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Advertising and Marketing News
PRESS RELEASE ARCHIVES FROM SEND2PRESS® NEWSWIRE
NOTICE: THIS IS ARCHIVAL CONTENT AND LIKELY OUT OF DATE.
Edited for Send2Press by Carly Zander
30M Completed Survey Interviews Boost 2003 Revenues at FIRM
NEW YORK, NY - February 2, 2004 /Send2Press Newswire/ -- A record number of online survey
interviews completed using Confirmit, the world's leading online survey & reporting
software has handed Future Information Research Management (FIRM) record profits in 2003.
FIRM's customers, including leading market research agencies and Global 1000 companies,
completed a record 30 million individual survey interviews online, an annual increase of
59% year-on-year, helping to grow revenues by more than 40%.
The latest figures illustrate the growing importance that businesses place on accessing
customer, market and employee feedback using the internet. Confirmit enables organizations
to gather mission critical business information on diverse topics such as market trends,
customer feedback and employee satisfaction in real-time for use in both strategic and
tactical decision making.
Stein Onsrud, FIRM's CEO explains, "The significant growth in both completed survey
interviews and profits that FIRM has experienced in 2003 illustrates the growing popularity
of the internet as a vehicle for deploying surveys quickly and to large numbers of
qualified sample groups. Our customers tell us that it provides them with the flexibility
and scalability to undertake a greater volume of targeted research projects cost
effectively and efficiently."
"The internet is now the medium of choice for customers - preferring to complete surveys
where, and when it is convenient for them to do so. This methodology has been proven to
improve response rates while enabling businesses to take regular temperature checks on
customer requirements and where the market is heading to give them that competitive
advantage."
FIRM was recently ranked Number 192 in the 2003 Deloitte European Technology Fast 500 with
a revenue growth of 664% over the last 5 years (1998-2002). The company was the 15th
fastest growing business in Norway as part of the same survey. This growth highlights an
increased demand for online research, with businesses realizing that it plays an essential
role in staying ahead of the competition by using real-time insight as the basis for all
mission critical decision-making.
About FIRM
FIRM is the world's leading provider of online survey & reporting software. The company's
state of art web-based Confirmit software is used for customer and employee satisfaction
surveys as well as market research surveys. FIRM is headquartered in Oslo and has offices
in London, New York and San Francisco. Visit http://www.confirmit.com for more information.
Organization Website:
www.confirmit.com
Source of News:
Future Information Research Management (FIRM)
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