Advertising and Marketing News

Advertising and Marketing News – Including news related to advertising, branding, marketing, public relations, PR, SEO, search engine marketing, and related topics from the Send2Press Newswire service.


Priority Express Rebrands as Capstone Logistics to Meet Last Mile Demand During Pandemic

PEACHTREE CORNERS, Ga., Oct. 20, 2020 (SEND2PRESS NEWSWIRE) — Priority Express, a logistics company in the courier and last mile delivery industry, announced today that it is rebranding following its acquisition by Capstone Logistics. The company will now operate as Capstone Logistics’ last mile fulfillment solution.

The Power of Messaging: Ad Agency Challenges Industry to Spread Message to Encourage Audience to Vote

DALLAS, Texas, Oct. 16, 2020 (SEND2PRESS NEWSWIRE) — With Election Day less than a month away, and early voting beginning on October 13, in a nonpartisan effort, Alpha Business Images (ABI), has rolled out the Keeping It 100 Challenge to spread the message of encouraging voter participation with the help and talent of peers in the advertising industry.

VIP Mortgage Implements Surefire Power Messaging by Top of Mind, Generates Hundreds of Extra Deals in Q2 2020

ATLANTA, Ga., Oct. 7, 2020 (SEND2PRESS NEWSWIRE) — Arizona-based independent mortgage lender VIP Mortgage reported that it has generated hundreds of extra deals in Q2 of 2020 with the help of Surefire Power Messaging from Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry.

ABI Named on the Adweek 100: Fastest Growing Agencies List

DALLAS, Texas, Oct. 6, 2020 (SEND2PRESS NEWSWIRE) — Dallas-Fort Worth-based marketing agency Alpha Business Images, LLC (ABI) has been named to the Adweek 100 Fastest Growing Agencies List – and as one of the Top 5 Fastest Growing US Agencies in the Southwest.

.ECO® Brand Unites Those Committed to Fighting Climate Change

STAMFORD, Conn., Oct. 6, 2020 (SEND2PRESS NEWSWIRE) — The time is now. planet .ECO® affirms that environmental justice is social justice and is illustrating that belief through its creation – .ECO, a transformative brand that unites individuals and organizations committed to combatting climate change. .ECO empowers digital eco like no other product or service by helping consumers, brands and advocates to globally advance sustainability solutions.

Lou Malnati’s Pizzeria Partners with Cogensia for Customer-Focused Marketing Solution

SCHAUMBURG, Ill., Oct. 6, 2020 (SEND2PRESS NEWSWIRE) — Lou Malnati’s Pizzeria has selected Cogensia, a data-driven digital marketing firm, to enhance guests’ experience with the brand across all guest touchpoints and channels. Leveraging Cogensia’s proprietary Customer Management Platform technology and services, Lou Malnati’s will better understand their guests’ preferences.

Respage and Move For Hunger Announce Collaborative Effort to Fight Hunger Nationwide

NARBERTH, Pa., Oct. 2, 2020 (SEND2PRESS NEWSWIRE) — Respage – a leading provider of apartment marketing services for thousands of communities nationwide, and Move For Hunger – a national hunger relief non-profit organization, announced a new partnership that will fight hunger and reduce food waste nationwide.

iMediaAudiences, a long-time leader for outsourced digital media sales and ad operations welcomes new executives to Ad Ops Advisory Board

HARVARD, Mass., Sept. 30, 2020 (SEND2PRESS NEWSWIRE) — iMediaAudiences (iMA) announces the appointment of Ad Operations Expert Advisory Board members: Tami DeLeeuw, Senior Manager of Advertising Operations at Ancestry.com Operations Inc. and Lee Pallotta, VP of Ad Operations at Monster Worldwide, Inc.

CHR Builders Launches New Website to Showcase Hospitality Renovation Services in Southern California

LOS ANGELES, Calif., Sept. 29, 2020 (SEND2PRESS NEWSWIRE) — 95Visual is pleased to announce the launch of CHR Builders’ new website: chrbuildersinc.com. The new features that CHR Builders chose to include in the redesign captivate users with an easy to navigate format.

