Thank you for your interest in Neotrope's press release services. From this page you may learn about what we do, how our news distribution plans work, and why you should choose Send2Press® for your next PR campaign.
Send2Press® delivers affordable, proven press release services for both individuals and small to medium businesses; including targeted news distribution, news release writing, press release optimization for news search, and agency of record service.
As a true newswire service, we send news "direct to editors" and not just online postings and RSS feeds like some companies claiming to be something they're not. Our news appears in Google News, aggregation systems like Voxant/TheNewsRoom, clipping services like CyberAlert®, online portals in the Neotrope® News Network, and goes to The Associated Press (AP).
As a professional media relations company since 1983, we have the expertise and experience to "get the word out" to the media and other major wire services like UPI and Reuters. Our news is read by media professionals worldwide, and our clients have been featured in every conceivable print and broadcast venue.
Plus, we're the only company in the world which has offered press release optimization solutions for search engines since 1997. You can also save up to $100 by combining our highly respected press release writing service with our targeted news distribution. We're the "real deal" in affordable expert PR services!
We're proud to be a U.S.-based company located in Redondo Beach/Torrance, California, USA. None of our services or staff are "off-shored."
Neotrope's Send2Press Newswire service sends highly targeted news content (your press release) Direct-to-Editors™ in the traditional fashion, but has also been a pioneer in online search engine placement, social networks, RSS and PDF, journalist and researcher opt-in, clipping services, and news aggregation systems like Google News.
Using our Send2Press service, we distribute your news release to applicable targeted media outlets in our database comprised of over 485,000 "active" journalists worldwide, news desks, and freelance writers — as well as delivery to major wire services and content syndicates, including The Associated Press (AP), UPI, and Reuters.
True Media Targeting
As a true newswire service, managing our own media contact databases for 25 years, we do not "mass media" blast news, or send content to the public or businesses (direct marketing). We only send news content to the media, and all dissemination is highly targeted. Specifically this means we don't send cooking news to car magazines, and we identify specific editors at publications so that the food editor at the New York Times doesn't receive book news (unless it's a cookbook!).
Any online site claiming to send a press release to more than a few thousand people is in the "spam" (unsolicited commercial bulk email) business, and not a true targeted newswire service. Similarly, "free online news posting" sites based in Asian countries, or the back alleys in Russia, provide zero benefit to any legitimate company seeking media coverage. In fact, Send2Press has been warning U.S. companies about avoiding "news spam" and foreign online-only news posting sites for more than eight years.
You can trust the team at Send2Press to "do it right."
Two Levels of Press Release Distribution Service
Because no individual or company needs exactly the same level of news dissemination, Send2Press is unique in the PR industry in providing two levels of service: our Premium (or "Silver" level), and Premium Extended ("Blue" level) distribution plans.
(Note: The color coding is completely arbitrary and simply assists with differentiating certain information from the other on our site and our secure Order Center.)
Premium ("Silver") Level News Distribution Plans
Our Send2Press® Premium Silver Level plans include our Direct-to-Editors™ news distribution, and industry targeting, built on more than 25 years of news dissemination experience, and over 10 years of online news placement expertise.
Pricing starts at $109 for our Silver Level "State" or "Online Only" plans, up to $289 for our Silver "National PLUS" distribution plan.
Premium "Silver" Level Plans Include:
Delivery to up to 1,500 Daily and Weekly U.S. Local/National Newspapers.
National Trade/Consumer Magazines (Print Periodicals), Targeted to Industry Categories Based on News Content (e.g. "Travel" or "Medical").
Cable and Broadcast TV News Stations.
Press Release Optimization for Search Engines.
Hand and Automated Submission to Blogs, RSS, and Social Networks (e.g. Deli.ico.us, Reddit, Technorati, DIGG, FURL, etc.).
Neotrope® News Network with exclusive placement into other news systems like California Newswire® and eNewsChannels™.
Free Video in Release (if posted to YouTube)
400+ Opt-in Journalists Receive a "Weekly Summary" of News.
...and much more! (See Plan Comparison Chart, bottom of page.)
