Advertising and Marketing News - Page 20

Page 20 of Advertising and Marketing News issued by the Send2Press® Newswire service.



Google Audio Ads Voices Available at Voices.com

TORONTO, Canada – Dec. 13 (SEND2PRESS NEWSWIRE) — According to the audio experts at Voices.com, the voice marketplace, Americans new to advertising on the radio are buying broadcast radio commercial slots for the first time via Google’s Audio Ads beta testing program. Agencies who used to go through talent agents are already making the transition to finding talent at online marketplaces due greatly in part because of an enormous push and subsequent validation of the market by Google(TM).

Designing Spaces ‘Special Holiday Edition’ Features Perfumania on How to Customize Your Gift Giving This Holiday Season

FT. LAUDERDALE, Fla. – Dec. 4 (SEND2PRESS NEWSWIRE) — Having trouble deciding on just the right gift for a friend or loved one? Then you shouldn’t miss the special episode of Designing Spaces for the Holidays. The hit Quorum Productions television program will feature beauty expert Kathy Kramer on their holiday show to show viewers how to customize a gift set for everyone on your list.

Domain Liquidations announces sale of BuyersGuide.com, FluShots.com, Recovery.com, NewsCompany.com, and more

VILLANOVA, Pa. – Nov. 14 (SEND2PRESS NEWSWIRE) — What do you do if think you own a million dollar domain name and you want to sell it? The new service – DomainLiquidations.com – will promote and broker the sale of your premium domain name for you. Today’s advertisement on page A6 of the Wall Street Journal (think expensive) reflects a major shift in how premium domain names are bought and sold.

Direct Mail Marketing Company Ballantine Celebrates 40th Anniversary

WAYNE, N.J. – Nov. 9 (SEND2PRESS NEWSWIRE) — The Ballantine Corporation, a family-owned direct mail marketing company, is proud to announce their 40th anniversary in the direct marketing industry. Ballantine, based in Wayne, N.J., is a full-service direct mail marketing company that provides creative copy and design, print production, mailing services and one-to-one data-driven solutions to their clients.

LeadPolice Announces New Options for Lead Buyers

LONG BEACH, Calif. (SEND2PRESS NEWSWIRE) — LeadPolice.com, the premier resource for Lead Buyers, has announced new membership options for Lead Buyers in the Mortgage, Insurance and Real Estate Industries.

Incredible Discoveries Secures New Appearance on HSN for the Magic Juice Filter after Recent ‘Sold-Out’ Showing

DEERFIELD BEACH, Fla. – Nov. 1 (SEND2PRESS NEWSWIRE) — Incredible Discoveries, a leading DRTV company with multi-channel product distribution services, today announced that one of their discoveries, the Magic Juice Filter, will be returning to HSN (The Home Shopping Network), after its recent sellout appearance.

SOPAKCO Hires Katz Marketing Solutions to Develop and Market New Food Products

BENNETTSVILLE, S.C. – Oct. 9 (SEND2PRESS NEWSWIRE) — SOPAKCO, a market leader in ready-to-eat meals, announced hiring Columbus, Ohio-based Katz Marketing Solutions to develop and market their future new food products. SOPAKCO is a primary supplier of military meals and contract supplier for leading food brands.

Leading Political e-Greeting Card Website Offers New Print Tool for Campaign and Voters

WASHINGTON, D.C. – Sept. 27 (SEND2PRESS NEWSWIRE) — ElectionMall Technologies, Inc. (electionmall.com), a non-partisan provider of technology to campaigns and elections, has re-launched one of its popular online political products, Eyardsigns.com, with a new on-demand print feature that allows campaigns and voters to produce professional quality postcards, invitations, and greeting cards all at their computer keyboard.

MyAdTV Digital Signage Platform Can Transform Small Business Advertising

SAN JOSE, Calif. – Sept. 27 (SEND2PRESS NEWSWIRE) — MyAdTV, Inc. (myadtv.com), a software service provider dedicated to bringing digital signage solutions to the masses, today announces the release of the MyAdTV digital signage platform free of charge to the public. The MyAdTV platform provides a complete solution to in-store advertising. In addition, MyAdTV allows businesses to locate and advertise on third party digital signage screens through MyAdXchange.

LeadPolice Launches Online Service that Links Lead Buyers and Sellers

LONG BEACH, Calif. – Sept. 26 (SEND2PRESS NEWSWIRE) — Up until now, there has been no centralized authority for lead buyers and lead sellers; LeadPolice.com is changing the playing field and offers unique services that help encourage positive business practices between Internet lead buyers and lead sellers.

