direct response agency News


News items related to direct response agency as issued by the Send2Press Newswire service on behalf of the noted news source.


Direct Response Marketing Agency SeQuel Response Rebrands as Franklin Madison Direct

EDEN PRAIRIE, Minn., April 24, 2025 (SEND2PRESS NEWSWIRE) — SeQuel Response, a leader in direct mail and targeted customer acquisition strategies for over 16 years, is excited to announce its rebrand to Franklin Madison Direct. Acquired by Franklin Madison in 2022, this brand alignment marks the final integration step of SeQuel and Franklin Madison, bringing together decades of direct marketing experience and expertise.

After, Inc. Acquires Accentf(x) to Deepen its Post-Sale Marketing Services Offering

NORWALK, Conn., Feb. 2, 2022 (SEND2PRESS NEWSWIRE) — After, Inc., the leading customer experience technology company providing post-sale software and services to the world’s top manufacturers, retailers, and ecommerce sellers, just announced its acquisition of Accentf(x) Marketing.

Erik Koenig Promoted to SeQuel Response President

EDEN PRAIRIE, Minn., Jan. 26, 2021 (SEND2PRESS NEWSWIRE) — SeQuel Response is pleased to announce the promotion of Erik Koenig to President/Chief Strategist. In his new role as President, Koenig will work to further cement SeQuel as the go-to direct response agency for growth-oriented brands; enhancing alignment between the agency’s direct mail and digital marketing strategy to maximize client results.