Premium Extended ("Blue") Level News Distribution Plans
Our Premium Extended ("Blue") Level plans add to all services included in our "Silver" Plans, with additional distribution via PRNewswire® or Business Wire® (depending on plan, see Comparison Chart, below this page), and online placement on Reuters.com and Yahoo! Finance, as well as a larger number of online news sites in the U.S. and international circuits. For news material to any public company (those with stock ticker symbol), news will push via BW, not PRN.
Exploring Send2Press Service Plans and Pricing
To view features for all of our distribution plans, pricing, and deliverables, please see the 2008 Plan Comparison Chart "widget" found at bottom of this page. The "E-Z View" tabs provide easy to read bullet points and pricing for specific plan levels (either Standard/Silver or Premium/Blue). The "Recent Successes" tab provides examples of many recent clients who received media coverage using our services.
Since 1983, Neotrope® has delivered proven, effective, and consistent PR (public relations) services, business marketing services and technology solutions. Since 1995, Neotrope has also been a leader in developing innovative technology solutions for the Internet, including e-commerce, banner ad management systems, DRM solutions for digital content, and "patent worthy" SEO solutions like DotComMojo™, SEO+PR™ and ContextEngine®. In 1997, Send2Press (originally Mindset Netwire) was "spun off" of our corporate PR business to utilize emerging Internet-based resources and provide more affordable streamlined solutions for start-up venture clients during the "dotcom boom." From Dec. 1996 to early 1999, the service was only available to our corporate clients, but it expanded in 1999 to become available to anybody who could visit our website and order online.
Far from being simply a "dotcom," Neotrope is a real-world company, and is a member of the Better Business Bureau (since 1997), including the BBBOnline Reliability program, listed/rated with D&B and a participant in the D&B Web Logo program, a member of GS1 US (formerly Uniform Code Council), listed with Bowkers for ISBNs, and listed with the RIAA for ISRCs. The company has held a valid California State Reseller Tax ID since Jan. 1, 1983. Neotrope is involved in publishing, music/recording, video, clothing, and online content development, among various diverse enterprises. This breadth of activities gives us a unique perspective on your business marketing needs, particularly if you have a new start-up company or mature small-to-medium business.
Our company was co-founded by best-selling author, professor, and lecturer / consultant Dr. J.L. Simmons, PhD, and graphic designer and multimedia artist / photographer / musician, Christopher Laird Simmons. Dr. Simmons wrote his first press release for a self-published book It's Happening in 1970, which led to mention in TIME magazine and the book being picked up by Knopf. Over the next 30 years, Dr. Simmons appeared on hundreds of television and radio programs, in newspapers and magazines, largely due to his own marketing and PR abilities. Christopher composed his first release in 1981 for his own self-published work, which led to a quarter-page in Playboy magazine's June 1982 "Potpourri" section; this later led to PR work for California entertainment and start-up companies, as an extension of his design and photography freelance work, and the launch of Neotrope in 1983 (the company launched as Mindset, and later became Neotrope). As a journalist, Christopher sold his first article to a national magazine in 1984, and has since written for a wide variety of local and national magazines.
As a recognized technologist, Internet marketing guru, and public relations professional, Christopher Simmons is frequently interviewed by such diverse organizations as Entrepreneur magazine, The Chicago Post Tribune, Monster.com, PC World, Publishing Basics radio, and Trendwatch. He has been on the launch team of numerous successful companies including MacMall®, FindWhat.com, and (of course) Neotrope. He served as a judge on the PRSA "Excellence in Technology Journalism" awards for three years, and has been invited to speak at numerous trade shows including Seybold.
With over 25 years of experience as a brand identity, PR and marketing company, Neotrope has a clear advantage over the "newbie" companies offering online newswire services. And none of these younger firms have the expertise and track record of our team. Send2Press is a "true" newswire, managing our own media contact databases, our own online news network, and with accredited PR staff that work a little harder to "get the word out" about your news.
