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Edited by Christopher Simmons, senior news editor


World's First 'Living' Advertisement Makes A Big Splash

C I Host's 'Human Billboard' Called Huge Success - 500 New Customers

BEDFORD, TX - December 8, 2003 /Send2Press Newswire/ -- In the 6 months that a 22-year-old Illinois man has had "C I Host" and "Managed Web Hosting" tattooed on the back his head, the company has counted 500 new customers who bought C I Host's services because they saw the tattoo.

"This has been a tremendous success," said Christopher Faulkner, CEO of C I Host. "Jim Nelson is a great salesman and we are happy to have the 500 new customers who have come from his marketing efforts and the publicity generated by the tattoo."

As part of the contract Nelson signed with C I Host, he must travel around the country promoting C I Host and keep the 5-inch-square, blue, black and orange tattoo visible for five years. He must hand out business cards and flyers and learn a 10-second C I Host sales pitch.

"He is the best sales person I have - he passes out flyers, talks to people and does not ask for a salary or commission," Faulkner stated.

After C I Host won the auction on eBay for Nelson's services, other companies copied the marketing strategy, but with temporary tattoos. Nelson auctioned off the back of his head to get cash to start his own business.

C I Host, with more than 200,000 customers in 182 countries, is well-known for its unique and effective marketing strategies.

In the past, C I Host has brought Howard Stern back to Dallas radio, put its name on the back of Evander Holyfield's boxing trunks, sponsored a NASCAR race car, held a contest to send the winner to the edge of space in a jet and put a 25-foot high Santa on the roof of its headquarters.

"Whatever we can do to reach our target market and get the word out about C I Host, we will do," Faulkner said. "It's similar to the extra mile we go to bring our customers the most up to date technology and give them the best service."

C I Host logo (c) About C I Host
C I Host (www.cihost.com), based in the Dallas/Fort Worth market, is a Web hosting and Internet solutions provider, domain name registrar (DNR) and application service provider (ASP), serving 200,000 individual consumers and businesses in 182 countries worldwide. The company creates business-class Web hosting solutions for the small- and medium-enterprise (SME) market, with the broadest portfolio of managed hosting and value-added services in the industry. C I Host has been consistently ranked among the Top 5 Web hosting companies out of 16,000 around the globe. C I Host's turn-key services range from initial domain name registration to custom dedicated servers for e-commerce. C I Host is headquartered from its main facility and Network Operations Center in Bedford, Texas, and the company operates three diverse data centers in Los Angeles, New York City and Chicago.


Organization Website: www.cihost.com
Source of News: C I Host

Texas Netwire™ / Advertising Newswire

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DISCLAIMER: the above business news article is believed accurate but not guaranteed, and is based on business news supplied by the company or organization mentioned and/or quoted in the story. Neotrope/Send2Press makes no claims of accuracy or suitability for any purpose. Any opinions expressed by representatives of company(s) mentioned in news item are solely those of the person indicated, and do not reflect any opinion or policy of Neotrope/Send2Press. Your use of any information contained herein is done solely at your own risk, and you are fully responsible for using any information herein, or on sites mentioned or linked to in the article. Reproduction of this news article in any form requires written authorization. You may freely link to this article. PRnetwire™ (www.PRnetwire.com) is a unit of Neotrope, and is not related to PR Newswire®. Keyword marketing technology by DotComMojo™, a unit of Neotrope.  
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