Spire Selling Newsroom - Profile and News Archive
Spire Selling isn’t just another training program. It’s a new path forward for sales professionals—designed for real-world impact and built for what’s next. Rob Herbst, a globally-recognized B2B sales leader, founded Spire Selling in 1990. For more than three decades, he's been helping salespeople rethink how they connect, diagnose and serve.
THE TRUTH IS, SALES IS FACING A CRISIS. TODAY’S BUYERS ARE OVERWHELMED. Automation, AI, and the decline of real human conversation have left many sellers struggling to stay relevant. Nearly 40% of B2B sales roles have already disappeared. But where others see crisis, we see opportunity.
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