Advertising and Marketing News - Page 23

Page 23 of Advertising and Marketing News issued by the Send2Press® Newswire service.



BumperDollars.com Pays for Putting a Bumper Sticker on Your Car

ALDIE, Va. – July 25 (SEND2PRESS NEWSWIRE) — BumperDollars.com, an internet firm, is offering $5.00 per month to vehicle owners for carrying a bumper sticker of their client. BumperDollars.com’s job is to network the vehicle owners willing to carry a bumper sticker and organizations looking to advertise with the bumper sticker.

Alterian Offers Free Operational Marketing Benchmark Tool

CHICAGO, Ill. – July 10 (SEND2PRESS NEWSWIRE) — Alterian, the leading global enterprise marketing platform provider, announced today a new self-evaluation tool to help marketers improve the processes used to manage all parts of their marketing operation. The Alterian Operational Marketing Benchmark provides marketers with a tailor-made report and recommendations on their marketing management processes.

MRC Medical Communications Wins 5 National Telly Awards

ORADELL, N.J. – July 10 (SEND2PRESS NEWSWIRE) — The winners in the 2007 Telly Awards competition have been announced and MRC Medical Communications has been honored with five awards. The annual competition, now in its 28th year, recognizes the best work of the most respected advertising agencies, production companies, television stations, and corporate video departments in the world.

AIS(R) Introduces the Wealth Qualified Investor Profile

SAN CLEMENTE, Calif. – July 9 (SEND2PRESS NEWSWIRE) — American Information Strategies(R), creator of the American Surveyed Investor(TM) lead profile, has announced the release of a new type of lead, consisting of accredited investors that have a net worth range from $2,000,000 to $5,000,000. Each lead includes a demographic and psychographic profile and can be filtered through a set of preferences.

Katz Marketing Leads Brand Building Workshop at International Food Expo

COLUMBUS, Ohio – July 3 (SEND2PRESS NEWSWIRE) — Specialty food executives and marketing leaders who want to grow their brands faster and learn how to successfully compete more efficiently will attend ‘How to Efficiently Build Your Brand: 5 Ways to Grow BIG, While Spending Small’ hosted by the National Association for the Specialty Food Trade’s (NASFT) International Fancy Food Show in NYC.

JSM Music Produces Music for New Chevy Tahoe Ad Campaign Featuring Mary J Blige

NEW YORK, N.Y. – July 2 (SEND2PRESS NEWSWIRE) — JSM Music owner and executive producer Joel Simon and his studio will have their own cause to celebrate at this week’s BET Awards. Tuesday night’s awards will include the world premiere of a new TV commercial featuring Mary J Blige – part of a campaign for Chevy Tahoe – for which Simon and JSM Music played a key role.

Alterian Positioned in Enterprise Marketing Management (EMM) Magic Quadrant

CHICAGO, Ill. and LONDON, England – June 29 (SEND2PRESS NEWSWIRE) — Alterian (LSE: ALN), the leading global enterprise marketing platform provider, announced today it has been positioned in Gartner’s Magic Quadrant for Enterprise Marketing Management, (EMM) 2Q07 report. This announcement occurs on the heels of Alterian’s inclusion in the Magic Quadrant for Multichannel Campaign Management, 1Q07.

CrossLink Media Retains Prevail Ventures

SAN ANTONIO, Texas – June 21 (SEND2PRESS NEWSWIRE) — CrossLink Media, a software and services company who provides a complete suite of interactive mobile marketing applications, today announced a strategic alliance with Prevail Ventures, a leading advisor to early-stage, venture backed companies. CrossLink Media’s proprietary software platform allows consumers, media companies and advertisers to effectively interact in real-time via the consumer’s wireless phone.

Networks Reject ‘alli … Poopy In Your Pants’ Commercial from Rival Diet Pill Distributor, Generix Laboratories(TM)

SALT LAKE CITY, Utah – June 13 (SEND2PRESS NEWSWIRE) — Network executives from ABC, NBC and CBS seem to have lost their sense of humor when it came to broadcasting what’s affectionately been dubbed the ‘alli… Poopy In Your Pants’ ad from rival diet pill distributor Generix Labs, makers of Leptopril(TM).

Text Messaging Reduces Restaurant Wait Time

BOSTON, Mass. – May 15 (SEND2PRESS NEWSWIRE) — LocaModa Inc., pioneers of interactive out-of-home media, today announced their web-enabled mobile game platform for the hospitality industry. LocaModa’s interactive platform reduces perceived wait time for customers by engaging them in games using their cell phones as controllers. The games are designed to be played on large digital displays in cafes, mall food courts, fast food restaurants and theme parks. Web users can join into the same games being played in locations.

