Frequently Asked Questions (FAQs) for Send2Press Press Release Services

Targeting varies by distribution package. We offer various packages which target daily media in one U.S. state, regional, or national (all states). As of 2026 we primarily rwach media via all AP Newsrooms in the U.S., which is over 3,500 working pro media news outlets, with up to 65,000 media folk. This includes business and financial trade media. We reach top data systems like LexisNexis, Reuters WestLaw and dozens more.

Saprately from targeted outreach, our news is syndicatded nationally via the AP to top print and broadcast websites, and is found on top business sites like Digital Journal, StreetInsider, California Newwire, APNews.com, Apple News, Google News. We also share to our long-running social channels like X/Twitter, Facebook, LinkedIn and Pinterest. Online placement varies by distribution package.
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Unfortunately, no. We discontinued user-list options many years ago due to spam problems with use of inappropriate contacts. Press releases are intended for media, not general public or company principals, and are not direct marketing. Today, we only email to confirmed media folk who have one-click opt-out option with each mailout. We discontinued faxing in 2018. Our primary outreach in 2026 is via all AP Newsrooms in the U.S.

Absolutely NO. All press releases (news announcements) must have clear "attribution." This means identifying the source of the news in the first paragraph text and listed with the issued content as the legal "news source" for the content. A press release is not an article, advert, or poster stapled to a sign pole. It is news coming frtom the "news source" not a fake article about the source. Ther pseron who wrote the release is not the news source, but rather the company (or person, such as book author) in the release announcing something. See our Requirements page for complete information on the news source attribution requirement.
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Unfortunately, no. Pricing would need to be substantially higher to support that. All services are pre-paid via our website (credit card, PayPal). You can put in an internal purchase order (P.O.) notation in comment box at checkout, but we do not use it for anything.
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To log-in to your store account to view prior orders, or to place a new order, use the links below. Accounts are setup based on the email you last used with us. Note that report dashboard is not found in your store account, but is provided by email same day as news is distributed. If you use multiple emails, and cannot log-in or reset your account, or missed your report link email, please contact us at: help@send2press.com
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When you complete checkout an order receipt is automatically sent to the email address you entered along with your payment information. Please check that email for the receipt. If you mis-entered the email, if your account uses challenge-response, or if mailbox is full, then you obviously won’t get the automated receipt email. You can log-in to your account and print any of your past order receipts (back to 2010) or download a PDF. You must log-in to your account to retrieve any past receipts.
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A link to your PRtrax™ report dashboard is provided by email the same day your release is issued, to primary contact and any "cc" emails you specify on the project form. If you missed the email (if it went to your suspected spam/junk mail folder), just contact us at help@send2press.com to get that resent to you. Note that releases issued end of day, evenings, or weekends, will not get reporting until next business day.

No. We receive a 1099-K from our merchant providers for IRS revenue reporting so no need to send us anything. You are not hiring Neotrope/Send2Press as a consultant, as you might a designer, accountant or lawyer. You can treat Send2Press expenses the same way you do advertising with Google or similar.

However, if you absolutely need it, we can provide the business tax ID for Neotrope to keep someone’s head from exploding or melting.

Please note that Send2Press is a service of, a DBA and U.S. registered trademark of NEOTROPE® — it is not a company. Neotrope is located in Temecula, CA USA and was established Jan. 1983.