Voices.com Launches New Online Voice Talent Service

TORONTO, Canada – Sept. 1 (SEND2PRESS NEWSWIRE) — Companies that need to get a voice-over recorded for their business now have a superior web service available to them: Voices.com. Formerly known as Interactive Voices, the new Voices.com facilitates finding the perfect voice, quickly and cost-effectively.

Neotrope Announces Relaunch of Send2Press PR Partner Program

LOS ANGELES, CA – Aug. 10 (SEND2PRESS NEWSWIRE) — Send2Press(R), a leading targeted newswire service, announced today it will again offer its PR Partner Program to qualified ad agencies, PR pros, and marketing companies. The program, last offered in 2003, allows appropriate advertising firms to offer Send2Press news distribution and Internet marketing services and receive a partner discount, without having to meet volume requirements or pay a start-up fee.

Innovative Digital Advertising System Provides Maximum Exposure for Marketing Dollars

ATLANTIC CITY, NJ – Aug. 3 (SEND2PRESS NEWSWIRE) — POD Digital Promotions has developed and patented the POD advertising system as the ultimate formula for successful target-market penetration – digital advertising. The system’s integration of visual and print media gives advertisers an edge through a unique approach that combines creativity, experience, and technology.

Send2Press Newswire to Sponsor NARIP Music Marketing and PR Seminar

LOS ANGELES, CA – July 27 (SEND2PRESS NEWSWIRE) — Send2Press(R), a leading targeted newswire service, announced today it will sponsor a record industry workshop presented by the National Association of Record Industry Professionals (NARIP), entitled ‘Getting Ink & Working the ‘Net: Secrets, Tips & Tricks of Publicity & PR.’ The event instructor is Scott G ‘The G-Man,’ a successful recording artist and marketing guru, and will take place Tuesday, August 15th, 2006 at the Beverly Garland Theater in Studio City, California.

LocaModa Announces StreetSurfer for Real Estate Dashboard

BOSTON, MA – July 26 (SEND2PRESS NEWSWIRE) — LocaModa, Inc., a technology company powering ‘The Web Outside,’ today announces the release of StreetSurfer for Real Estate Dashboard. StreetSurfer for Real Estate allows consumers to use any mobile phone like a remote control to browse internet-connected screens in real estate brokerage front windows.

New Service Allows Businesses to Increase Visibility with Online Video Commercials

KANNAPOLIS, NC – July 21 (SEND2PRESS NEWSWIRE) — Businesses can now increase the visibility and impact of their Web sites by adding Video Commercials using WEBSTREAMERS revolutionary video streaming service. According to research done by QwestDex media, consumers are 60% more likely to complete a transaction online if they see a video in addition to pictures.

Customer Service Investigation: Write Away, Inc. Adds Mystery Shopping to Services Menu

ASHEVILLE, NC – July 20 (SEND2PRESS NEWSWIRE) — Write Away, Inc., based in the mountains of western North Carolina, is a full-service editorial company that has recently added mystery shopping services to their client offerings; the business’ subdivision is doing business as CSI – Customer Service Investigation.

CCM Marketing, a Leader in Direct Response Media Placement, Celebrates Its 5th Anniversary

SAN LUIS OBISPO, CA – July 19 (SEND2PRESS NEWSWIRE) — CCM Marketing, Inc., a leader in national direct response media, specializing in Sports, Health and Fitness products, is celebrating their 5 year anniversary. Co-owners Suzy da Silva and Nicole Licata, launched CCM Marketing on July 19, 2001.

Secrets, Tips and Tricks of Publicity and PR to be Revealed in Seminar led by Scott G – The G-Man

LOS ANGELES, CA – July 14 (SEND2PRESS NEWSWIRE) — Building a brand in print and online often takes a public relations plan, but there are pathways to success that are not always visible to the public, says Scott G of G-Man Marketing. In a seminar called ‘Getting Ink & Working the ‘Net,’ which will be held on August 15 in Studio City, California, G will reveal some of the processes that get attention for a company, product, service, or recording artist.

VNR Service Relaunched by Send2Press Newswire

LOS ANGELES, CA – June 25 (SEND2PRESS NEWSWIRE) — Send2Press(R), a leading targeted newswire service, announced today the relaunch of its video news release, or VNR, production and distribution channel. As part of the revamped service offering, Send2Press will be both producing and disseminating client VNRs online and to the media for the first time since 2002. The service will allow any size company to showcase their news in a visual and dynamic Web-compatible presentation.

