AMBLER, PA /Send2Press Newswire/ — Why does every organization need another chief? Chief Project Officer, that is. While the actual title may not yet be as pervasive as CIO, COO and CEO, a report from CPO Media shows the role has emerged as equally vital to ensuring strategic success.

Meet Janet Burns, Director of Project Management for The New York Times Company. At the start of this decade, Burns was identified as a “masters experience” individual within the Times organization, because of her knowledge of multiple disciplines and project management. She was tabbed to head a new project management office for the Times Company, as part of an initiative approved and overseen by the corporate senior management team.

In the past three and a half years, Burns – who came to the Times Company six years ago, with experience at Harris Publishing Company and Cigna Insurance – has been working to support project management within the Times organization by creating standards and processes, while getting directly involved with the selection and purchase of the software, consulting and training programs used by project managers.

The project management “office” within the Times Company -which encompasses 18 newspapers, eight TV stations, and more than 40 web sites – is currently virtual, with Burns physically located at a Norfolk, VA and reporting to the corporate CIO. A number of project managers now work within the organization, reporting to individual department heads. The long-range plan is to continue to move, as business profitability allows, towards increased project management maturity through software implementation and a focus on project portfolio management.

The people who are being identified as “chief project officers” in these organizations may have different titles or backgrounds, but their charge is the same: They’re being given full authority to take all the steps needed to ensure consistent alignment of their organizations’ project management activities with corporate-level strategic objectives and goals.

Project management itself is being viewed more strategically within organizations. It is no longer seen as just an operational activity. And it can’t be; there is just too much at stake. The trend is showing that it’s slowly morphing into a C-level role. When asked if she see this trend continuing, Beth Partleton, Director of Project Management at Miller Brewing Company replied, “This is definitely the trend, it has to be, when you implement your strategy through projects.”

More examples of how corporations are successfully implementing project portfolio strategies can be found on the webzine,

About CPO Media Inc.

Chief Project Officer is an independent media whose mission is providing the resources; case studies, and methods senior-level managers must apply to manage complex portfolios of projects.

In addition to feature articles, Chief Project Officer reports on people, companies, technologies and ideas that are transforming business through project portfolio management.

For more information:

News issued by: CPO Media Inc.

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Original Story ID: (211) :: 2005-03-0329-001

Original Keywords: Project Management, CPO, Chief Project Officer, CPO Media Inc., Janet Burns, Richard Barwis, Beth Partleton, online publishing, webzine, Ambler PA, Pennsylvania newswire CPO Media Inc.

NEWS SOURCE: CPO Media Inc. | Published: 2005-03-29 10:50:00

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