Advertising and Marketing News

Advertising and Marketing News – Including news related to advertising, branding, marketing, public relations, PR, SEO, search engine marketing, and related topics from the Send2Press Newswire service.


FormFree Returns as Anchor Sponsor of NEXTWINTER20 Women’s Executive Mortgage Summit

ATHENS, Ga., Feb. 18, 2020 (SEND2PRESS NEWSWIRE) — FormFree® today announced its anchor sponsorship of NEXT’s upcoming event, #NEXTWINTER20, being held February 23-25 at the Ritz Carlton in Dallas.

Aclaró A.I. Announces Artificial Intelligence Platforms: SAM Sales and SAM Service – Helping Dealers Increase Sales and Lower Marketing Costs

CHICAGO, Ill., Feb. 11, 2020 (SEND2PRESS NEWSWIRE) — Aclaró AI, the game-changing Fintech built on sophisticated artificial intelligence technology, recently announced SAM (Sales AI multiplier) Sales and SAM Service products for its dealers and retail partners. These new tools let Aclaró A.I. dealer clients better retain customers, increase service revenue, and maximize sales.

Community Identity: Stemming the Tide of Homogenization through Custom Design

EVESHAM, N.J., Feb. 6, 2020 (SEND2PRESS NEWSWIRE) — Drive down almost any suburban highway, and you will be greeted by a sea of sameness. McDonald’s, Dunkin Donuts, Wells Fargo, Target, etc. You could be anywhere. But soon, when you drive into or fly over Evesham Township, however, you will be greeted by an embodiment of the township seal. Catalyst Experiential and Evesham Township worked together on the design.

Loan Officers Executing Automated Marketing Campaigns Close Twice the Deals, Earn Double the Revenue, Top of Mind Finds

ATLANTA, Ga., Feb. 4, 2020 (SEND2PRESS NEWSWIRE) — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today released data revealing that loan officers (LOs) who utilize automated lead, prospect and nurture campaigns on average see double the number of closed loans and revenue production.

AdEdge Digital Marketing named Best Pay-Per-Click Agency

WESTPORT, Conn., Feb. 4, 2020 (SEND2PRESS NEWSWIRE) — The Best of Small Business Awards recently named AdEdge Digital Marketing the nation’s “Best Pay-Per-Click Agency” in 2019, recognizing the company for its focus on best practices in digital marketing, performance optimization, cost efficiency, lead generation and return on investment.

Depth Public Relations Names Leslie Colley Vice President of Client Services

ATLANTA, Ga., Feb. 3, 2020 (SEND2PRESS NEWSWIRE) — Depth Public Relations (DepthPR), a leading provider of consultative marketing, public relations and reputation management services for the mortgage lending and residential finance industries, today announced its promotion of Leslie Colley to vice president of client services.

Allegent FCU steps up to the Reese’s Peanut Butter Cup Challenge, Cranberry Twp., Pennsylvania

WEXFORD, Pa., Jan. 31, 2020 (SEND2PRESS NEWSWIRE) — Capturing the buzz of a current Hershey’s Reese’s Peanut Butter commercial spot – Allegent FCU actually sells Reese’s Peanut Butter Cups at a financial institution! The Hershey Company’s branded Reese’s spot teased the Federal Credit Union into accepting the challenge and partnering with Reese’s in fulfilling the commercial spot’s thought: that Reese’s are “sold literally everywhere business is done, I’m pretty sure you could buy them at a bank.”

Top of Mind Co-founder Sherwood Lawrence Steps into Dual Role as Chief Marketing Officer and Chief Creative Officer

ATLANTA, Ga., Jan. 29, 2020 (SEND2PRESS NEWSWIRE) — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today announced Sherwood Lawrence will take on the role of chief marketing officer in addition to his current position as chief creative officer.

Officials welcome Lucas Oil Products to family of sponsors at Rock Maple Racing

HAMPSTEAD, N.H., Jan. 24, 2020 (SEND2PRESS NEWSWIRE) — Rock Maple Racing, New England’s premier sanctioned cross-country racing series, announces the sponsorship signing of Lucas Oil Products, Inc., headquartered in Corona, California.