PR Experts on Staff
While some upstart online newswires claim to have "journalists on staff," the Send2Press team includes both print and broadcast journalists who have been on the masthead of national print magazines and worked "on air," as well as accredited public relations professionals who hold memberships in organizations such as the Public Relations Society of America (PRSA), the Periodical Writers Association of Canada (PWAC), the National Writers' Union (NWU), and the Public Relations Association of Western North Carolina, among others. This means we have real journalists and Public Relations (PR) professionals "in house," which is a far cry from simple copy-editors or creative writers who might have written a press release once upon a time, or bloggers calling themselves "journalists."
Real PR experience counts when choosing a service provider for press release writing and distribution— Send2Press delivers this expertise every day!
To get a broad overview of our press release distribution services, pricing, and plan features, please use the multi-tab "widget" found below (bottom section of this page). This widget includes our 2008 Plan Comparison Chart, as well as related information about our two levels of service (Premium/Silver, and Premium Extended/Blue). We have no annual contracts or membership fees. All services are pre-paid and ordered online, from our secure Order Center.
How to Use the 2008 Plan Comparison and Pricing Chart
Send2Press Plan Comparison Chart 2008
Press Release Distribution Services Click green tabs in the widget below to explore service information.
Two Levels of Service: We offer two plan levels, Premium/Silver and Premium Extended/Blue.
Please see the "What We Do" section on this page (above) for explanation. What We DoWho We Are
TIP: Use the scroll bars inside this tab widget to move left-right in the plan comparison chart.
Send2Press Premium "Silver" Level Distribution Plans Send2Press Newswire is a service of Neotrope, established 1983 in California, USA.
Scroll down on this page to see "E-Z View" of Premium Silver Plan pricing.
Overview
Our Standard Level plans include our Direct-to-Editors™ news distribution, online placement, and industry targeting, built on more than 25 years of news dissemination experience.
All pricing is per press release announcement. Distribution plan pricing is for dissemination to media only and does not include release writing (optional add-on service).
All services are pre-paid, and must be ordered online in our secure Order Center.
Features of Send2Press Premium "Silver" Press Release Service Plans
Free basic review of press release by professional editor to check for formatting errors (we follow AP Style), basic typos, and suggestions for common content errors. (Writing and draft revision of text are optional add-on services.)
Highly targeted Direct-to-Editors™ distribution of your press release to daily and weekly newspapers, trade/consumer national magazines (printed periodicals), television stations, and news/talk radio. (Does not apply to "Online Only" plan.)
News sent directly to Associated Press (AP), Reuters, and United Press International (UPI). (Note: use of news is entirely at their editorial discretion.)
Online placement via Google News, aggregation systems like FeedZilla, Moreover, Voxant/TheNewsRoom and Blogburst, social networks (e.g. FURL, Del.ico.us, Reddit, Technorati, DIGG, Sphere, etc.).
News captured by media subscription clipping services like CyberAlert®, InboxRobot, eWatch, and more.
RSS full-text syndication in over 250 news categories, plus re-distribution via sites like Feedburner, Syndic8, News is Free, Wikio, and Bloglines.
Exclusive online placement in the Neotrope® News Network, which includes online news magazines and portals including eNewsChannels™, Advertising Industry Newswire™, Publishers Newswire™, and Music Industry Newswire™.
Exclusive distribution through regional circuits like California Newswire®, Florida Newswire™, Arizona Newswire™, etc.
News re-publication on international and U.S. news sites like RedTram International, XTVWorld, NewsBlaze, PharmaLive, NewsNow (UK), MySolutionInfo, eCommerceToday, and others (subject to each site's editorial policy).
Powerful SEO+PR™ and ContextEngine® systems help place news at top of search portals under phrases found in news content. We were the first newswire service in the world to optimize press release content for search engines ten years ago, and we're still the best (allow 5-10 days for full optimization to "settle").
Free logo with ALL plans, and free web photograph with most plans (see Plan Comparison Chart), which also appears on many sites and in Google News and full-text RSS feeds. Optional high-resolution image(s).
Free basic PRTrax™ SiteWatch (NetWireWatch) Report shows example online sites running your news content (see Plan Comparison Chart). Optional exclusive PRTrax™ Reader Tracking service per story, or per entire campaign.