Creative Successes Push Innovative MDS Advertising to Ranking Among Austin’s Top 12 Ad Agencies

AUSTIN, Texas – Apr. 10 (SEND2PRESS NEWSWIRE) — High-performance MDS Advertising is among Austin’s top dozen creative ad agencies according to results announced Friday in the Austin Business Journal ranking of the top 25 advertising firms in Austin. MDS has been a creative secret weapon for its clients since 1991 when MDS moved to Austin from Los Angeles.

Nonprofits Embrace Social Media Platform – Wiffiti Gives Nonprofits Ability to ‘Text out Loud’

BOSTON, Mass. – Apr. 3 (SEND2PRESS NEWSWIRE) — LocaModa Inc., a pioneer of interactive out-of-home social media, today announced that Wiffiti, their proprietary text messaging platform, will be a part of the Nonprofit Technology Conference in Washington, DC on April 4-6, 2007. The conference, focusing on Reinventing Politics: Creating Social Change From the Ground Up, will bring together over 1,000 representatives from the nonprofit sector.

Direct Hit Media Tees Up with Advertisers and Delivers the Green

ORLANDO. Fla. – Mar. 29 (SEND2PRESS NEWSWIRE) — Direct Hit Media, LLC, headquartered in Florida, has created a unique form of targeted advertising; it delivers one of the best one-to-one marketing venues available – the Cart-Vertising program. How is it done? Advertisements are placed on golf carts within an established network of premium golf courses throughout the United States.

TechGenii, Inc. Provides Mobile Alerts and Festival Voting for the Eerie Horror Film Festival

LOS ANGELES, Calif. – Mar. 29 (SEND2PRESS NEWSWIRE) — TechGenii, Inc., an industry leader in digital media and interactivity, today announced that it will provide mobile alerts and mobile voting during the Eerie Horror Film Festival, October 10th through October 14th, 2007, at the Erie Playhouse in Erie, PA.

Spanish Auto Lead Service Launches Creditodeauto.com to Help Satisfy Growing Demand for Spanish Auto Leads

LOS ANGELES, Calif. – Mar. 26, 2007 (SEND2PRESS NEWSWIRE) — Spanish Lead Services (SLS) announced today the launching of, Creditodeauto.com. ‘Demand for our Spanish auto leads has grown 245% since we’ve returned from the NADA industry show held in Las Vegas, this past February,’ said Seth Schiller, President of SLS. ‘Our outbound Spanish call centers couldn’t keep up with the demand for our Spanish auto lead product.’

Veteran Venture Capital Manager Joins Forces with Microsoft Executive: Dr. Fred Haney Named to ElectionMall Board of Directors

WASHINGTON, D.C. – Mar. 5 (SEND2PRESS NEWSWIRE) — Dr. Fred Haney, a venture capital veteran with a reputation for success joined forces today with ElectionMall Technologies, Inc., a nonpartisan worldwide provider of campaign technology solutions. Fred was the founder of 3i Ventures California in the 1980s, a highly successful venture fund and later was a founding member of the Tech Coast Angels, the largest group of angel investors in the country.

Images in Chocolate Ups the Ante with Custom Chocolate Poker Chips

HOUSTON, Texas – Feb. 20 (SEND2PRESS NEWSWIRE) — Specialty chocolatier, Images in Chocolate, today announced the first custom imprinted chocolate poker chip available in the U.S. marketplace. For the first time, casinos, hotels, and Las Vegas trade show exhibitors among others, can increase their corporate brand awareness using these 1-1/2-inch diameter, 100-percent Belgian chocolate promotional items.

Creative Use of Technology Expands Global Reach for Brand Communications Firm Two West

KANSAS CITY, Mo. – Feb. 14 (SEND2PRESS NEWSWIRE) — Two West, Inc. is a branding and communications firm providing research-driven, strategic consulting services and agency solutions for high-growth companies and products. While the firm offers experience in select verticals including telecommunications, retail, automotive, human and animal health, and professional services, it has also developed horizontal expertise in brand strategy for companies needing next-level marketing guidance.

VOICE Conference Announces Voices.com as Major Sponsor

TORONTO, Canada – Jan. 17 (SEND2PRESS NEWSWIRE) — The VoiceOver International Creative Experience – VOICE – is pleased to announce the participation of major sponsor, Voices.com, the voice marketplace, at the first ever voiceover experience, scheduled to take place at the Palace Station in Las Vegas, NV March 27th through March 31st, 2007.