Matrix Systems Announces the Launch of Its Redesigned Website

SAN LEANDRO, Calif., Jan. 23, 2020 (SEND2PRESS NEWSWIRE) — Matrix Systems announces the launch of its redesigned website. The site has been updated with a new look and feel that incorporates the latest features of online web design, as well as optimizing the site for mobile devices such as phones and tablets.

Scott Morrison, one of the founders of After, Inc., returns to company after sale to EPIC Holdings

NORWALK, Conn., Jan. 22, 2020 (SEND2PRESS NEWSWIRE) — After, Inc., the global leader in Warranty Marketing and Analytics Solutions since 2005, has just announced the return of Scott Morrison, an original founder, to lead new business development and strategic innovation for the company.

CardTapp and Top of Mind Offer Combined Solution Aimed at Improving Loan Officer Productivity and Lead Response Time

ATLANTA, Ga., Jan. 21, 2020 (SEND2PRESS NEWSWIRE) — CardTapp, your always-on digital assistant, today announced an integration with Surefire by Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry. The integration brings together Surefire’s new Power Calls capability with CardTapp’s digital assistant solution to increase loan officer productivity and enable speedier borrower outreach.

Top of Mind Elevates Jonas Kruckeberg to Executive Vice President of Strategic Partnerships and Industry Relationships

ATLANTA, Ga., Jan. 16, 2020 (SEND2PRESS NEWSWIRE) — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today announced it has elevated Jonas Kruckeberg to executive vice president of strategic partnerships and industry relationships.

Homestake Capital’s New Brand: Kokes Properties – a Real Estate Legacy

BRIELLE, N.J., Jan. 15, 2020 (SEND2PRESS NEWSWIRE) — Third generation real estate developer, Michael J. Kokes, president, proudly announces Homestake Capital LLC is now Kokes Properties, a full-service real estate firm. Rebranding as Kokes Properties showcases the company’s aspiration to become New Jersey’s premier, vertically integrated real estate firm and solidifies the Kokes name as one of the most trusted in the industry.

FormFree Becomes First Anchor Sponsor of NEXT Mortgage Events

EDMOND, Okla. and WASHINGTON, D.C., Jan. 14, 2020 (SEND2PRESS NEWSWIRE) — NEXT Mortgage Events and Housing Finance Strategies today announced that FormFree, a leading provider of automated verification services for the lending industry, has become the first anchor sponsor of NEXT.

Coldwell Banker Elite Debuts a Brand New Look

FREDERICKSBURG, Va., Jan. 13, 2020 (SEND2PRESS NEWSWIRE) — Today, Coldwell Banker Elite unveiled its fresh new look as the Coldwell Banker network undergoes a visual transformation as part of “Project North Star.” Coldwell Banker Elite is deploying all new office signage, yard signs, marketing materials and more as part of the full network-wide rebrand this year.

Jordan Etem is ‘Not A Good Fit’ for Limiting Environments

LOS ANGELES, Calif., Jan. 8, 2020 (SEND2PRESS NEWSWIRE) — Not all environments are created equal. Some environments are designed to limit. Some environments are designed for growth. The verdict is in: Jordan Etem and his network (Jordan Etem Networks) is meant for the latter, for growth environments.

The Creativity Coach, Lauren Wallett opens the Business School for Coaches

LOS ANGELES, Calif., Jan. 8, 2020 (SEND2PRESS NEWSWIRE) — The Creativity Coach, Lauren Wallett has opened the Business School for Coaches with her inaugural 90 day accelerator program, Simply Irresistible, which teaches coaches and VA’s how to create multiple irresistible offers that keep clients coming back for more.

Hot Diggity Dog! Plush Toy Character, the All-American Airedale Launches Nationwide

MIAMI, Fla., Jan. 8, 2020 (SEND2PRESS NEWSWIRE) — Dating back to the late 19th century we’ve all heard and possibly even used the phrase “Hot Diggity Dog.” The phrase is used as an exclamation of surprise and delight. Today, A Good Health Company, Inc. (DBA Hot Diggity Dog Entertainment) would like to take this opportunity to introduce on a national level, the character “HOT DIGGITY DOG!” The All-American Airedale.