Free Video in Release (if posted to YouTube, or Google Video)
Weekly delivery to 500+ double opt-in media editors who prefer not to receive daily releases or use RSS feeds.
Free annual membership! Members receive access to our customer-only support area, which includes our Keyword Density Checker to help refine your news content for search, extended traffic information on our news network pages (e.g. top 1,000 search phrases each month, and top current pages and news indexes), discounts on services, and more.
CLICK "GET FULL INFO" LINK FOR ANY PLAN TO SEE COMPLETE PLAN FEATURES.
Send2Press Premium "Silver" Distribution Plan Pricing 2008
E-Z Order Code
Premium "Silver" Plan Name
Price US$
Learn More
Order Service
#SLV-STA
Send2Press Premium Silver "State Plan"
$109.99
#SLV-3ST
Send2Press Premium Silver "Three States Plan"
$169.99
#SLV-REG
Send2Press Premium Silver "Regional Circuit Plan"
$189.99
#SLV-NAB
Send2Press Premium Silver "National BASIC Plan"
$239.99
#SLV-NAT
Send2Press Premium Silver "National PLUS Plan"
$289.99
#SLV-OLO
Send2Press Premium "Online Only Plan"
$109.99
#SLV-IND
Send2Press Premium "Industry Focus Plan"
$149.99
WORD LENGTH NOTES: Base word length limit for Premium "Silver" Level plans is 900 words, with over limit fee of $20 for each 400 words over 900. Additional fee covers proofing time to check release text. Word length add-on options, and other options, are ordered in our secure Order Center. You specify state(s), region, and industry categories on news form, after checkout.
Send2Press Press Release Writing and Editing Plans 2008
E-Z Order Code
Writing Service Description
Price US$
Learn More
Order Service
#WR-WDB
Full Press Release Writing Service (When ordered on same invoice as a distribution plan)
$229.99
#WR-EDIT
One Draft Revision of Client Provided Press Release
$89.99
#WR-ED2
Two Draft Revision of Client Provided Press Release
$169.99
WRITING SERVICE NOTES: One and two-draft Revision Services may only be ordered at same time as a distribution plan. Full Press Release Writing Service may be ordered alone, without a distribution plan on same invoice, at additional cost. Services are ordered in our secure Order Center.
Our customers say it best:
“ We have been using another service (PR Newswire) for our last press releases and I have to tell you: Send2Press' services are hands down far superior. Not only are your service features better and the visibility of the press releases so much stronger — but you are almost half the cost. ”
—
Taylor Wilshire • Award-winning Author of "The What-if Guy"
Send2Press Premium Extended "Blue" Level Distribution Plans Send2Press Newswire is a service of Neotrope, established 1983 in California, USA.
Scroll down on this page to see "E-Z View" of Premium Extended Blue Plan pricing.
Overview
Our Premium Extended "Blue" Level plans add to all services included in our Premium "Silver" Plans, with additional distribution via PRNewswire® or Business Wire® (for news "material" to any publicly traded company), and online placement on Reuters.com and Yahoo! Finance, as well as a larger number of online news sites in the U.S. and international circuits.
All our plans include Send2Press® Direct-to-Editors™ news distribution, online placement, and industry targeting, built on more than 25 years of news dissemination experience.
All pricing is per press release announcement. Distribution plan pricing is for dissemination to media only and does not include release writing (optional add-on service).
All services are pre-paid, and must be ordered online in our secure Order Center.
Features of Premium Extended "Blue" Distribution Plans
Provided by Send2Press®
Free basic review of press release by professional editor to check for formatting errors (we follow AP Style), basic typos, and suggestions for common content errors. (Writing and draft revision of text are optional add-on services.)
Highly targeted Direct-to-Editors™ distribution of your press release to daily and weekly newspapers, trade/consumer national magazines (printed periodicals), television stations, and news/talk radio. (Does not apply to "Online Only" plan.)
