Advertising and Marketing News - Page 14

Page 14 of Advertising and Marketing News issued by the Send2Press® Newswire service.



CMI’s Laura Winn to Present Ethnography for Strategic Bank Marketing at 2011 ABA Marketing Conference

ATLANTA. Ga. (SEND2PRESS NEWSWIRE) — Laura Winn, qualitative research manager and ethnographer for CMI, a full-service marketing research company, will discuss how bank marketers can gain a much deeper understanding of their customers through the use of traditional and online ethnographic methods.

CMI Hires New Controller and Two New Project Management Team Members

ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, has added three new professionals to its growing team: Janice Harllee, Pamela Vaughn, and Sarah Bromley.

nourisH2O Nutrient Water is launched by Multi-Flow Industries as an Innovative, New Fountain Beverage

HUNTINGDON VALLEY, Pa. (SEND2PRESS NEWSWIRE) — Multi-Flow Industries, a Beverage Processor founded in 1937, recently launched an innovative new shelf-stable Fountain-Dispensed Nutrient-Enhanced Water. Dennis Nahill, the Director of Sales Operations, felt that ‘There’s a tremendous need among Foodservice Operators for Bag-In-the-Box, fortified and flavored water.’

Zavee Profiled in The Sun-Sentinel

BOCA RATON, Fla. (SEND2PRESS NEWSWIRE) — Zavee, the cash back rewards loyalty program, is featured in the Monday, August 1st edition of the Sun-Sentinel’s Manager Minute column by Cindy Kent. The business article in the Money section of the paper features Jerry Horowitz, vice president of merchant sales for Zavee. In the article, he discusses how Zavee engages businesses and customers via social media.

Big Bay Brewing Co. Introduces Hand-Crafted Gourmet Sodas

MILWAUKEE, Wis. (SEND2PRESS NEWSWIRE) — With the dog days of summer upon us, Big Bay Brewing Co.(R), producer of hand-crafted specialty beers, announces the introduction of two refreshing all-natural gourmet sodas. The craft brewer, based in Shorewood, Wis., is unveiling its Pierjumper Twisting Citrus and Oh Buoy! Cherry Cola across Wisconsin this month.

Neotrope Helps Small Businesses Balance Their PR Budget, Rolls Back Pricing to 2008 Levels

LOS ANGELES, Calif. (SEND2PRESS NEWSWIRE) — Neotrope is helping to ensure small businesses can manage their budgets and not cross their own debt ceiling when doing PR and promotion, by rolling back service pricing on Send2Press Newswire press release writing and targeted news distribution packages to 2008 levels.

GIV-N-GET LLC Announces Development of Egiva.com 2.0 (an alternative site to ‘FREE’ items on Craigslist) and its Project on Kickstarter.com

PLACERVILLE, Calif. (SEND2PRESS NEWSWIRE) — Jamison and Virginia Miller, of GIV-N-GET LLC, developers of Egiva.com (an alternative web site to ‘FREE’ items on Craigslist), announces its project on Kickstarter.com (the largest funding platform for creative projects in the world).

Free – Rewards Card Giveaway from Fare Buzz

NEW YORK, N.Y. (SEND2PRESS NEWSWIRE) — To celebrate the launch of its new website, Fare Buzz – a leading travel company based out of New York City – is giving away several pre-paid rewards cards through their social communities.

‘Partner Interviewing’: The Secret Every Business Owner Should Know Before Making a Promotional Video

LONDONDERRY, N.H. (SEND2PRESS NEWSWIRE) — If you have a video on your website, your company is 50 times more likely to land on the first page of Google than websites without video, according to Dr. Sharon Livingston.

‘Voice of Cubs’ Asks Fans to Be a Part of Cubs’ Documentary

MESA, Ariz. (SEND2PRESS NEWSWIRE) — Long-time Chicago Cubs spring training P.A. announcer, Tim Sheridan, has partnered with Kickstarter.com to help complete a documentary film over 25 years in the making. ‘Boys of Spring – The Movie,’ follows Tim on his journey with the iconic, hard-luck, Chicago Cubs as both he and the Cubs attempt to reach their ultimate dreams.