Voices.com Wins ‘Beyond Borders Award’ at 37th Annual Business Achievement Awards

LONDON, Ontario, Sept. 24, 2020 (SEND2PRESS NEWSWIRE) — Voices.com, the world’s leading marketplace for voice over services, is thrilled to announce that it was awarded the Beyond Borders Award at last night’s Business Achievement Awards gala. Presented by the London Chamber of Commerce, this award recognizes the global initiatives of a local business who has expanded their business outside of Canada.

Integro Rehab Announces Brand Name Change to Integro Builders

CHICAGO, Ill., Sept. 22, 2020 (SEND2PRESS NEWSWIRE) — Integro Rehab, an award-winning general contractor for luxury custom homes and commercial interiors in Chicagoland and Western Michigan, has announced today that the company will begin operating under a new name and will be known as Integro Builders, effective immediately.

Kennedy Intelligent Data Forms Alliance with SQREEM Technologies

SAN CLEMENTE, Calif., Sept. 21, 2020 (SEND2PRESS NEWSWIRE) — Kennedy Intelligence Data (KID), a subsidiary of Kennedy Marketing Group (KMG) has formed an alliance with SQREEM Technologies Pte. Ltd., a leading artificial intelligence firm to provide superior real-time and behavioral driven digital advertising services for the automotive industry. KID has exclusive rights to SQREEM’s proprietary artificial intelligence platform for the automotive industry.

Axis Graphic Installations Plays a Role in Historic 2020 March on Washington

ATHENS, Ga., Sept. 11, 2020 (SEND2PRESS NEWSWIRE) — Axis Graphic Installations found its world-class sign installation services on full display during the recent March on Washington, held Aug. 28, 2020 – the 57th anniversary of the historic gathering where Dr. Martin Luther King Jr. delivered his famous “I Have a Dream” speech. Ice cream carts featuring Axis-installed signage were used to distribute water, supporting peaceful protesters.

Brand Messaging Strategist Asks Readers of Motivational and Success Genre Books to Look A Little Closer Before Buying

ORLANDO, Fla., Sept. 11, 2020 (SEND2PRESS NEWSWIRE) — Brand Messaging Strategist Loren Weisman of FSG Messaging and Optics is asking both readers and aspiring authors to have a closer look at the motivational, inspirational, coaching and success books that are being released and marketed faster than ever.

ARMCO Rebrands as ACES Quality Management

DENVER, Colo., Sept. 10, 2020 (SEND2PRESS NEWSWIRE) — ACES Risk Management (ARMCO), the leading provider of enterprise quality management and control software for the financial services industry, announced today the completion of its months-long rebranding effort to align the company’s image with its expanded focus on quality and risk management for banks and credit unions, as well as independent mortgage lenders.

New River Dermatology Announces Rebrand and Celebrates 19 Years

BLACKSBURG, Va., Sept. 9, 2020 (SEND2PRESS NEWSWIRE) — New River Dermatology, an award-winning leader in dermatological care, announced the company rebrand today in celebration of its 19th anniversary. New River Dermatology and its sister brand, New River Aesthetics, provide a range of comprehensive medical and aesthetic dermatological services to help patients address their skin care needs.

Top of Mind’s ‘Client for Life’ Workflow Selected as Finalist in International Content Marketing Awards

ATLANTA, Ga., Sept. 8, 2020 (SEND2PRESS NEWSWIRE) — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, has been named a finalist in the Content Marketing Institute’s (CMI) 2020 Content Marketing Awards.

Transforming the Nation’s Prisons into Places of Healing: Compassion Prison Project and ‘Step Inside the Circle’ PSA Film

LOS ANGELES, Calif., Sept. 8, 2020 (SEND2PRESS NEWSWIRE) — On February 12, 2020, 235 incarcerated men gathered in the yard of a maximum-security prison in California. They formed a circle, and in the center of that circle stood Grammy Award winning film producer Fritzi Horstman. She read aloud ten questions from the ACE test, a survey of Adverse Childhood Experiences

Sokal to Sponsor Greg Biffle’s Return to NASCAR

RALEIGH, N.C., Sept. 3, 2020 (SEND2PRESS NEWSWIRE) — Sokal, a leader in the advertising world, will sponsor the long-awaited return of Greg Biffle to NASCAR. Sokal, a long-time supporter and avid fan of NASCAR, will be the proud sponsor of this event.

