good thing. In business for one year, the team at the Productivity Network is positive that print&#8217;s not just sexy, it&#8217;s downright hot.<\/p>\n","protected":false},"author":9093,"featured_media":74685,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[580,11,12804,1,64,577,53],"tags":[16756,16755],"class_list":["post-74699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-printing-news","category-advertising-marketing-news","category-ap","category-business-news","category-chicago-news","category-communication-arts-news","category-illinois-news","tag-chicago-printing-services","tag-print-production-company","has-post-title","has-post-date","no-post-category","no-post-tag","no-post-comment","has-post-author"],"acf":[],"views":3765,"_links":{"self":[{"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/posts\/74699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/users\/9093"}],"replies":[{"embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/comments?post=74699"}],"version-history":[{"count":0,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/posts\/74699\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/media\/74685"}],"wp:attachment":[{"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/media?parent=74699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/categories?post=74699"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.send2press.com\/wire\/wp-json\/wp\/v2\/tags?post=74699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}