Advertising and Marketing News

Advertising and Marketing News – Including news related to advertising, branding, marketing, public relations, PR, SEO, search engine marketing, and related topics from the Send2Press Newswire service.


ARMCO Q3 2018 QC Trends Report: Defect Trends Reflect Lower Volume, Hyper-Competitive Market

POMPANO BEACH, Fla., March 14, 2019 (SEND2PRESS NEWSWIRE) — ACES Risk Management (ARMCO), the leading provider of enterprise financial risk management solutions, announced the release of the quarterly ARMCO Mortgage QC Trends Report. The latest report covers the third quarter (Q3) of 2018, and provides loan quality findings for mortgages reviewed by ACES Audit Technology.

Washington, DC-based MindShare Selects Play Octopus’ Cherian Thomas for its 2019 Cohort

BETHESDA, Md., March 13, 2019 (SEND2PRESS NEWSWIRE) — Play Octopus (“Octopus”), an interactive entertainment platform inside rideshare vehicles, is proud to announce its inclusion in MindShare, an exclusive organization designed especially for CEOs of the most promising high-tech companies in the Washington, D.C. metropolitan area.

AutoAwards Announces Loyalty Matters Video Series for Automotive Dealerships

ODESSA, Del., March 11, 2019 (SEND2PRESS NEWSWIRE) — AutoAwards, provider of automotive dealership loyalty programs and marketing solutions, announced the launch of a video series called “Loyalty Matters.” The primary focus for an automotive dealership at the start of a new year as vehicle sales start to slow is to retain their most profitable customers.

TRK Connection Named Ellie Mae Experience 2019 Sponsor and Exhibitor

SALT LAKE CITY, Utah, March 8, 2019 (SEND2PRESS NEWSWIRE) — TRK Connection, a leading provider of mortgage quality control (QC) and origination management solutions, announced today it is a sponsor and exhibitor at Ellie Mae Experience 2019. The annual conference will be held March 10-13, 2019 at Moscone West in San Francisco, California.

Brands Within Reach announces launch of innovative and best tasting FLASH BREWED ready-to-drink teas for the Nestea brand in the United States

MAMARONECK, N.Y., March 4, 2019 (SEND2PRESS NEWSWIRE) — Brands Within Reach (BWR) announced today the introduction of a new line of Nestea 17.6 ounce ready-to-drink natural black and green teas offered in four flavors: Black Tea lemon, Black Tea Peach, Green Tea Raspberry, Green Tea Lime and Mint.

EPIC to Sponsor International Supply Chain Protection Organization (ISCPO) 2019 Annual Conference

SAN FRANCISCO, Calif. and HOUSTON, Texas, March 4, 2019 (SEND2PRESS NEWSWIRE) — EPIC Insurance Brokers and Consultants, a retail property, casualty insurance brokerage and employee benefits consultant, announced today that it will sponsor the International Supply Chain Protection Organization (ISCPO) Annual Conference on March 6 and March 7 at the 7-Eleven Store Support Center in Irving, Texas.

Steiner Realty, Inc. Launches New Website to Better Serve Renters and Homebuyers in the Greater Pittsburgh Area

PITTSBURGH, Pa., March 4, 2019 (SEND2PRESS NEWSWIRE) — Steiner Realty, Inc. is excited to announce the launch of a brand new website. This new site with its stunning photography and easy navigation replaces the old site, developed in 2013. Casey Steiner, the company’s President, described the new website as keeping with Steiner Realty’s focus on total customer satisfaction.

Vertical3 Media Wins 2019 Gold Digital Marketing Campaign of the Year

MIAMI, Fla., March 1, 2019 (SEND2PRESS NEWSWIRE) — Vertical3 Media, the Miami-based digital advertising and marketing agency, was recognized as the 2019 Gold recipient in the category of Digital Marketing Campaign of the Year, by the American Marketing Association’s South Florida Chapter, for their Miami and Beaches Campaign.

Warrington Shaw Seeks Taiwanese Sports Team to Sponsor

TAIPEI CITY, Taiwan, Feb. 27, 2019 (SEND2PRESS NEWSWIRE) — Taipei, Taiwan-based investment house, Warrington Shaw is planning to sponsor a local grassroots sports team. As part of an initiative to give back to the local community, Warrington Shaw plans to select a promising sports team from Taiwan each year and provide sponsorship to help pay for costs related to training, travel expenses, kit, facilities and equipment.