AAA Flag & Banner Hits Home Run with Online Ordering Portals for Sports Teams

LOS ANGELES, Calif., Sept. 3, 2020 (SEND2PRESS NEWSWIRE) — AAA Flag & Banner, the company that made headlines with its quick and innovative solution for filling empty Major League Baseball stadiums with cardboard cutout fans, has elevated its service to the next level with the rollout of custom online ordering portals for teams across the country.

Mid America Mortgage Hires Julas Hollie as Correspondent Division Sales Director

ADDISON, Texas, Sept. 1, 2020 (SEND2PRESS NEWSWIRE) — Mid America Mortgage, Inc. (Mid America) announced today that Julas Hollie has joined the company as sales director for Mid America’s Correspondent Lending division. In this role, Hollie is responsible for increasing loan acquisitions through strategic marketing and customer outreach.

Aclaró AI’s Carzi Product Helps Increase Car Transactions Amidst COVID-19

MIAMI, Fla., Sept. 1, 2020 (SEND2PRESS NEWSWIRE) — Aclaró AI, the fast-growing startup that specializes in the science of personalized experiences, is helping drivers more easily purchase new vehicles through its new Carzi application. Amidst COVID-19, Carzi is an outstanding tool that help consumers get a granular look at a vehicle that interests them.

Klingenstein Fields Wealth Advisors (KFWA) will now be known as Klingenstein Fields Advisors

NEW YORK, N.Y., Aug. 26, 2020 (SEND2PRESS NEWSWIRE) — Klingenstein Fields Wealth Advisors (KFWA) announced today that, together with its affiliate, KF Group, LP, with which it conducts a fully-integrated advisory business, it is now operating under the brand name Klingenstein Fields Advisors (KF Advisors).

Fanplayr Announces Strategic Expansion to Accommodate its Growth

PALO ALTO, Calif., Aug. 25, 2020 (SEND2PRESS NEWSWIRE) — Fanplayr, a leader in online behavioral personalization and AI for the past 10 years, today announced major changes to support significant growth in its business and customer base.

Aclaró AI Announces Data Lake API That Directly Integrates Into the CDK Platform

MIAMI, Fla., Aug. 25, 2020 (SEND2PRESS NEWSWIRE) — Aclaró AI, the fast-growing startup that specializes in the science of personalized experiences, is announcing a new product, The Aclaró Data Lake, which integrates directly with auto dealers’ CDK platforms.

Bringing Connection Back During the Pandemic, ‘GO Live’ Exclusively Available on The Odd Market

LOS ANGELES, Calif., Aug. 17, 2020 (SEND2PRESS NEWSWIRE) — The Odd Lot Foundation announced today they have developed a proprietary platform that allows sellers to subscribe to their GO Live platform enabling them to be connected with customers like never before.

Leading U.S. auto transporter launches new vehicle shipping website with ‘instant quote’ feature

MIAMI, Fla., Aug. 14, 2020 (SEND2PRESS NEWSWIRE) — RCC Auto Transport LTD, a trusted provider of auto transport and car shipping services, has rolled out an “instant quote” option via their newly updated website.

Celebrated Shoe Designer Mark Schwartz and Fashion Aficionado Krystal Paris Announce the Launch of Epiphany Shoes and their Partnership with Celebrity TV Personality, Samantha Goldberg

STAMFORD, Conn., Aug. 13, 2020 (SEND2PRESS NEWSWIRE) — Mark Schwartz and Krystal Paris today announced the launch of their new high-end endeavor, Epiphany Shoes. The new company will focus on the creation and distribution of boutique, hand made designer shoes for women.

Top of Mind’s SurefireCRM Named Product of the Year at 2020 Sales and Marketing Technology Awards

ATLANTA, Ga., Aug. 5, 2020 (SEND2PRESS NEWSWIRE) — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, has been named a 2020 Product of the Year by the Business Intelligence Group (BIG).

Shuler Research Studies COVID Public Communication Effectiveness

HOUSTON, Texas, Aug. 3, 2020 (SEND2PRESS NEWSWIRE) — Shuler Research, a social modeling research group noted for predictions based on public risk tolerance, is studying effectiveness of COVID-19 information and how the public uses it to make strategic decisions.

