Send2Press® Newswire is a service of Neotrope®, established Jan. of 1983 in Redondo Beach, Calif., USA.
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Easy View Price List for Send2Press Newswire Services
Introduction to our Press Release Services
Within the interactive, or "Easy-View" pricing chart below you can use a link to "Get Full Info" about each press release service plan, which will take you to a specific page for that selected plan for in-depth bullet points of what that plan includes. The dynamic "Info" word balloons provide quick info about each plan without leaving this page.
Why our programs are truly affordable: Our basic "online" pr news wire distribution plan is $79, a "State" distribution to daily U.S. news media is just $99, and a full U.S. "National" distribution plan sent directly to news editors by e-mail including online publication is only $249. Free photo or logo, free SEO, and free social media hand posting. There is no annual membership fee, or hidden up-charges for our press release services.
NOTE: we're working on a much simpler pricing chart with dynamic information and tabbed comparison chart so you can more easily view and determine best service for your plan; coming for Feb. 2012.
What We Do
Since 1983 Neotrope® has delivered proven, effective, and consistent business marketing services and technology solutions. Send2Press (a service of Neotrope) offers affordable news distribution services, professional press release writing, agency of record service, and syndication of original news content. Neotrope's Send2Press Newswire press release services and the Neotrope News Network provide a unique solution for dissemination and persistence of news content to targeted media.
Quick Overview of Current Press Release Service Distribution Plans (READ FIRST)
- Two Distribution Plan Levels:
We have two "levels" of targeted news distribution services: Standard and Extended.
- Standard Level Plans:
The Standard plans include Direct-to-Editors™ dissemination to print, online and broadcast media via Send2Press Newswire, with guaranteed publication online through the Neotrope News Network.
- Extended Level Plans:
Our Extended plans add national e-distribution via PRnewswire® (a Strategic Partner since 2002) in addition to features found in Standard level plan.
All distribution plans include our exclusive hand-prepared SiteWatch™ online clip reports (except "Standard Online Only" plans); free photo or logo; SEO+PR™ optimization of news pages; social media posting; hyperlinks in text; YouTube™ video support; and editorial review of release by accredited PR pro. Plus, free RSS news feed for your company.
View All Plan Bullet Points
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- How Our Press Release Service Pricing Works:
All pricing below is per press release issued (not a subscription). All services are pre-paid and ordered online. No membership fee. We accept all major credit cards through our secure payment system (PayPal is optional). All pricing shown is "agency pricing" (no further agency discounts).
Press Release Writing is not included with distribution plans, and may be ordered alone, or as an optional add-on to any U.S. distribution plan.
- Word Length Limits:
- STANDARD plans have an 800 word base length limit ($20 per 400 words over 800).
- EXTENDED plans have a 500* word base length limit (*counting dateline, media contact, etc. If your release is over 480 words total, then all words over 400 have an upcharge of $75 per 100 words. This is a PRN fee, not from Send2Press).
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NO MEMBERSHIP FEE. Unlike some other services which have an annual membership fee of $195 or more, there is no annual membership fee with Send2Press. However, all press release services are pre-paid and ordered online (we do not offer "open account" billing).
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Quick Answers to the Top 10 Frequently Asked Questions
• NOTE: Click the [+] symbol to expand answer to FAQ.
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FAQ: How does your pricing work?
As with all legitimate and professional newswire service providers, Send2Press® distribution plan pricing is based on "each news announcement" — meaning, that each time you issue a press release, you pay the plan fee, based on the plan you've chosen. We are NOT a simple online news posting site, but a true newswire service sending your news directly to media using our exclusive Direct-to-Editors™ media databases. As a professional PR services company since 1983, we invest over an hour of hand-work per client project!
Click here to learn more about how pricing works
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FAQ: How do I set-up an account to order services?
Simply go to our secure online Order Center (note the gold "tab" at top of each page), and follow the instructions. All services are pre-paid, and must be ordered online. No annual membership fee! We are a PCI DSS certified secure merchant, in business more than 25 years, and a member of the BBB since 1997. After you "checkout" in our Order Center using any major credit card (or, optionally using PayPal), you simply upload your word processor file and photo or logo on our simple News Information Form.