Incredible Discoveries Receives Rave Reviews at ERA Show

DEERFIELD BEACH, Fla. – Dec. 20 (SEND2PRESS NEWSWIRE) — The kudos are still coming in from Incredible Discoveries’ recent appearance at the Electronic Retailers Association (ERA) show in Las Vegas. During the show and in following weeks, Incredible Discoveries has received amazing responses from their vendors who were extremely impressed by the new innovations in hardware, technology and personal hygiene that ID will soon be introducing.

Black and Decker Infrawave Speed Oven Named in Wired Magazine ‘One of the Best Gadgets and Gizmos on the Planet 2007’

DEERFIELD BEACH, Fla. – Dec. 19 (SEND2PRESS NEWSWIRE) — The Black & Decker Infrawave Speed Oven, one of Incredible Discoveries’ Infomercial successes is being touted by Wired magazine in their, ‘Best Gadgets and Gizmo’s on the Planet 2007’ issue. This highly anticipated edition which recently hit newsstands rated the Black & Decker Infrawave Speed Oven as, ‘Nearly flawless – buy it now.’

MyAdTV Delivers ‘One Click Turnkey’ Digital Advertising Solution

SAN JOSE, Calif. – Dec. 18 (SEND2PRESS NEWSWIRE) — MyAdTV, Inc., a software service provider dedicated to bringing digital signage solutions to the masses, today announces the release of the ‘One Click Turnkey’ digital advertising solution. MyAdTV provides a complete web based solution to in-store advertising and on-location ad sales.

CheapBooks(TM) Finds Word-of-Mouth Advertising Proves Successful

SYRACUSE, N.Y., Dec. 14 (SEND2PRESS NEWSWIRE) — A survey conducted by CheapBooks(TM) to find out how people learned of their business shows that the best form of advertising is word-of-mouth; 37 percent of respondents selected word-of-mouth advertising as how they heard about CheapBooks.

Google Audio Ads Voices Available at Voices.com

TORONTO, Canada – Dec. 13 (SEND2PRESS NEWSWIRE) — According to the audio experts at Voices.com, the voice marketplace, Americans new to advertising on the radio are buying broadcast radio commercial slots for the first time via Google’s Audio Ads beta testing program. Agencies who used to go through talent agents are already making the transition to finding talent at online marketplaces due greatly in part because of an enormous push and subsequent validation of the market by Google(TM).

Designing Spaces ‘Special Holiday Edition’ Features Perfumania on How to Customize Your Gift Giving This Holiday Season

FT. LAUDERDALE, Fla. – Dec. 4 (SEND2PRESS NEWSWIRE) — Having trouble deciding on just the right gift for a friend or loved one? Then you shouldn’t miss the special episode of Designing Spaces for the Holidays. The hit Quorum Productions television program will feature beauty expert Kathy Kramer on their holiday show to show viewers how to customize a gift set for everyone on your list.

Domain Liquidations announces sale of BuyersGuide.com, FluShots.com, Recovery.com, NewsCompany.com, and more

VILLANOVA, Pa. – Nov. 14 (SEND2PRESS NEWSWIRE) — What do you do if think you own a million dollar domain name and you want to sell it? The new service – DomainLiquidations.com – will promote and broker the sale of your premium domain name for you. Today’s advertisement on page A6 of the Wall Street Journal (think expensive) reflects a major shift in how premium domain names are bought and sold.

Direct Mail Marketing Company Ballantine Celebrates 40th Anniversary

WAYNE, N.J. – Nov. 9 (SEND2PRESS NEWSWIRE) — The Ballantine Corporation, a family-owned direct mail marketing company, is proud to announce their 40th anniversary in the direct marketing industry. Ballantine, based in Wayne, N.J., is a full-service direct mail marketing company that provides creative copy and design, print production, mailing services and one-to-one data-driven solutions to their clients.

LeadPolice Announces New Options for Lead Buyers

LONG BEACH, Calif. (SEND2PRESS NEWSWIRE) — LeadPolice.com, the premier resource for Lead Buyers, has announced new membership options for Lead Buyers in the Mortgage, Insurance and Real Estate Industries.

Incredible Discoveries Secures New Appearance on HSN for the Magic Juice Filter after Recent ‘Sold-Out’ Showing

DEERFIELD BEACH, Fla. – Nov. 1 (SEND2PRESS NEWSWIRE) — Incredible Discoveries, a leading DRTV company with multi-channel product distribution services, today announced that one of their discoveries, the Magic Juice Filter, will be returning to HSN (The Home Shopping Network), after its recent sellout appearance.

