FOR IMMEDIATE RELEASE -------------------------- Of interest to editors and journalists covering: Food, Health/Nutrition, Supermarkets, Fitness, CO Business News New Yoghurt Promotes Healthy Digestion And Assists In Calcium Absorption Each Cup Infused with Extra Vitamins, Protein and Fiber to Ensure Good Health ENGLEWOOD, CO - (Send2Press Newswire) - October 29, 2003 -- Mountain High Yoghurt (www.mountainhighyoghurt.com), Division of Dean Foods, today announced "Naturally Nutritious Yoghurt," a creamy smooth 99.5% fat-free treat for the taste buds and a healthy choice for the body. Naturally Nutritious Yoghurt includes the dietary fiber NutraFlora(R) that promotes a healthy digestive system. NutraFlora (naturally found in fruit, vegetables and grains) assists in the absorption of calcium, strengthening the immune system, fighting infection, increasing metabolic energy, digesting food, producing vitamins and promoting regularity. Over 200 scientific publications have concluded that it is effective. NutraFlora offers 95% active ingredients. Its purity and consistency make it perfect for yoghurt -- the ideal addition to Naturally Nutritious Yoghurt. "At Mountain High we have been packaging all-natural, premium quality Yoghurt for over 25 years," said Pam Vallone, General Manager of Mountain High Yoghurt. "From the beginning, we have remained true to our philosophy: wholesome, healthy food for all." "True to our ideology, we proudly introduce Naturally Nutritious Yoghurt in an array of flavors to satisfy everyone's taste buds, including Mixed Berry, Peach Mango, Strawberry Banana, Strawberry, and Vanilla." While there are many food products that promote dietary fibers, what they don't tell you on the label is how much you need to consume to experience the benefits. For example, some yogurts with natural dietary fibers claim to boost calcium absorption, but to do so would require many servings per day. Just 2 servings of Mountain HighÕs Naturally Nutritious Yoghurt contain an active amount of one of the most effective calcium boosting fibers for absorption benefits. Naturally Nutritious Yoghurt(tm) is available in Arizona, California, Colorado, Idaho, Montana, Oregon, Texas, Utah, and Washington. For more information on the product, visit http://www.mountainhighyoghurt.com . / Media contact: Melanie Hughes of Hughes & Stuart Marketing +1-303-798-0601 Melanie@hughesstuart.com / /Note to editors: Digital Photos available by contacting Melanie Hughes. Note European spelling of 'yoghurt' (with an 'h') in brand. / # # # [ source of news = Mountain High Yoghurt ] ref: http://www.send2press.com/2archive/2003/pr_03_1029-mtnhigh.txt --------------------------------------------------------------------------- *Important Note: to reach the organization releasing this news, please contact: Melanie@hughesstuart.com If used for publication, please send specimen copy. --------------------------------------------------------------------------- s2p/NS/0c/ CO / ENGLEWOOD, COLORADO This release was issued on behalf of the above organization by Send2Press(TM), a unit of Neotrope¨. http://www.Send2Press.com .