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Wireless Technology News
Recent News Stories from PRnetwire.com >> News Article

Edited by Christopher Simmons, senior news editor


CITY NETWORK ANNOUNCES NEW PROJECT WITH EASY-UP CORPORATION TO INSTALL WIRELESS NETWORKING PRODUCTS IN MCDONALD'S RESTAURANTS

TAIPEI, TAIWAN - August 15, 2003 (Send2Press Newswire) - City Network Inc. (OTCBB: CYNW) announced today the consummation of an important contract and joint venture project with Easy-Up Corporation (Yao Jeng Technology) which is currently working with McDonald's Corporation in Taiwan. This transaction marks an important event in City Network's aggressive expansion in the hot, new wireless internet networking market. Each of the more than 360 McDonald's stores throughout Taiwan will participate in the new campaign to promote the use and popularity of wireless internet service. City Network will be the sole supplier of the wireless accesspoint hardware and equipment with Taiwan's Easy-Up Corporation providing key engineering and technical assistance (www.easy-up.net).

"We are excited to have this opportunity to work with a global icon such as McDonald's," remarked Alice Chen, City Network spokesperson and director of sales and marketing, "with this new contract, City Network can both gain important market recognition and continue its push to build significant revenue in a hot, new business segment."

City Network plans to supply Easy-Up to install all McDonald's stores in Taiwan with wireless internet hardware and will assist in the installation of Hot Spot stations together with Easy-up Corporation in the dining area of each restaurant. Customers will be given the chance to surf the Internet in the absence of electric cords and networking wires while eating their meals. This is a bold new step for the company as its products and company logo will be displayed prominently in the stores facilities.

In addition, City Network plans on taking advantage of a substantial new source of revenue by participating in revenues of sales of wireless LAN cards to be sold at the restaurants registers.

"Not only are we involved in the product sales, but we now can also share in the profit generated by the sale of wireless LAN cards and time spent surfing the net by the restaurants customers," noted Miss Chen. "City Network will participate in not only the revenues represented by the products sold for use in this project, but is also slated to make 25% of the profit on the sale of wireless internet time to customers. The plan is to establish wireless hotspots so that McDonald's customers can easily link up with the Internet while eating in the restaurant's dining area. Each customer will be able to buy Internet airtime which will be programmed onto wireless LAN cards."

There is a tremendous advantage for retailers to extend the amount of time each customer spends within the premises, and the introduction of such a convenient and exciting way to do so is a boon to both restaurant clients and to City Network.

About City Network

City Network, Inc. designs, manufactures and markets a comprehensive line of broadband and wireless Internet access solutions. The Company is positioning to capitalize on what it believes to be vast underdeveloped and overlooked new and emerging growth Internet markets. The company's product line ranges from the City Network HPNA device for the blooming worldwide residential building and hospitality market to the simple DSL bridge/modem for the home and small business user. Currently, City Network Home PNA and xDSL broadband access equipment is widely deployed by major telecommunication carriers, ISPs, and System Integrators worldwide.

[REF: researchtoday.com]

Company Website: citynetwork.com.tw
Source of News: City Network, Inc.

Stock Info on Yahoo!® Finance BB: CYNW

International Business Newswire / Wireless Technology Newswire
> Read original news release in raw text format


> More Wireless Technology News
> More International Technology Business News
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