Marketing in a Mobile Age: Trucks Add Fuel to Advertising

LAS VEGAS, NV – June 1 (SEND2PRESS NEWSWIRE) — Mobile Ad Marketing Inc, a new Las Vegas company, offers the largest inventory of mobile advertising media in America, and a simple plan to make advertising more effective and affordable. Mobile Ad Marketing (MAM) believes that, as far as advertising goes, bigger is better. And, in the ad space business, a semi-trailer is about as big as it gets.

Million Dollar Press Releases: Former Child Support Investigator Robert Smith aka The PR Doctor Pens First Major

ROCKFORD, IL – May 15 (SEND2PRESS NEWSWIRE) — PR veteran Robert Smith started in the world of publicity almost 8 years ago. After owning a child support company he started his own agency Robert Smith & Associates PR in 1998. Smith today announced his much anticipated book ‘Million Dollar Press Releases: Guide to Boosting Profits Using Free Publicity’ ($17.00 Aardvark Publishing) is available.

PR Expert Liisa Sullivan Joins Send2Press Newswire for Professional Press Release Writing Services

LOS ANGELES, CA – May 12 (SEND2PRESS NEWSWIRE) — Send2Press(R), a leading online news service since 1996, announced today the addition of PR expert Liisa Sullivan to its editorial team. Liisa will take on the role of lead writer for Send2Press’ news release writing programs. Send2Press is a unit of Neotrope(R), established 1983 in California.

New Ad Industry Column by Scott G Launched Online

WOODLAND HILLS, CA – May 2 (SEND2PRESS NEWSWIRE) — Advertising industry veteran and consulting creative director Scott G of G-Man Marketing in Los Angeles, announced today that his new column, ‘Communication Nation,’ will appear exclusively on Advertising Industry Newswire (AdvertisingIndustryNewswire.com).

New Online Magazine for Advertising Industry Launched Today by Neotrope(R)

TORRANCE, CA – May 1 (SEND2PRESS NEWSWIRE) — Neotrope(R), an entertainment content and media company established in 1983, announced today the formal launch of Advertising Industry Newswire(TM), an online magazine with news, commentary, podcasts, articles and feature content covering the ad business from broadcast to Web.

GameBeat Studios adds Four Awards to its Growing List of Prestigious Industry Honors

CHICAGO, IL – May 1 (SEND2PRESS NEWSWIRE) — The industry honors just keep racking up for GameBeat Studios. The Chicago-based music production and sound design house recently received two Silver Addys in the 6th District Addy Awards competition for its work on the Wal-Mart Voices of Color(TM) Film Series campaign.

XenPromotions Introduces New Sales Incentive Product to Florida Market

SARASOTA, FL – Apr. 18 (SEND2PRESS NEWSWIRE) — XenPromotions introduces a new cost effective and unique sales incentive product called the $5,000 BonusPak to the Florida market. With numerous applications for businesses, organizations, colleges and universities, the BonusPak is a highly effective incentive tool to help anyone increase their traffic, ad response, closing ratios, customer loyalty, gifting and most of all, sales and profits!

Car Dealers Learn New Ways to Grow Hispanic Business

LOS ANGELES, CA – Apr. 3 (SEND2PRESS NEWSWIRE) — Coast to coast more dealers are starting to tap into the sales potential of their local Spanish auto buyers market. They are reaching out to the Hispanic community in ways that didn’t exist just a couple of years ago. Joe Leonard of Darcars Auto Group in Rockville, Maryland is one of those dealers. He’s spent the last 6 months focused almost entirely on building this under served segment of his market. An effort he says has brought in a big jump in new and used car sales. One of his most successful marketing additions are local Spanish auto leads generated for Darcars by Spanish Lead Services (SLS).

Marketing With a Twist: Online Casino Bets on Storm Chasers

AUSTIN, TX – Mar. 30 (SEND2PRESS NEWSWIRE) — A whirlwind of media attention has surrounded online casino GoldenPalace.com for years due to their innovative and sometimes outrageous marketing campaigns, but their latest eBay purchase will literally put them in the eye of the storm. The Antiguan-based online casino and poker room paid $10,000 to advertise on a Hummer H3 Storm Chase Vehicle belonging to The Multi-community Environmental Storm Observatory (M.E.S.O.), a professional environmental studies team.

GameBeat Studios Completes Production on Third Spot for Wal-Mart’s Voices of Color(TM) Campaign

CHICAGO, IL – Mar. 30 (SEND2PRESS NEWSWIRE) — GameBeat Studios recently announced completion of the third of four spots in the Wal-Mart Voices of Color(TM) Film Series promotional campaign. The spot began airing nationally on television broadcast and cable outlets, including TBS and TNT.