Kimball Entertainment merges with K-Star PR to provide clients with a wider range of entertainment services for 2020

LOS ANGELES, Calif., Jan. 7, 2020 (SEND2PRESS NEWSWIRE) — Kimball Entertainment is a full-service Entertainment Co. based in Beverly Hills, California. Founder Keri Ann Kimball has found a unique way to bring her relationships and assets to this multidimensional company by integrating a strategic coaching team in house at Kimball Entertainment.

New Year! New Look! As of Jan. 1, Fuzzy’s Empanadas is now The Naked Empanada

WAKE FOREST, N.C., Jan. 2, 2020 (SEND2PRESS NEWSWIRE) — New Year! New Look! As of January 1, 2020, Fuzzy’s Empanadas is now The Naked Empanada. We’re not going anywhere – just shaking things up a bit. Fuzzy will still be the master mind behind your favorite empanadas.

Top of Mind Expands Mortgage Compliance Solutions with CCPA Readiness Ahead of January 1 Deadline

ATLANTA, Ga., Dec. 30, 2019 (SEND2PRESS NEWSWIRE) — Top of Mind Networks, a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today announced that its Surefire CRM is ready to help mortgage lenders meet their obligations under the California Consumer Privacy Act (CCPA).

HexGn Study: Startup Investors Shun Asia in 2019 and Flock to Americas and Europe

NEW YORK, N.Y., Dec. 27, 2019 (SEND2PRESS NEWSWIRE) — HexGn released a study of the funding trends in the global startup ecosystem in 2019; the team analyzed over 60,000 deals and one million data points for the report.

Sokal Opens Spacious New Office in Charlotte NC Area

RALEIGH, N.C., Dec. 20, 2019 (SEND2PRESS NEWSWIRE) — Sokal, a leader in automobile advertising in North Carolina, opened a new, cutting-edge office space in the Charlotte area. Sokal has been a long-time frontrunner in the competitive automobile marketing business.

Blue River Pharmacy Launches a New Website to Better Service Customers in the Brownsburg Area

BROWNSBURG, Ind., Dec. 17, 2019 (SEND2PRESS NEWSWIRE) — 95Visual is pleased to announce the launch of Blue River Pharmacy’s new website. The primary goal during the process was to improve the navigation of Blue River’s vast product offering.

Mold Inspection Sciences Texas Announces New Business Development Professional, Chris Gardner, to Join Team

AUSTIN, Texas, Dec. 11, 2019 (SEND2PRESS NEWSWIRE) — Mold Inspection Sciences Texas, one of the state’s largest mold inspection and testing companies, is proud to welcome new hire Chris Gardner to its staff. Chris will play a vital role in securing new business development leads and nurturing commercial customer relationships.

After, Inc. launches QuickReg 2.0 with additional benefits for Manufacturers and their Customers

NORWALK, Conn., Dec. 11, 2019 (SEND2PRESS NEWSWIRE) — After, Inc., the global leader in Warranty Marketing and Analytics Solutions since 2005, just announced the launch of QuickReg 2.0, the next iteration of its smart registration solution. QuickReg, launched in March 2019, helps manufacturers drive higher registration rates by making product registration quick, easy and convenient for consumers through their preferred channel of choice

Valentis Security welcomes new Business Development Lead in Pittsburgh, Pennsylvania

PITTSBURGH, Pa., Dec. 9, 2019 (SEND2PRESS NEWSWIRE) — Valentis Security is proud to announce and welcome Joseph Ortiz as its new Business Development/Inside Sales Lead. Ortiz will be responsible for business development throughout the markets that Valentis is licensed to operate in.

Brand Messaging Strategist Loren Weisman joins Fish Stewarding Group to cover the brand messaging and optics elements of the different divisions of FSG

SUNSET, S.C., Dec. 9, 2019 (SEND2PRESS NEWSWIRE) — Fish Stewarding Group is pleased to announce that Loren Weisman has joined The Fish Stewarding Group. A Brand Messaging Strategist that looks deeply into the psychological aspects of messaging, Weisman will strategize in the areas of brand discovery, brand development, brand compliance as well as brand audits and the overall messaging and optics strategies.

Out Leadership Hires New Global Head of Events

NEW YORK, N.Y., Dec. 6, 2019 (SEND2PRESS NEWSWIRE) — Out Leadership, the only business organization working globally to promote LGBT+ equality is delighted to announce that Chris Frederick is joining the leadership team. This follows a three-month strategic review of the organization as it approaches a decade in business and is prompted by strong growth.