News sent directly to Associated Press (AP), Reuters, and United Press International (UPI). (Note: use of news is entirely at their editorial discretion.)
Online placement via Google News, aggregation systems like FeedZilla, Moreover, Voxant/TheNewsRoom and Blogburst, social networks (e.g. FURL, Del.ico.us, Reddit, Technorati, DIGG, Sphere, etc.).
News captured by media subscription clipping services like CyberAlert®, InboxRobot, eWatch, and more.
RSS full-text syndication in over 250 news categories, plus re-distribution via sites like Feedburner, Syndic8, News is Free, Wikio, and Bloglines.
Exclusive online placement in the Neotrope® News Network, which includes online news magazines and portals including eNewsChannels™, Advertising Industry Newswire™, Publishers Newswire™, and Music Industry Newswire™.
Exclusive distribution through regional circuits like California Newswire®, Florida Newswire™, Arizona Newswire™, etc.
News re-publication on international and U.S. news sites like RedTram International, XTVWorld, NewsBlaze, PharmaLive, NewsNow (UK), MySolutionInfo, eCommerceToday, and others (subject to each site's editorial policy).
Powerful SEO+PR™ and ContextEngine® systems help place news at top of search portals under phrases found in news content. We were the first newswire service in the world to optimize press release content for search engines ten years ago, and we're still the best (allow 5-10 days for full optimization to "settle").
Free logo with ALL plans, and free web photograph with most plans (see Plan Comparison Chart), which also appears on many sites and in Google News and full-text RSS feeds. Optional high-resolution image(s).
Free basic PRTrax™ SiteWatch (NetWireWatch) Report shows example online sites running your news content (see Plan Comparison Chart). Optional exclusive PRTrax™ Reader Tracking service per story, or per entire campaign.
Free Video in Release (if posted to YouTube, or Google Video)
Weekly delivery to 500+ double opt-in media editors who prefer not to receive daily releases or use RSS feeds.
Free annual membership! Members receive access to our customer-only support area, which includes our Keyword Density Checker to help refine your news content for search, extended traffic information on our news network pages (e.g. top 1,000 search phrases each month, and top current pages and news indexes), discounts on services, and more.
Features of Premium Extended Distribution Plans Provided by PRNewswire®
Delivery to daily news media in nearest major "metro" circuit.
Online distribution of news to partner financial and business sites who pull content from Business Wire's network. This includes sites like Yahoo! Finance, Forbes, Hoovers, MarketWatch, and hundreds more (see the Send2Press Media Lists section for specifics).
Simple "watch" report of example online sites running story the same day.
Distribution to "complimentary trades," which are trade magazines based on industries specific to the press release content (e.g. "travel").
Online placement in the PRN for Journalists (PRN) media site for media professionals.
Free web logo or photograph does not appear in PRN copies, only image link/caption.
For news material to publicly traded companies only: Features of Premium Extended Distribution Plans Provided by Business Wire®
Online distribution of news to partner financial and business sites who pull content from Business Wire's network. This includes sites like Yahoo! Finance, Forbes, Hoovers, MarketWatch, and more.
Delivery to daily news media in nearest major "metro" circuit.
Simple "watch" report of example online sites running story the same day.
Distribution to trade and consumer magazines based on industries specific to the press release content (e.g. "Travel" or "Health," etc.).
Online placement in the Business Wire media site for media professionals.
Free logo on BusinessWire.com with press release.
PUBLIC COMPANY NEWS will appear in online ticker look-ups on financial websites and portals.
CLICK "GET FULL INFO" LINK FOR ANY PLAN TO SEE COMPLETE PLAN FEATURES.
Premium Extended "Blue" Distribution Plan Pricing 2008
E-Z Order Code
Premium Extended Blue Plan Name
Price US$
Learn More
Order Service
#BLU-IND
Premium Extended Blue "Industry Focus Plan"
$349.99
#BLU-REG
Premium Extended Blue "Regional Circuit Plan"
$379.99
#BLU-NAB
Premium Extended Blue "National BASIC Plan"
$409.99
#BLU-NAT
Premium Extended Blue "National PLUS Plan"
$469.99
#BLU-PUB
Send2Press Premium Extended Blue "Public Company Plan"
$399.99
WORD LENGTH NOTES: Base word length limit for all Premium Extended "Blue" Level plans is 400 words, with over limit fee of $55 for each 100 words over 400. Word length add-on options, and other options, are ordered in our secure Order Center. For plan #BLU-REG, you specify desired "regional circuit" on news information form, after checkout.
