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Swimwear and Fashion News
PRESS RELEASE ARCHIVES FROM SEND2PRESS® NEWSWIRE

NOTICE: THIS IS ARCHIVAL CONTENT AND LIKELY OUT OF DATE.

Edited for Send2Press by Carly Zander


Survey Shows Chocolates, Flowers And Cuddly Toys Are Out And Sexy Underwear, Weekend Breaks And Romantic Dinners Are In This Valentines Day

BRISBANE, Australia - February 11, 2004 /Send2Press Newswire/ -- An international survey conducted by Lustythreads.com (www.lustythreads.com), the Australian sexy bikini and underwear specialists, shows that most Valentines miss the mark. The traditional Valentines of chocolates and flowers, two of the most popular offerings last year were in fact some of the least desired. Forty-two percent of women received flowers in 2003 but only 8% ranked them on their 2004 wish list.

Valentines "ins" this year for women includes sexy underwear, romantic dinners and an amorous weekend away.

AMERICAN WOMEN 
  What they got What they want 
Dinner8%  15%  
Chocolates13%  3%  
Sexy Underwear14%  26%  
Weekend Break0%  18%  
Flowers42%  8%  
Cuddly Toy8%  3%  

"This is not to say that American men are not romantic," said Lustythreads Founder and Director, Victoria Brown. "Many marriage proposals occur on Valentines Day. Some of the more romantic gifts received by women included a flat full of roses and red balloons, a treasure hunt around New York with chocolates at every location and a surprise trip to the Bahamas complete with sprinkled flower petals and champagne."

"So what about the men's desires? Basically American guys want to forget those romantic dinners and just get away for the weekend in sexy underwear with their partners."

AMERICAN MEN 
  What they got What they want 
Dinner24%  21%  
Chocolates10%  5%  
Sexy Underwear14%  26%  
Weekend Break10%  33%  
Flowers6%  0%  
Cuddly Toy2%  0%  

With sexy underwear ranking so highly in the survey, the Lustythreads team drilled deeper. Of the people who had received underwear on Valentines Day, over 60% of men and over 80% of women had received items which were sexier than they would have chosen for themselves.

"A fascinating finding from our survey was that over 90% of female and 75% of male respondents stated that they felt sexier and more confident when wearing daring underwear," concluded Brown.

Attitudes to Valentines also differed between the genders. Ninety-seven percent of women thought that women get more attention on Valentines Day than men, but 70% felt that men and women should get equal attention.

Men (100%) also thought that women received more attention but think (72%) that Valentines Day was really a day for the girls. Only 23% of men think men and women should get equal attention.

The survey was conducted via email with over 650 respondents.

About Lustythreads
logo (c) Lustythreads.com is an award-winning, Australian company, which draws its inspiration from the scintillating Australian bikini scene. Its full men's and women's range can be viewed at http://www.lustythreads.com and prices start at just $13.50. The company currently exports to over 35 countries around the world.

The company has won numerous accolades since launching in 2001 including being finalists in the Australian Fashion Awards.



FOR INFORMATION ABOUT THE COMPANY OR ORGANIZATION(S) MENTIONED IN THE ABOVE BUSINESS NEWS ARTICLE, PLEASE CONTACT THE COMPANY DIRECTLY AND NOT THIS WEBSITE.

DISCLAIMER: the above business news article is believed accurate but not guaranteed, and is based on business news supplied by the company or organization mentioned and/or quoted in the story. The organization providing the news to Send2Press is solely responsible for its accuracy. Financial/Stock news may contain forward looking statements and public companies should be thoroughly researched before considering material investment. Neotrope/Send2Press makes no claims of accuracy or suitability for any purpose. Any opinions expressed by representatives of company(s) mentioned in news item are solely those of the person indicated, and do not reflect any opinion or policy of Neotrope/Send2Press. Your use of any information contained herein is done solely at your own risk, and you are fully responsible for using any information herein, or on sites mentioned or linked to in the article.

USE OF THE ABOVE NEWS ARTICLE
Article is Copr. © 2004 Neotrope/Send2Press. Reproduction of this news article in any form requires written authorization. You may freely link to this article. For more information on using this article in print or on your website, please visit: www.freeNewsArticles.com™.



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