Christian Film Producers Target Audiences in Digital Spaces

TAMPA, Fla., Dec. 3, 2019 (SEND2PRESS NEWSWIRE) — “Christians in the Mirror,” a first-of-its-kind independent documentary produced by Joshuacord, Inc. and In Altum Productions, takes a hard look at how America and the West have not been very involved in the global persecution of Christians. The producers say they’re creating a social media marketing plan for this indie film that interviews Christians from the Middle East, Africa and Asia.

Fanplayr Opens Latin American Headquarters in Mexico City

PALO ALTO, Calif., Dec. 2, 2019 (SEND2PRESS NEWSWIRE) — Fanplayr, a leader in targeted ecommerce conversion solutions, announced it has opened a new corporate hub in Mexico City. Located in the prestigious Polanco district, Fanplayr’s headquarters for Latin America (LATAM) has been in operation since September.

Whole Brain Consulting to Speak at The Hatchery December 2, 2019

CHICAGO, Ill., Nov. 27, 2019 (SEND2PRESS NEWSWIRE) — Chicago Illinois area’s William Madden, co-founder and senior partner of Whole Brain Consulting, is scheduled to present at The Hatchery from 6 to 7:30 p.m. on December 2, 2019.

ENX2 Marketing CEO Nicole Farber Named to NSBA Leadership Council

DALLAS, Pa., Nov. 25, 2019 (SEND2PRESS NEWSWIRE) — Nicole Farber, CEO of digital marketing agency ENX2 Marketing in Dallas, Pennsylvania, was recently named to the National Small Business Association (NSBA) Leadership Council.

Local Atlanta Brand Béla Will Be Presenting Partner of ‘Yoga By The Water’ at Georgia Aquarium in 2020

ATLANTA, Ga., Nov. 20, 2019 (SEND2PRESS NEWSWIRE) — Béla, the Atlanta-based wellness beverage start-up brand from Althea Brands LLC, announced today that it will be the presenting partner of “Yoga by the Water,” Georgia Aquarium’s monthly yoga event, through 2020. All proceeds from the sponsorship will go towards Georgia Aquarium’s research and conservation efforts.

FormFree partners with Teo to modernize customer acquisition for mortgage lenders

ATHENS, Ga., Nov. 18, 2019 (SEND2PRESS NEWSWIRE) — FormFree today announced a strategic partnership with Teo, a lead generation platform and AI assistant that helps mortgage lenders close more loans faster. Teo will leverage FormFree’s market-leading Passport verification service to help assess the quality of incoming prospects.

Sokal Hires Alex Bryant to Head Up Business Development and OEM Relationships

RALIEGH, N.C., Nov. 18, 2019 (SEND2PRESS NEWSWIRE) — Sokal, a full-service automobile advertising agency, is pleased to welcome Alex Bryant to their team. Alex is the new director of Dealer Acquisition and OEM relationships at Sokal. He will oversee business development as well as lead the charge in OEM partnerships.

RMA Hired by Town of Fort Myers Beach

POMPANO BEACH, Fla., Nov. 15, 2019 (SEND2PRESS NEWSWIRE) — The Town of Fort Myers Beach has hired the firm RMA to create its new branding and marketing campaign. RMA’s award-winning team of economic development and marketing experts will analyze the town’s current brand and develop a comprehensive strategy to capitalize on the community’s authentic assets and distinctive culture.

Venturist, Inc’s New Prometheus Video Strategy Program Is Now Available for Use by Individuals and Companies of All Sizes

MONTGOMERY, Ala., Nov 15, 2019 (SEND2PRESS NEWSWIRE) — Venturist, Incorporated announced today that its new Prometheus Strategy video course is now open for subscription. The Prometheus Process is designed explicitly so that companies and individuals can learn the process and use it to build and execute winning strategies that they understand and to which they are committed.

Fanplayr is Creating Better Consumer and Provider Experiences by Making E-commerce Behavioral Data Actionable in Real Time

PALO ALTO, Calif., Nov. 6, 2019 (SEND2PRESS NEWSWIRE) — Fanplayr, the leader in targeted, real-time e-commerce conversion solutions, announced today the creation of a focused system of software providing real-time, actionable behavioral data, called Behavioral Data Hub.