New York Marketing Association Appoints Director of Communications

NEW YORK, N.Y., Feb. 19, 2019 (SEND2PRESS NEWSWIRE) — The New York Marketing Association (NYMA) has appointed Caroline Cooke, Founder & Creative Director of Bright Humor, as its Director of Communications. In her new role as a Board-Elect member of the NYMA, Cooke aims to support the association in amplifying and growing its presence within the marketing community.

Sixth Annual SoundBoard Marketing Conference Expands, Showcasing More Than 60 Sessions Over Two Days

ATHENS, Ga., Feb. 15, 2019 (SEND2PRESS NEWSWIRE) — Registration is now open for the Southeast’s premier digital marketing event, #SoundBoardEvent 2019. Held in Athens, Georgia at The Foundry, Soundboard is open to agency and in-house marketers, entrepreneurs, and business owners of all skill levels and backgrounds seeking to better understand and leverage a rapidly-changing digital media landscape and grow their businesses more effectively.

Getec Industrial Announces the Launch of Its Redesigned Website

TORRANCE, Calif., Feb. 13, 2019 (SEND2PRESS NEWSWIRE) — Getec Industrial announces the launch of its redesigned website. The site has been updated with a new look and feel that incorporates the latest features of online web design, as well as optimizing the site for mobile devices such as phones and tablets.

PearlMountain Launches FlexClip a Fresh New Way to Create Remarkable Online Videos

HONG KONG, Feb. 13, 2019 (SEND2PRESS NEWSWIRE) — Today, PearlMountain announced the release of FlexClip, an easy-to-use online video creation tool that enables seamless workflows to create real estate videos, promos, intros, ads, slideshows, lifestyle videos, and much more.

Brand Licensing – Build Your Brand Empire

MIAMI, Fla., Feb. 6, 2019 (SEND2PRESS NEWSWIRE) — Empire License, Inc., owners of a wide variety of trademarks/brands, are proud to announce the launch of their new apparel and more licensing agency, located in Miami, Fla.

Chateau Elan Hotel and Conference Center Is Rebranding Itself as, ‘Seven – Sebring Raceway Hotel’

SEBRING, Fla., Feb. 5, 2019 (SEND2PRESS NEWSWIRE) — IMSA Properties and Shaner Hotel Group announced today that the Chateau Elan Hotel and Conference Center is currently undergoing rebranding and will be operating as, “Seven – Sebring Raceway Hotel” by March 2019.

Sokal Media Group and Webstreak Digital Agency Merge, Rename ‘Sokal’

RALEIGH, N.C., Feb. 1, 2019 (SEND2PRESS NEWSWIRE) — Sokal Media Group, an automotive advertising agency, and Webstreak LLC, a digital advertising agency, today announced they have entered into an agreement to merge the companies and resurface overnight as one of the largest full-service automotive agencies in the country. With the merger comes a new name. Moving forward, the company will simply be known as “Sokal.”

Restaurant Results and Outlook Survey: Over 700 Independent Operators Share Their 2018 Results and Plans for 2019

PHOENIX, Ariz., Jan. 31, 2019 (SEND2PRESS NEWSWIRE) — RestaurantOwner.com has released the report of their 2019 Independent Restaurant Outlook Survey. This is the third consecutive Outlook Report which summarizes input gathered from over 700 independent restaurant owners and operators regarding their 2018 financial performance, as well as their optimism about 2019.

EPIC to Sponsor Generations Family Business Conference in Sacramento

SAN FRANCISCO and SACRAMENTO, Calif., Jan. 28, 2019 (SEND2PRESS NEWSWIRE) — EPIC Insurance Brokers and Consultants, a retail property, casualty insurance brokerage and employee benefits consultant, announced today it will sponsor the Generations Family Business Conference on Feb. 11-12 at the Sacramento Convention Center in Sacramento, Calif.

Sokal Media Group Signs Ben Mynatt Family of Dealerships

RALEIGH, N.C., Jan. 24, 2019 (SEND2PRESS NEWSWIRE) — Automobile advertising agency, Sokal Media Group, is proud to be the new agency of record for the Ben Mynatt Family of Dealerships. Sokal Media Group took the reins January and has already launched new websites for the group. They will also create new advertising campaigns each month and will assist in many other areas of dealership business.

Report from EraNova Institute: Making Buildings Smart for a Green Future

MOUNTAIN LAKES, N.J., Jan. 18, 2019 (SEND2PRESS NEWSWIRE) — Today the EraNova Institute announces a special report, “In the Cloud, Our Buildings and We Can Fly – Toward a Smart, Green Life.” Dick Samson, Director of EraNova and author of the report, says “Buildings need to get smart if society is to get green.”