Profitable Organizer Website Helps People Turn Clutter into Cash

TAMPA, Fla. (SEND2PRESS NEWSWIRE) — Profitable Organizer, LLC, announced this week the launch of its new website designed to provide people with the necessary tools, products and support needed to teach them how to become a professional organizer and set up their own business.

Dawn Westerberg to Speak on ‘B2B Marketing: The New Normal’ at Sage Summit

AUSTIN, Texas (SEND2PRESS NEWSWIRE) — Dawn Westerberg, president of Dawn Westerberg Consulting LLC and authorized Duct Tape Marketing consultant, will speak on B2B Marketing, ‘The New Normal: Marketing Your Organization in Today’s Economy’ at the Sage Summit on July 12, 2011.

Rush to Get Gifts with Your Creative EASEUS Logo Design

NEW YORK CITY, N.Y. (SEND2PRESS NEWSWIRE) — EASEUS Software, a leading provider of storage management, data backup and system disaster recovery solutions for Windows, launches an EASEUS logo design campaign, where all participants can get a specified EASEUS product as the gift as soon as taking part in the event. Also, $50 Amazon gift cards are up for grabs for the most creative participating designers.

Web 2.0 Apps to Generate $455 Billion for Mobile Carriers, Fixed Line Operators, and Third Parties Over Five Years, Says Insight Research Corp.

MOUNTAIN LAKES, N.J. (SEND2PRESS NEWSWIRE) — In 2011, telecommunications carriers and third-party software developers worldwide are expected to generate just over $35 billion in new revenue by helping build and deploy Web 2.0 services, according to a new market research study from The Insight Research Corporation.

PLP’s Blueprint for Change Program Helps Reprographers Profit From CIM

ALEXANDRIA, Va. (SEND2PRESS NEWSWIRE) — PLP Digital Systems is expanding its Blueprint for Change program to help reprographers meet today’s demands for Construction Information Management (CIM). This four-month marketing strategy program, which piloted in 2010, is now accepting applications for the 2011 session.

Austin Real Estate Company Really Moves – Realty Austin Revolutionizes Movers’ Search for Austin Homes

AUSTIN, Texas (SEND2PRESS NEWSWIRE) — As other cities and states are crawling at a snail’s pace toward economic recovery, Austin, Texas has been deemed ‘recession proof’ and boasts the ‘second-strongest job market in the nation.’ The capital of the Lone Star state continues to attract people from all over the world. The city’s fastest growing real estate company, Realty Austin, is shaking up the way these relocators embark on their Austin home search.

Colorado Author Helps You Manage Your Personal Brand to Attract Opportunity

DENVER, Colo. (SEND2PRESS NEWSWIRE) — Lida Citroen, a personal branding expert and principal of LIDA360, LLC, a branding and marketing firm, announces the release of her book, ‘Reputation 360: Creating Power Through Personal Branding’ (ISBN: 978-0-9831690-0-0, Palisades Publishing, 2011). The book takes you through Citroen’s process for identifying, developing and disseminating a strong personal brand in order to attract opportunities of all kinds.

B2B Information Powerhouse Masterseek.com Announces Private Placement of $25 Million

NEW YORK, N.Y. (SEND2PRESS NEWSWIRE) — Masterseek Corporation, headquartered in New York, has announced the upcoming private placement of 3 million new shares at an expected price of $8.60 per share, for total expected proceeds of at least $25 million. Masterseek currently has 30 million outstanding shares, valued at about $9 each, implying a current value of about $270 million for this B2B search engine and business information platform.

CMI’s Laura Winn Johnson to Speak at 2011 NewMR Ethnography Virtual Event

ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — Laura Winn Johnson, qualitative manager and ethnographer for CMI, a full-service marketing research company, will present ‘A 360 Degree Brand View: Identifying New Opportunities for Your Business’ during the NewMR Ethnography Virtual Event on May 25.

Send2Press to Sponsor LAMN Jam Music Contests

HOLLYWOOD, Calif. (SEND2PRESS NEWSWIRE) — The Los Angeles Music Network is delighted to announce a new sponsor of its upcoming ROCK and URBAN LAMN Jam Music Contests (‘LAMN Jams’) launching June 7 in Los Angeles. Send2Press Newswire, a unit of Neotrope, will be the official press release service, helping to take LAMN Jams to a new level.