SOPAKCO Hires Katz Marketing Solutions to Develop and Market New Food Products

BENNETTSVILLE, S.C. – Oct. 9 (SEND2PRESS NEWSWIRE) — SOPAKCO, a market leader in ready-to-eat meals, announced hiring Columbus, Ohio-based Katz Marketing Solutions to develop and market their future new food products. SOPAKCO is a primary supplier of military meals and contract supplier for leading food brands.

Leading Political e-Greeting Card Website Offers New Print Tool for Campaign and Voters

WASHINGTON, D.C. – Sept. 27 (SEND2PRESS NEWSWIRE) — ElectionMall Technologies, Inc. (electionmall.com), a non-partisan provider of technology to campaigns and elections, has re-launched one of its popular online political products, Eyardsigns.com, with a new on-demand print feature that allows campaigns and voters to produce professional quality postcards, invitations, and greeting cards all at their computer keyboard.

MyAdTV Digital Signage Platform Can Transform Small Business Advertising

SAN JOSE, Calif. – Sept. 27 (SEND2PRESS NEWSWIRE) — MyAdTV, Inc. (myadtv.com), a software service provider dedicated to bringing digital signage solutions to the masses, today announces the release of the MyAdTV digital signage platform free of charge to the public. The MyAdTV platform provides a complete solution to in-store advertising. In addition, MyAdTV allows businesses to locate and advertise on third party digital signage screens through MyAdXchange.

LeadPolice Launches Online Service that Links Lead Buyers and Sellers

LONG BEACH, Calif. – Sept. 26 (SEND2PRESS NEWSWIRE) — Up until now, there has been no centralized authority for lead buyers and lead sellers; LeadPolice.com is changing the playing field and offers unique services that help encourage positive business practices between Internet lead buyers and lead sellers.

Voices.com Launches New Online Voice Talent Service

TORONTO, Canada – Sept. 1 (SEND2PRESS NEWSWIRE) — Companies that need to get a voice-over recorded for their business now have a superior web service available to them: Voices.com. Formerly known as Interactive Voices, the new Voices.com facilitates finding the perfect voice, quickly and cost-effectively.

Neotrope Announces Relaunch of Send2Press PR Partner Program

LOS ANGELES, CA – Aug. 10 (SEND2PRESS NEWSWIRE) — Send2Press(R), a leading targeted newswire service, announced today it will again offer its PR Partner Program to qualified ad agencies, PR pros, and marketing companies. The program, last offered in 2003, allows appropriate advertising firms to offer Send2Press news distribution and Internet marketing services and receive a partner discount, without having to meet volume requirements or pay a start-up fee.

Innovative Digital Advertising System Provides Maximum Exposure for Marketing Dollars

ATLANTIC CITY, NJ – Aug. 3 (SEND2PRESS NEWSWIRE) — POD Digital Promotions has developed and patented the POD advertising system as the ultimate formula for successful target-market penetration – digital advertising. The system’s integration of visual and print media gives advertisers an edge through a unique approach that combines creativity, experience, and technology.

Send2Press Newswire to Sponsor NARIP Music Marketing and PR Seminar

LOS ANGELES, CA – July 27 (SEND2PRESS NEWSWIRE) — Send2Press(R), a leading targeted newswire service, announced today it will sponsor a record industry workshop presented by the National Association of Record Industry Professionals (NARIP), entitled ‘Getting Ink & Working the ‘Net: Secrets, Tips & Tricks of Publicity & PR.’ The event instructor is Scott G ‘The G-Man,’ a successful recording artist and marketing guru, and will take place Tuesday, August 15th, 2006 at the Beverly Garland Theater in Studio City, California.

LocaModa Announces StreetSurfer for Real Estate Dashboard

BOSTON, MA – July 26 (SEND2PRESS NEWSWIRE) — LocaModa, Inc., a technology company powering ‘The Web Outside,’ today announces the release of StreetSurfer for Real Estate Dashboard. StreetSurfer for Real Estate allows consumers to use any mobile phone like a remote control to browse internet-connected screens in real estate brokerage front windows.

New Service Allows Businesses to Increase Visibility with Online Video Commercials

KANNAPOLIS, NC – July 21 (SEND2PRESS NEWSWIRE) — Businesses can now increase the visibility and impact of their Web sites by adding Video Commercials using WEBSTREAMERS revolutionary video streaming service. According to research done by QwestDex media, consumers are 60% more likely to complete a transaction online if they see a video in addition to pictures.

Customer Service Investigation: Write Away, Inc. Adds Mystery Shopping to Services Menu

ASHEVILLE, NC – July 20 (SEND2PRESS NEWSWIRE) — Write Away, Inc., based in the mountains of western North Carolina, is a full-service editorial company that has recently added mystery shopping services to their client offerings; the business’ subdivision is doing business as CSI – Customer Service Investigation.