Send2Press Press Release Writing and Editing Plans 2008
E-Z Order Code
Writing Service Description
Price US$
Learn More
Order Service
#WR-WDB
Full Press Release Writing Service (When ordered on same invoice as a distribution plan)
$229.99
#WR-EDIT
One Draft Revision of Client Provided Press Release
$89.99
#WR-ED2
Two Draft Revision of Client Provided Press Release
$169.99
WRITING SERVICE NOTES: One and two-draft Revision Services may only be ordered at same time as a distribution plan. Full Press Release Writing Service may be ordered alone, without a distribution plan on same invoice, at additional cost. Services are ordered in our secure Order Center.
Our customers say it best:
“ We have been using another service (PR Newswire) for our last press releases and I have to tell you: Send2Press' services are hands down far superior. Not only are your service features better and the visibility of the press releases so much stronger — but you are almost half the cost. ”
—
Taylor Wilshire • Award-winning Author of "The What-if Guy"
Explanation of Send2Press® Plan Features and Services
The information below pertains to the features found in the Send2Press® 2008 Plan Comparison Chart and the "Get Full Info" pages for each distribution plan.
You can get more information about a specific Distribution Plan, using the "Get Full Info" link for each plan, as found in the Plan Comparison Chart, and E-Z View price lists.
The following information on this page, below, provides a wealth of information about our services, policies, and how to do business with us. This information MUST be reviewed prior to ordering our service.
The information also expands the information found in our 2008 Plan Comparison Chart for press release distribution, and the bullet points found in the "Get Full Info" pages. You will also find information, below, regarding our daily "cutoff" times for news submission, and disclaimers regarding our service.
Send2Press Newswire is a news dissemination service; specifically, we send business, entertainment, and technology news to editors and media professionals for possible use in their print, online or broadcast venue. We are NOT a direct marketing, direct mail, or bulk e-mail company. We do not send advertising to the public, or to companies, or to colleges, nonprofits, or executives. Send2Press ONLY distributes legitimate business news to working media for the purposes of suggesting media coverage of said news.
NOTE: If this is all new to you:
Send2Press, like all major newswire services, presumes you have some experience or knowledge of how press releases work, and how news is disseminated to the media (a press release is NOT an article, flier, advertisement or promo vehicle to the media). PLEASE review this information before calling for assistance regarding these topics.
Minimum Content Requirements
All press releases must contain certain standard elements for the media to consider it a news announcement and not an "advertorial," or an unsolicited article; and for it to be compatible with various electronic news syndication systems. We also tend to follow what is called "AP style" (AP = Associated Press).
NOTE ABOUT WORD LENGTH: Additionally, with certain plans that have a base word length limit, it's important to be aware that ALL of these elements count in the word length of your press release.
Specifically, the required and minimum contents of a release include:
The headline: the main title of your news announcement, typically no more than 20 words (over 20 words and some systems like Google News may "skip" the story entirely!). A sub-headline is optional, no more than two sentences, and is discouraged as many online systems will skip this content, which we suggest should be in the proper body of the release instead.
The first paragraph, which begins with the dateline (e.g. LOS ANGELES, Calif. - Jan. 2, 2009), and which summarizes what you're announcing as news, and which must include "attribution" (your name, or company name). Attribution is the same thing as the "source" of the news being announced. An agency representing a client is not the source, the organization announcing something is the source, and must be mentioned in the text of the first paragraph.
The body of your release which can include specifications for a product, information about a book, background of a new management hire, etcetera.
Media contact information: which is a contact person by name, the company or agency the person is with, a valid phone number, and e-mail address.