Click here to learn more in our Order Center
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FAQ: Where do you send news?
We maintain our own databases and send news Direct-to-Editors™ at media outlets which are targeted based on your actual news content. Most news is sent by e-mail, with additional delivery via syndication, RSS, clipping services, social networks, and news aggregators. With our "Standard" level plans we use our own lists, and with our "Extended" plans we add distribution via PRNewswire® in addition to what we do!
Click here to learn more our media lists
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FAQ: Will you write or revise my press release for me?
You can hire us to write your release from scratch for $199, and you get to work with a fully accredited public relations professional, or you can have us touch-up a release you've written (from $89; revision available only at same time as a distribution). With all plans we will do basic fixes to your release to meet A.P. style, and to fix common typos, at no extra cost (you are ultimately responsible for providing an accurate release).
Click here to learn more about writing services
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FAQ: Can I include a photo or logo?
You may include one free Web resolution company/product logo, or a photograph (such as of a product, CEO headshot, etc.), with every distribution plan. We don't allow banners, fliers, or similar. Our photos show up on a wide variety of sites, including Google News, DIGG, Wikio, Newsblaze, Zimbio, DocStoc, Scribd, eNewsChannels, and many more (additional images $10/each). Optionally, you can include a media-friendly, print-ready 300dpi image for only $15.
Click here to learn more about photo options
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FAQ: Do you offer any reporting?
All plans include a Clear Time confirmation and quick-links report once the release has been issued (crossed the wire). A Send2Press® SiteWatch™ report follows the next day which includes from 50-300 links to sites running your news story, that we track (varies by plan level, as the "EXTENDED" plan will have many more sites tracked). We *do* provide PDFs showing newspapers, magazines, and broadcast outlets your news is sent to — please see "where do you send news" above.
Click here to learn more about reports and tracking
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FAQ: Are there any word length limits?
Our "Standard" (formerly Silver) plans, have a base word length limit of 800 words. Our "Extended" (formerly Blue) level plans, have a base word length limit of 400 words (headline, dateline and media contact info count in length). Longer releases have an upcharge (for Extended plans, cost is $75 for ea. 100 words or fraction over 400 — see the full Help/FAQs page for how to calculate length).
Click here for info no how to calculate word lengths
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FAQ: How fast can my news go out - what is the deadline?
We can normally get any project out within about two hours (sometimes longer on Mondays, or last couple days of the month) of when it's submitted during our normal business hours of 9 a.m. to 5 p.m. PST/PDT Mon.-Fri (California time). For projects to be scheduled for "early next morning" (such as 7 a.m. EST/EDT), we need to have the project in prior to the previous day close of business. We obviously cannot set-up projects to push to media prior to when we're open the next day, if you submit after we close the prior working day.
Click here to learn more about daily cutoff and deadlines
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FAQ: What are the format and minimum requirements?
We generally follow Associated Press (A.P.) style, and so each release must have headline, dateline, body of release, and contact info so that media can follow up. We prefer MS Word file for release (or .rtf), and images can be any format; we cannot use PDFs, MS Works, or Apple Pages files. All releases must have proper "attribution" in headline or first paragraph (company or person name of WHO is announcing the news). See the following link for step-by-step examples and some issues to be aware of related to content and Google News. Sub-heads (secondary headlines or "decks" are not supported on most Web sites.
Click here to see requirements and examples
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FAQ: What successes have clients had with your services?
We have a highly detailed customer testimonials and successes repository you may review using the link below. Keep in mind we have been sending news to the media on behalf of our clients for more than 25 years*, and the Send2Press service has been online since 2000*, and so we have a wealth of archival information on client successes (placement in the media), and many testimonials you may review. (*Send2Press was spun off of our corporate PR services in 1997 as Mindset Netwire, before finally becoming the Send2Press® service brand in 2000. Send2Press is a service of Neotrope, established in 1983.)
Click here to see client media placements
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