RPP Products Selects Sagon-Phior and SDDPR as Branding and PR Agencies of Record for Its New ‘Premier Pure’ Hand Sanitizer Product Line

BLOOMINGTON, Calif., Aug. 3, 2020 (SEND2PRESS NEWSWIRE) — RPP Products today announced that it has selected Sagon-Phior and SDDPR as its branding and PR team for the company’s new Premier Pure hand sanitizer product line. In March 2020 in response to the COVID-19 pandemic, RPP Products pivoted from motor oil production to hand sanitizer production in just seven days.

Now Deliver High-Quality Voice Over at Scale with Voices Enterprise from Voices.com

TORONTO, Ontario, July 29, 2020 (SEND2PRESS NEWSWIRE) — Voices.com, the world’s largest marketplace connecting businesses to voice over talent, announced the launch of Voices Enterprise, an enterprise-level membership plan that offers creative teams the flexibility and support needed to deliver high-quality voice over at scale.

Controversial New Book ‘Bootlegging Kind’ Denied In Marketing Attempts

NEW YORK, N.Y., July 28, 2020 (SEND2PRESS NEWSWIRE) — “Bootlegging Kind: An Indoor Story,” a work of literature tapped acutely into the exploding marijuana subculture, is receiving rejection when attempting to actively promote itself on a variety of social media channels, according to the author, Ryan James Robinson.

Top of Mind Networks partners with MobilityRE to fuel mortgage loan officer/real estate agent collaboration through SurefireCRM

ATLANTA, Ga., July 28, 2020 (SEND2PRESS NEWSWIRE) — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, has added game-changing real estate market intelligence, collaboration and analytics tools from MobilityRE to its flagship SurefireCRM.

Sokal Signs the Leader Automotive Group

RALEIGH, N.C., July 24, 2020 (SEND2PRESS NEWSWIRE) — Auto dealer marketing firm, Sokal, recently signed as the agency of record for the Leader Automotive Group. As a growing dealership group, Leader Automotive Group is the U.S. Division of AutoCanada Inc.

SeQuel Welcomes New Executive Vice President of Sales

EDEN PRAIRIE, Minn., July 21, 2020 (SEND2PRESS NEWSWIRE) — SeQuel Response is excited to announce the arrival of a new Executive Vice President of Sales, Chris Bixler. In this new role, Bixler will lead our sales team and training initiatives, enhance our lead generation and prospect engagement approach, and collaborate with SeQuel’s leadership team to develop and execute short- and long-term business strategy.

Enhanced integration between SimpleNexus and Top of Mind’s SurefireCRM helps mortgage lenders curb abandoned applications, build books of business

ATLANTA, Ga., July 21, 2020 (SEND2PRESS NEWSWIRE) — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, has added two-way data sync to its integration with digital mortgage app SimpleNexus.

Entertainment Executive Mike Sington: From Working with NBCUniversal to Becoming ‘Hollywood’s Ultimate Insider’

LOS ANGELES, Calif., July 16, 2020 (SEND2PRESS NEWSWIRE) — Far too many people look back at their life with regret for the opportunities they let slip through their fingers, and the dreams they left unrealized. Mike Sington knew from an early age he wouldn’t be one of those people.

Bash Foo Teams Up with Thomas as a Certified Thomas Agency

DAYTON, Ohio, July 15, 2020 (SEND2PRESS NEWSWIRE) — Bash Foo, a digital marketing agency located in Dayton, Ohio has worked for 21 years in web development and lead generation, serving dozens of clients in the industrial and manufacturing sectors. Powered with a common set of goals, Bash Foo will deliver combined capabilities that reach 1.1 million registered buyers, engineers, MROs, and decision-makers on the Thomasnet.com platform.

New Book: ‘You’re An Author? Don’t get Hustled’

COLORADO SPRINGS, Colo., July 9, 2020 (SEND2PRESS NEWSWIRE) — Published Author Wayne McFarland has just released, “You’re An Author? Don’t Get Hustled – How to launch your book without getting hurt, hammered, or fleeced; a step by step guide” (ISBN: 978-1645505686; paperback).