Optional elements:
With optional free or paid photo add-on options, each image link counts as five words, and the required photo caption counts in length. Each image (except a corporate logo) must have a caption (short description of what the image shows). If no caption is provided, we will create one (you will not get prior approval if we have to create a missing caption).
Optional true note to editors: you may include an optional note intended only for editors, that doesn't appear in the public body of release. This can be notes like a link to a media-only press page, link to print-ready image(s), or similar.
Generally, 350-700 words is the "optimum" length for a modern press release. Detailed biographies, white papers, how-to animations, or the like should all be located on a website, and linked to in the release for interested media. Sub-headlines (a second headline) are no longer recommended as they get dropped by many online news systems, don't appear in Google News or RSS summary formats, and if they contain important information should be included in text of first paragraph.
Press releases push to the media as "plain text" format, not HTML, and cannot contain columns or special formatting, anchor links, bolds, italics, underlines, or similar. Images do not appear in media copies, only links to the image (see "Photos" section, below, this page).
Example Press Releases
Click one of the following links to download/view an example "properly formatted" 400 word press release, with one image link (logo). Your release must follow this format to avoid delay.
Example press release: PLAIN TEXT (Note: line breaks added for readability) MS WORD (.doc Microsoft Word format)
RICH TEXT (.rtf format, for any word processor)
Important Notice About Google News and Headlines
Please be aware that Google News has problems in "capturing" stories which have headlines longer than 18-20 words (tip: if you use long multi-syllable words, use fewer of them), and may skip the story entirely. This is outside our control. If you have a long headline we will be happy to push as provided, but please do not be surprised if it doesn't appear in Google News.
Similarly, use of sub-heads is not recommended as many online news systems and sites ignore them entirely, so anything important in a sub-head won't be seen at all, and this may ALSO confuse the Google News spider-bot in "scraping" your story on various news site.
File Formats We Accept for News Projects
PROPER FILE NAMES: before submitting any file(s) using our form system you should ensure that your filename has no spaces (ie., "my file name.doc"), does not have multiple periods or extensions (ie., "myfile.rev1.doc"), and has no special characters (ie., "myfile[rev]*.doc").
CORRECT: myfilename.doc
INCORRECT: my file [7].version23*.doc
PRESS RELEASES: We currently accept the following file formats for press release content: MS Word (.doc), Rich Text Format (.rtf), plain text (.txt). We do not accept faxes, or PDF files for release submission.
NOTE: Office 2007/8 ".docx" format files must be e-mailed after form submission, as they are not yet compatible with our old form system which is being replaced during June 2008.
IMAGES: We currently accept almost any file format, such as .jpg, .jpeg, .tif, .eps, .pdf, .psd, .bmp, .png and the like. Color reduced files, such as .gif format, are not recommended. With logo images, vector files such as .eps should have fonts converted to outlines, and Photoshop files should have fonts rasterized. We cannot use images "inside" of MS Word files, Flash animations, or similar.
Understanding Distribution Plans by Name and Plan Level
Two Levels of Service Plans
Send2Press offers two levels of service: our Premium "Silver" level plans, which provide our Direct to Editors™ distribution of your press release to print, broadcast and online media. We also offer our Extended "Blue" level plans which add to our distribution with additional dissemination through partner newswire systems when applicable to your news and budget. Please see our Plan Comparison Chart for additional information and specifics for each plan.
The plan colors ("Silver" and "Blue") are completely arbitrary and have no specific meaning, and are simply part of the plan names to help identify plans by a color coding more quickly on this site.
Plan Name and Plan E-Z Order Code
All Send2Press targeted news distribution plans have both a "plan name" and an "E-Z order code." The order code is the same idea as a part number. Because people process and retain information differently, this gives you two ways to remember a plan, and/or to locate the correct plan when ordering from our secure online Order Center.
Example: we have two different versions of our "National PLUS" distribution plan. First, there is the Premium Silver Level plan, then the Premium Extended Blue Level plan.
Add to IE Favorites
del.ico.us 
Google 
My Yahoo! 
Example Press Releases 
Important Notice About Google News and Headlines