NEW YORK, N.Y., Feb. 19, 2019 (SEND2PRESS NEWSWIRE) — The New York Marketing Association (NYMA) has appointed Caroline Cooke, Founder & Creative Director of Bright Humor, as its Director of Communications.

Caroline Cooke of NYMA
In her new role as a Board-Elect member of the NYMA, Cooke aims to support the association in amplifying and growing its presence within the marketing community, as well as broadening the NYMA’s network of event sponsors and industry partners. Cooke will also maintain her role as Founder & Creative Director of Bright Humor, a content agency that helps brands to leverage humor in their marketing communications to boost audience engagement.

Founded in 2016, the New York Marketing Association seeks to connect like-minded innovators and thought leaders within the marketing community to foster meaningful discussions about marketing trends, strategies, tactics, and technologies.

“Marketing is ever-changing and the demands are ever-steep. Good resources should be shared and voices should be heard. We believe in challenging and exploring because innovation is happening every day. Everyone can join the journey,” says NYMA Board Member, Michael Pavlov.

“We want to be the association that empowers and inspires marketers to embrace their full potential,” adds Cooke.

The NYMA community offers an environment in which thought-provoking, two-way conversations can take place about the core foundations of great marketing, along with inventive approaches being embraced by the industry. Additionally, NYMA continues to connect marketers across the world by creating a global community that embraces the diversity of both thought and culture.

“The NYMA is not only based in New York City, but the culture of the NYMA is everything New York is – energetic, thoughtful, modern, diverse, and world-class – we even have the pizza! On behalf of the entire community, I invite fellow marketers and industry professionals to join us at one of our upcoming events,” says Cooke.

Interested in getting involved with the NYMA? Here are a few ways to do so:

  • Become a Member: Joining the NYMA is free and members receive access to a variety of professional resources, as well as special offers and discounts to upcoming events. Premium membership packages are also available, which provide enhanced opportunities for cost-savings, network exposure, and professional advancement.
  • Attend an Event: The NYMA regularly hosts networking events, as well as online and in-person workshops to connect community members and provide valuable industry in
  • Sponsor the NYMA: Organizations looking to gain more visibility with decision-makers in the marketing community can take advantage of various sponsorship opportunities available through the NYMA.
  • Share Expertise: The NYMA regularly seeks industry experts to speak at upcoming events and workshops.

To learn more about the NYMA, please visit our website at:

For press and media inquiries, please contact Caroline Cooke at

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News Source: New York Marketing Association