Email Marketing Platform Captures E-Commerce Transactions

LOS ANGELES, CA – Mar. 16 (SEND2PRESS NEWSWIRE) — Dynamics Direct, Inc., a global provider of email marketing software and ASP solutions for the enterprise market announced today that the company’s Dynamic Messenger(TM) email marketing platform is now capable of capturing retail purchase data such as items purchased including dollar amounts by customer from existing e-commerce systems at point of sale.

Buy a Piece of Osama Bin Laden for Peace: Internet Web Viewers Can Own Osama Bin Laden’s Former Historic Website One Pixel at a Time

LOS ANGELES, CA – Mar. 10 (SEND2PRESS NEWSWIRE) — Christopher Curry, Technology Principal for SHRIMPO LLC, an Internet technology consulting firm, has announced a new campaign for a controversial set of Osama Bin Laden family owned websites which expired on September 11, 2001. The principal website, www.saudi-binladin-group.com, had a predetermined expiry date of 9-11 and has been the subject of Internet and conspiracy speculation.

Sports Enthusiasts Launch of Million Fan Challenge Pixel Ad Website Put NFL Football Fans to The Test While Benefiting RCOA

INDIANAPOLIS, IN – Mar. 1 (SEND2PRESS NEWSWIRE) — Two football fanatics from Indiana, Norman J Scott, a web/multimedia developer and Greg Whited, a licensed real estate agent, have launched a new sports website to unite football fans all across the world by utilizing a marketing phenomenon created by a college student from Florida. Their website allows them to link a business, organization, club, blog, etc. and promote it worldwide while supporting a favorite team’s spirit.

Can Pixels Save a Marriage? An Ohio Man Wants to Find Out!

CINCINNATI, OH – Feb. 22 (SEND2PRESS NEWSWIRE) — An Ohio man is trying to save his marriage using the latest craze in advertising… pixel ads. He’s hoping his website (PixelsSavedMyMarriage.com) will help him pay down the debt that’s slowly destroying his marriage. Can it be done? Mike Browning plans to find out!

Entrepreneur Ups the Ante and Sells Domain Name for $1 More than Sex.com for Chance at Breaking World Record

SAN FRANCISCO, CA – Feb. 21 (SEND2PRESS NEWSWIRE) — What’s in a name? Apparently, a lot. TheRecordBreakingDomain.com Website is excited to announce that they are upping the ante for their domain name from $7,500,001 to $12,000,001 – $1 more than the unofficial record of Sex.com, whose sale recently made international headlines – and millions more than the official record holder, Business.com.

Create a Business that ‘eNthems’ out from the Crowd: A Company Anthem Provides a Competitive Edge

SACRAMENTO, CA – Feb. 14 (SEND2PRESS NEWSWIRE) — Every country has a national anthem, so why not every company? That is exactly the question that eNthem.com puts forth to potential customers. This new and innovative Website offers businesses the opportunity to create a personal song or ‘eNthem.’ Why have customers listen to ‘on-hold’ music, when you can use these precious minutes to communicate what your company is all about?

‘Just Say It’ – Multimedia Technology is Creating New Ways to Promote Products and Services and Also Offers a Clever Way to Celebrate Valentine’s Day

LOS ANGELES, CA – Feb. 10 (SEND2PRESS NEWSWIRE) — Starting this month, SantaClarita2day.com is adding audio advertising to its menu. This will provide businesses – small, medium and large – with the opportunity to communicate to customers first hand.

Election Security Seal Program to Demonstrate on Capital Hill

WASHINGTON, D.C. – Feb. 8 (SEND2PRESS NEWSWIRE) — At a first of a kind opportunity on Capitol Hill, members of Congress, congressional staffers, senior policy experts, and the staff of the Bush Administration will have the chance to view ElectionMall Technologies’ Election Security Seal Program at the Congressional Internet Advisory Committee Reception and Technology Fair.

Drive For Free Gas

SAN DIEGO, CA – Feb. 8 (SEND2PRESS NEWSWIRE) — Everyone has something to say about high gas prices. FreeGasHelp.com, based in Oceanside, CA, a new and innovative advertising and promotion company, is doing something about it. The company connects businesses with folks willing to display their ad messages on their vehicles. They provide a unique solution that benefits both business and consumers alike.

Dynamics Direct Manages Everything Email for Vongo(SM)

LOS ANGELES, CA – Feb. 2 (SEND2PRESS NEWSWIRE) — Dynamics Direct, Inc., a leading provider of email marketing software and ASP solutions for the enterprise market announced today that the company’s Dynamic Messenger(TM) product suite is managing all of the email communications for Vongo, the new video download service introduced last month at the 2006 Consumer Electronics Show by Starz Entertainment Group LLC (SEG).