Dawn Westerberg to Present Social Media Workshop at Information Technology Alliance

AUSTIN, Texas (SEND2PRESS NEWSWIRE) — Dawn Westerberg, president of Dawn Westerberg Consulting LLC, will be presenting at the Information Technology Alliance (ITA) Spring Conference. She will give two presentations ‘The Hub – Is Your Online House in Order,’ ‘How to Monetize Social Media: B2B Case Studies,’ and facilitating a hands-on lab with attendees interested in learning more about Twitter.

Get Free Gas: Car Owners Turn Parked Vehicles into Cash Cows

OCEANSIDE, Calif. (SEND2PRESS NEWSWIRE) — It’s one of the most creative forms of car advertising – Hijack Advertising. And, Take1ifyoudare.com, the brains behind the concept, is offering free gas to people who let them use their cars to show it off.

Intelligent Mail Barcode White Paper Released by Ballantine Corporation

WAYNE, N.J. (SEND2PRESS NEWSWIRE) — The Ballantine Corporation announced this week the launch of a new white paper – ‘Intelligent Mail Barcode 101.’ It discusses the benefits, requirements and how it works. Until recently, the United States Postal Service (USPS) had planned to make the Intelligent Mail Barcode (IMB) a requirement by May 2011.

Dawn Westerberg Consulting LLC Invited to Join Information Technology Alliance

AUSTIN, Texas (SEND2PRESS NEWSWIRE) — Being recognized for its commitment to providing superior technology solutions to small and medium-sized businesses, Dawn Westerberg Consulting LLC has joined Information Technology Alliance (ITA), a highly regarded group of top VARs, CPA firms and technology product/service providers.

Soundrangers Release Sound Effects Library on Hard Drive

SEATTLE, Wash. (SEND2PRESS NEWSWIRE) — Soundrangers, an award winning game audio studio, announces the release of its popular online sound effects library on hard drive. The Soundrangers Sound Effects Library has been inspired by years of custom sound design for video games and has been used for years by such industry leading companies as Google, Nickelodeon, Microsoft, Cartoon Network, Adobe, and HBO.

Custom Beer-Layering Spoons Give Brew Businesses Revenue and Style

BROWNSVILLE, Texas (SEND2PRESS NEWSWIRE) — Guinness and Bass have customized beer-layering tools and now, thanks to JMB Brewcraft, other breweries, pubs, beer fests and more will also have a cool, new item to share with their brew-buying public – the all new, customizable black and tan spoon.

2011 Talk of the Town Award for Excellence in Customer Satisfaction Winners Announced

FARMINGTON HILLS, Mich. (SEND2PRESS NEWSWIRE) — Celebration Media and Talk of the Town News have announced the most recent recipients of their Talk of the Town Award for Excellence in Customer Satisfaction. Award winners can display their ratings in their facilities and on their websites. Additional award recipients will be announced throughout the year.

HELM360’s Shay Tengan to Participate in Panel Session on Business Intelligence

POWAY, Calif. (SEND2PRESS NEWSWIRE) — HELM360, a business intelligence, analytics and software integration firm, announced its EVP, Shay Tengan, will speak on a panel session that addresses the latest trends and advances in business intelligence (BI). The panel is being held at the MBA’s 2011 National Technology in Mortgage Banking Conference and Exposition at the Westin Diplomat in Hollywood-Ft. Lauderdale, Florida on March 29.

Author Delivers the DNA of the Modern Marketer in His New Book ‘The MultiThread Marketer’

DES MOINES, Iowa (SEND2PRESS NEWSWIRE) — Des Moines author Douglas E. Mitchell today announced the release of his latest book, ‘The MultiThread Marketer: How To Hire (Or Better Yet) Become One’ (ISBN: 978-1607460541).

U.S. Businesses Will Spend $237 Billion on Managed Telecommunications Services Over Five Years, says Insight Research Corp.

MOUNTAIN LAKES, N.J. (SEND2PRESS NEWSWIRE) — While U.S. business spending on wireline telecommunications services are expected to grow in low single-digit percentages over the next five years, spending on managed services is expected to grow at a compounded rate of 12 percent over the period, says a new market study from Insight Research.