Study: Housing Workforce Shortage Is Barrier to Affordability

OAKLAND, Calif., Jan. 14, 2019 (SEND2PRESS NEWSWIRE) — According to California’s Housing and Community Development Department (HCD), the golden state must dramatically increase the productive capacity of its residential construction sector in order to create enough new housing to improve affordability. However, new research released today by Smart Cities Prevail shows the industry has failed to make the investments necessary to compete for the more than 200,000 new workers necessary to meet this ambitious goal.

Former FNF/Black Knight executive joins Cloudvirga as chief revenue officer

IRVINE, Calif., Jan. 10, 2019 (SEND2PRESS NEWSWIRE) – Cloudvirga(TM), a leading provider of digital mortgage software, today announced the appointments of Dan Sogorka as chief revenue officer and Kelly Kucera as senior vice president of marketing. Sogorka, a seasoned mortgage technology executive, will drive Cloudvirga’s continued revenue growth and oversee the firm’s sales and marketing strategy with the help of veteran cloud technology marketer Kucera.

ARMCO QC Trends Report: Defect Trends Indicate Continued Lender Downsizing

POMPANO BEACH, Fla., Dec. 20, 2018 (SEND2PRESS NEWSWIRE) — ACES Risk Management (ARMCO), the leading provider of enterprise financial risk management solutions, announced the release of the quarterly ARMCO Mortgage QC Trends Report. The latest report provides loan quality findings for mortgages reviewed by ACES Audit Technology(tm) during the second quarter (Q2) of 2018.

Outreach Veteran Elliot Cohen Revolutionizing How Governments Communicate

WEST PALM BEACH, Fla., Nov. 13, 2018 (SEND2PRESS NEWSWIRE) — Government communications expert Elliot Cohen says he is changing the way cities tackle resident outreach. The former head of communications for both public agencies and cities says government needs to shift its mentality away from passive public relations and towards a new model mirroring pro-active private sector communication.

IDS Promotes Clint Salisbury to Sales and Marketing Team, Travis Carroll to Head of Implementation

SALT LAKE CITY, Utah, Nov. 9, 2018 (SEND2PRESS NEWSWIRE) — Mortgage document preparation vendor International Document Services, Inc. (IDS), announced it has promoted two employees to provide additional support in mission-critical areas of the organization. Former Manager of Implementation Clint Salisbury has moved to the Sales and Marketing team, and Travis Carroll, who previously worked on IDS’s Integrations team, has moved into Salisbury’s role as head of the Implementation department.

Sokal Media Group Signs Nissan of Stanhope

RALEIGH, N.C., Nov. 8, 2018 (SEND2PRESS NEWSWIRE) — Sokal Media Group signs Nissan of Stanhope and will act as agency of record for the dealership. Starting in mid-November of 2018, Sokal Media Group will begin a program to launch new websites for the Nissan store, create new advertising campaigns, and assist in a variety of other areas of dealership business.

Sokal Media Group Signs Nissan of Atlantic City

RALEIGH, N.C., Nov. 7, 2018 (SEND2PRESS NEWSWIRE) — Sokal Media Group company signs Nissan of Atlantic City as agency of record. Beginning in mid-November 2018, Sokal Media Group will start a program to launch new websites for the dealership, create new advertising campaigns, and assist in many other areas of advertising.

Sokal Media Group Signs Freehold Nissan

RALEIGH, N.C., Nov. 6, 2018 (SEND2PRESS NEWSWIRE) — Auto dealer marketing firm, Sokal Media Group, signs as agency of record for Freehold Nissan. By mid-November 2018, Sokal Media Group will begin launching new websites for the store, create new advertising campaigns including digital and traditional ads, and assist in many other areas of dealership business.

AutoAwards Shares Auto Dealership Loyalty Rewards Program Case Study with Milton Toyota

ODESSA, Del., Nov. 5, 2018 (SEND2PRESS NEWSWIRE) — In today’s market, an automotive dealership loyalty rewards program can be a very robust tool that drives all areas of a dealer’s business, says AutoAwards. When you leverage its power through your marketing touchpoints, it can drastically multiply the value of the program, and your dealership. Let’s review the proof of that success.

RMA Proposed Innovation District Wins Major Award for Pompano Beach CRA

POMPANO BEACH, Fla., Oct. 29, 2018 (SEND2PRESS NEWSWIRE) — RMA is proud to announce that their proposed plan for the Pompano Beach Downtown Innovation District won the 2018 Promotion Award at the annual Florida Redevelopment Association (FRA) Awards. RMA managed the city’s redevelopment agency for almost a decade and authored this award-winning plan for the creation of the city’s downtown. The plan will transform undeveloped land into a vibrant urban area (downtown), becoming a revitalization role model for cities nationwide.

