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Article Editor: Carly Zander

Media Coaching Firm, Vickie Jenkins Performance Power, Teams with Online Newswire Service Send2Press to Provide Affordable and Effective Press Coverage and Media Training

SANTA MONICA, Calif. - June 18, 2004 /Send2Press Newswire/ -- A new strategic alliance between Vickie Jenkins Media Coaching ( and Send2Press® ( a unit of Neotrope®, will provide corporate and small business owners with a single-source solution for affordable PR services, including news release writing and targeted news distribution, search engine marketing, and cost-effective media coaching and media training, it was announced today. This alliance will give companies the access and skills needed to handle their own media promotion, through a variety of "ready to go" PR programs.

Jenkins' Performance Power program is guaranteed to improve communication skills - whether speaking to one person or one million, from an office, a podium, or a television studio. Jenkins' exclusive one-on-one and group training with experienced experts in the broadcast communications industry provides the perfect environment in which to learn and implement invaluable skills that will lead to success.

"The media coaching and training program teaches how to bridge back to your message when the interview wanders, deal with hostile questions that pop up, and keep the audience interested, entertained and tuned in," says Vickie Jenkins, founder of Performance Power Media Coaching. "Holding your own in an interview is one thing, but learning how to use that valuable airtime to make an impact for yourself and your company is the true secret to success."

Send2Press is a division of Neotrope, a media relations, advertising, and marketing company founded in 1983. Send2Press was launched in 1997 to take advantage of the new technologies and cost-cutting potential of using the Internet to deliver news releases and editorial content to the media.

"This service is ideal for book authors, musicians, start-up CEOs, and others who may not feel comfortable speaking to the press (or investors) by phone or in front of others," said Christopher Simmons, Send2Press founder and Chief Visionary. Mr. Simmons is a 25-year PR veteran, award-winning designer, a member of the Public Relations Society of America (PRSA), an ASCAP member, and a contributing editor to numerous national technology publications. He has also served on the judging panel for the PRSA Excellence in Tech Journalism Awards for the past two years.

New service packages available today on the website allow companies to order both news distribution and writing services, as well as Jenkins media coaching, at discounted "bundle" pricing -- which is substantially less than if the services were ordered separately from each company.

More information: /services/

"Small businesses and individuals can now gain the same kind of news placement and media coaching previously reserved for large corporations willing to spend vast sums on PR agencies and corporate retreats," added Simmons.

About Vickie Jenkins
Vickie Jenkins is an award-winning broadcast journalist with 20 years on-air experience in major broadcast markets. As the President of Performance Power Media Coaching, she designs a variety of training programs, with clients in the fields of technology, energy, health care, financial services, law, government, publishing, and entertainment. Her clients have appeared on the TODAY show, CNN, Oprah, Good Morning America, National Public Radio, as well as in the Wall Street Journal, USA Today, The New York Times, and Inc. Magazine. More information:

About Send2Press®
Founded in 1997, is one of the leading online-based news release creation and distribution companies helping small businesses and start-up companies reach and inform their target media. All of the staff members are experienced working journalists, published authors, and/or accredited public relations professionals. Because Neotrope®, the parent company, is a 21-year veteran in the media relations business, it is one of the few news distribution companies that maintain its own media database with over 25,000 U.S. contacts. Neotrope/Send2Press also has strategic partnerships with first-tier media companies including PR Newswire® and eWatch™. Neotrope is the company formerly known as Mindset.

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DISCLAIMER: the above article is believed accurate but not guaranteed, and is based on business news supplied by the organization mentioned and/or quoted in the story. The organization providing the news to Send2Press is solely responsible for its accuracy. Financial/Stock news may contain forward looking statements and public companies should be thoroughly researched before considering material investment. Neotrope/Send2Press makes no claims of accuracy or suitability for any purpose. Any opinions expressed by representatives of company(s) mentioned in news item are solely those of the person indicated, and do not reflect any opinion or policy of Neotrope/Send2Press. Your use of any information contained herein is done solely at your own risk, and you are fully responsible for using any information herein, or on sites mentioned or linked to in the article. All trademarks acknowledged.

News is Copr. © 2004 Neotrope/Send2Press. Reproduction of this news article in any form requires written authorization. You may freely link to this article, or republish the "news release" text version linked to above under "Journalist Tools" without restriction except websites must retain /Send2Press Newswire/ as the source. Sites which offer/sell PR services or newswire services may not reprint our content without express written permission.

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