Digital Mortgage Maven Kelly Purcell Joins NotaryCam as EVP of Marketing and Business Development

NEWPORT BEACH, Calif., Oct. 22, 2018 (SEND2PRESS NEWSWIRE) — NotaryCam, leader in online notarization and the original provider of mortgage eClosing solutions, today announced that the company has hired digital mortgage specialist Kelly Purcell as Executive Vice President of Marketing and Business Development.

Vertical3 Media Launches Vertical3 Travel, a boutique agency dedicated to boost growth of the Miami Hospitality and Travel Business

MIAMI, Fla., Oct. 18, 2018 (SEND2PRESS NEWSWIRE) — Vertical3 Media, the Miami-based digital advertising and marketing agency, announced today that it is launching a new division, Vertical3 Travel, to boost the already booming hospitality and travel sector in Miami.

Sokal Media Group Signs Dan Cava’s Toyota World and Dan’s Car World

RALEIGH, N.C., Oct. 17, 2018 (SEND2PRESS NEWSWIRE) — Automobile dealer marketing firm, Sokal Media Group, will act as agency of record for Dan Cava’s Toyota World and Dan’s Car World dealerships in West Virginia. Starting in November 2018, the marketing agency will launch new websites for the dealerships, create advertising campaigns, and assist in digital and traditional media.

Build Your Own Garment (BYOG) Releases High Quality Logo Embroidery Checklist

DUBLIN, Calif., Oct. 16, 2018 (SEND2PRESS NEWSWIRE) — Build Your Own Garment (BYOG) releases a checklist of what to look for in high quality logo embroidery from an embroidery design studio. When using embroidery to represent an organization, the logo must be striking and memorable for all the right reasons.

Eight Exceptional Charities Selected to Receive 2018 JL Simmons Non-profit PR Grant Awards

LOS ANGELES, Calif., Oct. 9, 2018 (SEND2PRESS NEWSWIRE) — Neotrope, a California-based marketing, branding, entertainment, publishing and technology firm founded in 1983, today announced the eight U.S. 501(c)(3) charities selected for its annual J.L. Simmons Nonprofit PR Grants program for 2018/19. With this year’s Grant, each charity will receive up to $2400 in services including PR, marketing and social media promotion.

Sokal Media Group Signs Chrysler Dodge Jeep Ram of Indian Trail for Automotive Marketing Campaign

RALEIGH, N.C., Oct. 2, 2018 (SEND2PRESS NEWSWIRE) — Sokal Media Group is now the agency of record for Capital Chrysler Dodge Jeep Ram of Indian Trail, the newest member of the widely growing Capital Automotive Group. The Capital group has been a client of Sokal Media Group for over a decade while they continue to grow and thrive in various locations throughout North Carolina.

LBA Ware Sponsors Young Entrepreneurs Academy to Cultivate a Future Generation of Entrepreneurs in Middle Georgia

MACON, Ga., Oct. 2, 2018 (SEND2PRESS NEWSWIRE) — LBA Ware, the leading provider of automated compensation software and systems integration solutions for mortgage lenders announced its fiscal sponsorship of the Greater Macon Chamber of Commerce’s Young Entrepreneurs Academy (YEA!), an innovative program that transforms local middle and high school students into real entrepreneurial successes.

New Local Colorado Print Web Portal Allows Customers to Design On-Line and Print

GREENWOOD VILLAGE, Colo., Oct. 1, 2018 (SEND2PRESS NEWSWIRE) — In today’s business environment with increasing competition from internet companies Greenwood Village based Catch Fire Marketing has announced the launch of its Bcardsnow.com internet-based printing platform.

Bash Foo Joins Brewers Association as Digital Marketing Allied Trade/Supplier

TIPP CITY, Ohio, Sept. 26, 2018 (SEND2PRESS NEWSWIRE) — Bash Foo becomes the first Ohio digital marketing agency to join the Brewers Association as an allied trade/supplier. The Brewers Association is the national association representing the interests of craft brewers and whose purpose is to promote and protect small and independent American brewers.

New Billboard Campaign in FIVE U.S. Cities Honoring Healthy 2-Year Old Who Died Last Year Just Days After Vaccines

SYRACUSE, N.Y., Sept. 20, 2018 (SEND2PRESS NEWSWIRE) — This week, the non-profit Learn The Risk launched five billboards on the East Coast, including New York and Boston, honoring Nicholas Catone, a healthy 20-month old boy who lost his life to vaccines.